The Client Converter Podcast

Michael Alaniz

Client Converter is a digital marketing focused podcast for small business entrepreneurs that teaches the art and craft of profitable client acquisition.

  1. Episode 10: From TV Producer To Digital Agency Owner

    09/15/2019

    Episode 10: From TV Producer To Digital Agency Owner

    In this episode Michael and special guest, Jennifer Sunnerton of Moko Media, discuss how to pivot careers and take the plunge into Entrepreneurship. From diving in with no sales experience to why it’s crucial to selectively choose your clients from the jump, Michael and Jenn walk through the ups and downs of starting a digital agency and how pivoting your career can change your life. The bottom line is this – it is possible. Learn how being in the entrepreneurship trenches can transform you, why you should be selective of your clients from the beginning, and how it’s never too late to pivot.

    48 min
  2. Episode 15: Zach Spuckler Disrupting The Internet Marketing Industry

    12/01/2018

    Episode 15: Zach Spuckler Disrupting The Internet Marketing Industry

    Zach Spuckler is an online business strategist and founder of Heart, Soul & Hustle, a marketing company that turns course creators into profitable business owners. Zach’s podcast and courses are full of proven strategies for business owners – including insider secrets that propelled him from being a 22-year-old pursuing a master’s degree into a successful entrepreneur with hundreds of paying students. He currently coaches 6 and 7-figure entrepreneurs on how to grow their businesses leveraging product launches, Facebook ads, and email marketing. Learn more about Zach by visiting his website www.heartsoulhustle.com or following him on Instagram.

    1h 3m
  3. Episode 14: Behind the Scenes of a 7 Figure Product Launch with Google Ads

    11/15/2018

    Episode 14: Behind the Scenes of a 7 Figure Product Launch with Google Ads

    In this episode, Michael discusses his takeaways from the recent 7 figure launch he ran for a client, and how learning from past launches was an invaluable asset that allowed him to make this launch his most successful yet. Michael will walk you through his top tips for making your next product launch successful and profitable. You’ll learn: The tools and preparation needed to get your launch off the ground How to leverage the power of Youtube and Display networks on Google Ads to acquire the right leads How taking advantage of these underutilized tools can help you beat the cost per conversion of Facebook ads. The tools in this episode will help you put your next product launch in a position to succeed with a special offer at the end for anyone interested in learning more about Google Ads. So, without further adieu, we hope you enjoy the episode.

    39 min
  4. Episode 13: Marketing Professional Services Online

    11/01/2018

    Episode 13: Marketing Professional Services Online

    There are 8 specific areas every service-based business must address in order to get the most out of online marketing. This show has been specifically designed for businesses that offer professional services to local residents and companies. So, whether you’re just getting started in marketing services or already generate 1-5 million in revenue and wish to improve by 20 – 30% – this episode is for you.

    37 min
  5. Episode 12: Should Professional Service Businesses Use Google Ads or Facebook Ads?

    10/15/2018

    Episode 12: Should Professional Service Businesses Use Google Ads or Facebook Ads?

    If you are a Doctor, Attorney, CPA, or any sort of professional selling services within a 20-mile radius of your office and would like to generate more business – this show is for you. In this show, you will learn. If Google Ads are Better than Facebook Ads Should you continue your Facebook Ads or Stop Them How Google Search can help any business grow A secret weapon on the Google Network that almost ZERO business professionals are using.

    19 min
  6. Episode 11: The Wrong Sales Can Hurt Your Business

    10/01/2018

    Episode 11: The Wrong Sales Can Hurt Your Business

    In this episode, Michael breaks down why not all business is created equal, and how the wrong business can actually hurt you in the long run. Service selling is the equivalent of getting into a romantic relationship. Not that you’re hooking up with clients. But it’s intimate. You’re dealing with someone’s money. So the question is…how do you find the right people? In this episode, you’ll learn how to set boundaries, attract the right clients, and create sustainable and profitable business relationships.

    33 min
  7. Episode 9: The 6 Biggest Time Wasters To Launching Your Product or Service

    09/01/2018

    Episode 9: The 6 Biggest Time Wasters To Launching Your Product or Service

    In this episode, Michael talks about the 6 biggest time wasters for launching a new idea. Learn why getting started is only way to figure things out, and why the “support” from your friends and family may actually be holding you back from success – by protecting you from the truth. The bottom line is this – the only way to “test” your product is in the marketplace with real buyers. So stop wasting time “getting ready” and just get started with your unique journey today. (But first listen to the show).

    24 min
  8. Episode 8: Marley Baird Media: Lessons from Building a Video Marketing Agency for Online Influencers

    08/15/2018

    Episode 8: Marley Baird Media: Lessons from Building a Video Marketing Agency for Online Influencers

    In today’s show Michael sits down with Marley Baird of Marley Baird Media to discuss how she built a video marketing agency for online influencers and the practical lessons she’s learned about converting and maintaining client relationships. In this episode you will learn: What role your personal identity plays in your brand How to convert clients and maintain them

    41 min
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About

Client Converter is a digital marketing focused podcast for small business entrepreneurs that teaches the art and craft of profitable client acquisition.

Information

  • Creator
    Michael Alaniz
  • Years Active
    2018 - 2019
  • Episodes
    15
  • Rating
    Clean
  • Copyright
    © 2023 Client Converter
  • Show Website
    The Client Converter Podcast