Thank y’all for detailing one of the best times in music. This era changed the game for a lot of us.

This pod would have been fun enough if it was simply a “remember when” for 2007-2012 hip hop, but the brothers did a great job of telling the story of the individuals behind many of the most popular blogs, and then explaining the many reasons for their demise. Definite must listen.

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This is an amazing collection of a period in time and so well executed Thank you Eric & Jeff for many years of work and caring so much about hip hop the way you both do To add I just completed it and 🔥

Itsthereal and their ability to tell stories, or just create entertaining content, is remarkable. I have never not enjoyed something I have consumed by then. I am a nostalgic mf and this has been my favorite project they’ve done. I, like many of us who tuned in every week, was emotional when it ended. Not just because of the subject of the episode but also because this, too was over. Well done guys.

Jeff and Eric Rosenthal have told an essential story of hip-hop history. Being a ‘90s dinosaur, I had never heard the name Eskay and I’m so grateful to be educated on his powerful role in hip-hop of the 2000s and ‘10s. I wonder if something can be done at the Universal Hip-Hop Museum to document the erased era.

This is a amazing audio documentary.

A great trip down memory lane, while gaining inside knowledge of the ups and downs of the great blog era! 💪🏾💪🏾

I’m a TV producer by trade and have been laid off. If/when I get back in the game, I’d like to tell stories on the level of ItsTheReal. The love, care, and commitment to excellence shines through. Nah fa real fa real!

It never felt like the blogs (or The Blog Era) ever got their deserved send off. No eulogy for the sites lost, no statements for next moves, no FAQs for where to find some semblance of the content source and community that had become a cornerstone of our daily lives…nothing. I don’t know what I was expecting upon pressing play but I’ve gotten everything I was looking for and more. The stories, the storytelling, THE STORYTELLERS. This series was a celebration and highlight of The Blog Era and the people in it, of it, and around it more than it was a mourning for the sites and community lost. Truly remarkable work and a fitting honor for transformative times. Thank you.