The Creative Agency Podcast

Chris Bolton
  • 4.9 (67)
  • ENTREPRENEURSHIP
The Creative Agency Podcast

Join agency leader, Chris Bolton, as he interviews agency owners and influencers in order to help you grow your agency. Join his free Slack group for agency owners at https://growyouragency.group

  1. 11/30/2024

    049 Agency Sales Journey - Jody Sutter of The Sutter Company

    In this podcast episode, I spoke with Jody Sutter, the owner of The Sutter Company, a business development coaching and advisory firm. Jody brings over two decades of experience leading business development teams at renowned agencies like R/GA, OMD, and Havas Media. She now helps small marketing agencies take control of their sales journey through her innovative BUILD WIN SCALE™ system, a step-by-step approach designed to harness natural sales and marketing strengths for sustainable growth. Jody shares her insights on guiding prospects through the buyer’s journey and discusses practical strategies for agency owners to win more of the right kinds of clients. Don't miss out on this timely episode of The Creative Agency Podcast. Join our free slack group for agency owners, growers, and freelancers: https://growyouragency.group

    1h 1m

  2. 08/03/2024

    048 Agency Sales Optimization with Karl Sakas

    Podcast Interview With Karl Sakas Karl Sakas (@KarlSakas) helps digital agency owners ‘Work Less’ and ‘Earn More’… while rewarding their best employees. Drawing on his background in agency operations, Karl has personally advised hundreds of agencies on every inhabited continent. An international speaker, he is the author of three books—including Work Less, Earn More—and more than 400 articles on agency management. Karl joins us for a timely interview about optimizing your agency sales process. We talk about using “strategic friction” to pre-qualify leads before spending valuable time on sales calls as well as tips and tactics for modifying and enhancing your sales process in uncertain economic times. As mentioned on the show get a discount on Karl’s Diversify Your Lead-Gen workshop by using “CAPVIP” at checkout. Free Resources Karl offers on his website: Raise Prices at Your Agency with this Step-by-Step ApproachFree resources for agencies from Karl SakasNegotiate what you want using “Reason-Options-Choose” (R-O-C)Need vs. Want: When clients need help… but don’t want to payPre-qualify your sales prospects… before you get on a callCustom vs. Productized services: Pros & Cons for agenciesGet paid to “create a proposal,” via Paid Discovery

    52 min

  3. 07/05/2024

    047 Project Relationship Management - Rachel Gertz of Louder Than Ten

    Rachel Gertz, Co-Founder of Louder Than Ten, has a profound way of framing the challenges agencies face in the current climate and a keen sense of how we must adapt and focus on building sustainable systems and relationships to foster growth.

    52 min

  4. 05/28/2024

    046 Fractional Project Management - August Shah of Partnered MG

    The Creative Agency Podcast is back! I’m thrilled to introduce August Shah from Partnered Management Group. Partnered MG is a fractional project management agency that specializes in supporting agencies like ours with tailored project management solutions. Whether you need to augment your current team or outsource your entire project management function, Partnered MG offers flexible, effective options. I personally hired Partnered MG to assist my agency, Murmur Creative, and the results have been transformative. Join us as we dive into the world of fractional project management and explore how it can benefit your agency.

    49 min

  5. 10/15/2019

    045 Pitching and Pricing Smart – Agency Advisor Blair Enns

    Blair Enns is CEO of Win Without Pitching and the author of The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Blair joins the Creative Agency Podcast to talk about both books and strategies creative agencies can use to improve their effectiveness, autonomy, and bottom line. Get your copy of The Win Without Pitching Manifesto Get Your Copy of Pricing Creatively: A Guide to Profit Beyond the Billable Hour

    43 min

  6. 04/24/2019

    044 The Cannabis Niche – Jared Mirsky of Wick & Mortar

    Jared Mirsky is CEO of Wick & Mortar, a branding and marketing agency specializing in the cannabis industry. Jared started out as a freelancer working with local nightclubs on branding and marketing.  He used a combination of Yelp and SEO tactics to grow his client base. His work with nightclubs led to the cannabis industry and legalization became a catalyst for business growth. Jared has used his personal brand, as well as deep insights into the cannabis industry, to put Wick and Mortar center stage. Jared and Wick & Mortar have been featured in publications such as Entrepreneur, Forbes, CNN, Geekwire, The Dieline, HighTimes, and more. Find out how narrowing your focus can take your agency even higher.

    39 min

  7. 11/06/2018

    043 A New Employee Every Month – Andrea Engstrom of Bajillion Agency

    Can you imagine hiring a new employee every month? Bajillion Agency is doing it. Andrea Engstrom president and founder of Bajillion Agency is setting goals and achieving them at a rapid pace. Established in 2015, Bajillion is now a 26 person agency. Andrea goes into detail about how they’ve grown and maintained a vibrant culture. She shares tips on winning new business and hiring new employees. If you want to grow your agency, you’ll want to listen in! Mentioned on this show: The Ideal Team Player by Patrick Lencioni: https://www.tablegroup.com/books/ideal-team-player

    43 min

  8. 05/25/2018

    042 The Entrepreneurial Operating System For Agencies - Mike Paton of EOS Worldwide

    In this episode, we explore the benefits of using The Entrepreneurial Operating System to grow your agency. And who better to interview on this subject than Mike Paton (pronounced Payton) the Visionary at EOS Worldwide. Paton has spent most of his life learning from entrepreneurs.  Today, he spends all his time giving back – as an Author, award-winning Speaker, certified EOS Implementer.  Specifically, Paton helps entrepreneurs clarify, simplify and achieve their vision – by mastering the simple concepts and practical tools he’ll be sharing with us today. Paton gives an overview of EOS and how creative agencies can use it to grow their businesses.  Books mentioned in the show: Start with this: Traction: Get a Grip on Your Business Then: Get A GripRocket FuelHow to be a Great Boss Thanks for Listening! Join us on Slack!

    41 min
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4.9
out of 5
67 Ratings

About

Join agency leader, Chris Bolton, as he interviews agency owners and influencers in order to help you grow your agency. Join his free Slack group for agency owners at https://growyouragency.group

Information

  • Creator
    Chris Bolton
  • Years Active
    2016 - 2024
  • Episodes
    49
  • Rating
    Clean
  • Copyright
    © Copyright Chris Bolton
  • Show Website
    The Creative Agency Podcast

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