The Content Queen Podcast

Mariah MacInnes
  • 5.0 (27)
  • MARKETING
  • UPDATED WEEKLY

The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.

  1. 3D AGO

    300: Celebrating 300 episodes and my advice for consistency

    Can you believe it? The Content Queen Podcast has reached 300 episodes! Wild.  This isn’t a “let’s reflect on all my favourite episodes” type of podcast, no I am sharing with you how I got to 300 episodes and what you need to be consistent with anything you do in business.  If you have been thinking of starting a podcast or even a new content channel, this episode will help you a lot!  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ The three core lessons from 300 episodes  ✨ How you can be more consistent  ✨ What do to if you “don’t feel like it”  SHOW RESOURCES 👇 JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

    18 min

  2. OCT 27

    299: The four key ways to scale your thought leadership content | Martin Huntbach

    Do you want to be a business owner and a thought leader?  Same.  So... we have Martin Huntbach on ep 299 of The Content Queen Podcast to help you scale your thoughts into content that can be used for daysss (or years, probably).  If you want to be seen online for your expertise, check out this interview!  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @martinhuntbach. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ The four key ways to scale your thought leadership content   ✨ How to create multiple pieces of content from one video  ✨ How to improve the engagement of your video content  SHOW RESOURCES 👇 JOIN THE WAITLIST for - VideoFlo.Ai  FOLLOW Martin on LinkedIn - https://www.linkedin.com/in/martin-huntbach/  JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUEST  Martin Huntbach is a Video Marketing Expert and Best-Selling Author of Content Fortress. With his award-winning video marketing agency, Jammy Digital, he’s helped clients get millions of video views and 10X their leads in the process. Martin has recently co-founded VideoFlo AI, a video app that helps people plan, record, edit, and publish videos 10 times faster. Martin also speaks on stages all over the UK, helping more business owners get more sales with video.

    53 min

  3. OCT 20

    298: Let's talk about LinkedIn

    Let’s talk about LinkedIn…  A recent client was awarded the top voice badge on the channel (if you don’t know, it is like the blue tick of Instagram before it could be bought).  But this got me thinking, what makes for a “good” LinkedIn presence? I share 3 things (the 3 C’s) I think makes a personal brand work on LinkedIn.  Hate the idea of being on LinkedIn? So did the client who is now a top voice, but in saying that. You never have to do anything you don’t want to.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ The 3C’s to a “good” LinkedIn presence  ✨ Why a personal brand is vital to entrepreneurship  ✨ How to actually use the social media platform and be social in only a few minutes a day (while you eat breakfast)   SHOW RESOURCES 👇 Social media is changing, buckle up (hear my Meta story) - https://www.contentqueenmariah.com/podcast/262  JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

    20 min

  4. OCT 13

    297: How to pitch podcasts - your pitching framework | Christina Lenkowski

    Want to be seen by more people? Struggle to grow an audience on social media?  What about being in other people’s spaces?  Earned media is a great way to expand your reach and tap into an already engaged audience.  So why not start with podcasting? Pitch podcasts and start being seen (and heard) by an aligned community.  If you have a mindset struggle around this or don’t know where to start, we have got you. Christina Lenkowski is here to share all her pitching secrets (and she is the expert as she does it for business owners every. single. day!  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ How to create the perfect pitch  ✨ How to get out of your own way and BE on other people’s podcast  ✨ How earned media can benefit your business  SHOW RESOURCES 👇 Check out Christina’s website: https://www.publicityxchristina.com/  FOLLOW Christina on Instagram: https://www.instagram.com/publicityxchristina/  Get the juicy secret podcast: http://www.publicitypodcast.com/ JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUEST  Christina Lenkowski is a forward-thinking podcast publicist and educator for business owners, speakers and authors looking to expand their credibility and go from “best-kept secret” to “go-to expert” in their industries through being a guest on other people’s podcasts.  In 2019, after 13 years working in the PR realm, Christina discovered what being a guest on podcasts did for her online-based business -- since then she’s dedicated her work to helping other business owners, particularly women, see the same kind of results.  She’s been a guest on almost 100 podcasts, including Her Empire Builder, Brand Gravity and The Heather Sager Show, and helped her private clients get booked on over 900 top-rated shows, including Hello Seven with Rachel Rodgers, Superwomen Wellness, Cubicle to CEO, The Copywriter Club and Get Paid with Claire Pelletreau, among others.  Christina lives in Boise, Idaho, USA, with her husband and daughter.

    49 min

  5. OCT 6

    296: Lo-Fi vs High-Fi Content 

    There is a lot of marketing jargon out there. One I heard recently as a discussion at a conference was “lo-fi and hi-fi” content.  So let’s talk about it. I want to share with you when you can create lo-fi content and when to create hi-fi and how to create a content strategy for both.  This will help you know when to post “high quality” vs “raw and authentic” and I think it will be extremely helpful for the business owner doing it themselves.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ What is lo-fi and what is hi-fi content?  ✨ What a lo-fi strategy looks like  ✨ What a hi-fi strategy looks like  ✨ How to balance the two  SHOW RESOURCES 👇 JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

    17 min

  6. SEP 30

    295: THROWBACK EPISODE: HOW to get more visibility/PR for your small business | Anna Scott

    When we think about Public Relations, we might often think media, right? Getting in the paper, on TV and the like! BUT PR is more than just media. It is about getting visibility for you and your business on various online (and offline) channels.  Getting THIS type of visibility allows you to be seen in different communities and different audiences! From podcast guests to Instagram lives, on this podcast episode you will get ALL the information you need to know about PR and visibility for you and your small business! Is this a throwback episode? YES! One of the most listened to, and also a good reminder - repurpose!! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @annascott.pr. KEY EPISODE TAKEAWAYS 👇 ✨ Why you should repurpose more  ✨ What does PR look like for small business  ✨ How to get more visibility for yourself and business  ✨ Where to get more visibility  ✨ How to make a visibility/PR plan  SHOW RESOURCES 👇 FOLLOW Anna on Instagram - ⁠https://www.instagram.com/annascott.pr/⁠  CHECK Anna's Website - ⁠https://www.annascott.com.au/  ⁠ Find out more about how to WORK WITH US -⁠ www.contentqueenmariah.com⁠ Connect with us on INSTAGRAM -⁠ https://www.instagram.com/contentqueenmariah⁠ ABOUT THE GUEST Anna is your go-to Visibility Coach, empowering passion-led women in business to become their own Hype Women so they can grow their audience, become noteworthy in their industry and take their business to the next level. Using over a decades worth of experience in PR & Branding, with some of Australia’s biggest homegrown brands, coupled her intimate knowledge of the small biz world, she supports her clients with the confidence and know-how they need to increase their visibility and grow their audience, in a way which is down-to-earth, easy to follow, easy to implement and most importantly gets results.    If you are looking for a Coach to help to supercharge your visibility, reach new audiences and grow, Anna will help you identify and go after the opportunities you never knew were possible for you and your business. If you like this episode, don't forget to share it to your Instagram stories and tag me⁠ @contentqueenmariah⁠! Other than that, enjoy - chat next week 💕

    53 min

  7. SEP 22

    294: I haven't engaged with my mailing list in a while... what do I do?  

    Ghosting your email list? It is one of those tasks you know you need to do and you feel guilty every time you think about it.  No more, it stops here. When doing research it was found that at least 50.7% of the people from this study were buying something from a marketing email monthly.  But more than that, it is about building your brand, creating trust and community.  No need to feel bad anymore, we just make it happen, straight after this episode. No more excuses.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ How to reengage your email list   ✨ Why you need to be more strategic with your mailing list (and how to)  ✨ How to get started if you don’t have a mailing list  SHOW RESOURCES 👇 BOOK in a 1:1 session with me to talk email marketing and how you can build a strategy around it - https://sales.contentqueenmariah.com/clinic  Email marketing resources for more support - https://www.contentqueenmariah.com/blog/category/Email+Marketing  JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕

    17 min

  8. SEP 15

    293: Is networking your most powerful marketing strategy? | Amy Vaughan

    Fan of networking?  Whether you like it or not, you can’t deny the power of coming together with the intent to connect, add value and see each other grow.  When we put ourselves out there, that is when we feel less lonely, feel more inspired and as a byproduct? Gain great business exposure.  This episode of The Content Queen Podcast is all about how to leverage networking for connection in business. Our special guest, Amy Vaughan, owns a global networking group so you know she has a lot of value to share in this space.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ How to leverage networking  ✨ Why it becomes your biggest marketing strategy and your saviour in lonely times  ✨ How you can put yourself out there  ✨ Why women in business need to network more  SHOW RESOURCES 👇 FOLLOW AMY on Instagram - https://www.instagram.com/_amypvaughan/  FOLLOW Together Digital on Instagram - https://www.instagram.com/togetherindigital/  CHECK out Together Digital - www.togetherindigital.com  JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp  Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Other than that, enjoy - chat next week 💕 ABOUT THE GUEST 👇 A rebel with a cause and creative force who transforms both brands and leaders- Amy brings 15+ years of enterprise creative leadership to purpose-driven innovation. As an award-winning Creative Director, Amy has created campaigns for global brands including Ford, P&G, Walmart, and Humana, consistently pushing boundaries while delivering measurable impact. Today, she serves multiple missions: As CEO of Together Digital, she leads a platform that empowers 500+ women in digital and tech through strategic networking and community building. As an executive coach ,she guides creative leaders and entrepreneurs to lead with authenticity, helping them navigate the intersection of innovation, purpose, and operational excellence.

    32 min
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Trailer

5
out of 5
27 Ratings

About

The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.

Information

  • Creator
    Mariah MacInnes
  • Years Active
    2019 - 2025
  • Episodes
    301
  • Rating
    Explicit
  • Copyright
    © Mariah MacInnes
  • Show Website
    The Content Queen Podcast

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