The Crowes Nest Episode 6 - An Interview with Dagmar Digital Marketing

Welcome to The Crowes Nest, the official podcast of Candace Crowe Design. Listen in as Candace and TK are joined by Chris Gregory, Founder and CEO of Dagmar Marketing, and Tony Talamo, Director of Business at Dagmar Marketing, as they discuss today’s importance of having an online presence. From essential strategies that optimize your site to leveraging cutting-edge AI tools this podcast has everything you need to know to be successful in today's ever changing landscape. We hope you enjoy and happy listening!

Quote from Podcast:

“As far as Google is concerned. They tell you they're good at something, but they may not be as good as they'd like to think but one of the things that came out was they admitted, or confessed, that they don't know the the relevancy of a document as well as they think they do, and and document here is a web page.” - Chris Gregory, Founder and CEO of Dagmar Marketing

Key Points

• Design Is Not Enough, Don’t Let Your Ego Get in the Way of Good SEO.

• AI’s Not Going to Replace You, but You May Be Replaced by Someone Using AI

• Avoiding common pitfalls in before and after galleries

TIME-STAMPED SHOW NOTES:

[00:29] Introduction to The Crowes Nest Podcast.

[01:00] Introduction of Chris Gregory and his background.

[03:45] Introduction of Tony Talamo and his background.

[04:45] What we learned from the Google core update, the Google leak and the Anti-trust case.

[11:20] Quality score tools, thoughts and takeaways from Chris and Tony.

[13:48] Quality content versus back linking. Which is more important and why?

[19:05] Best practices to leverage your before and after galleries to make them work better for your online search.

[23:00] The difference between porn and nudity and being responsible with your before and after gallery.

[27:15] Utilizing social media and other means of marketing and advertising. How it’s helpful to your search on Google.

[29:25] What is “Thin Content” and how to prevent it.

[32:05] How to properly leverage AI for your SEO.

[34:05] Impacts of generative AI in search results.

[39:10] Staying consistent on your SEO campaign and avoiding “Knee Jerking”.

[40:30] Design and its relevance in SEO. How to find that perfect balance for both worlds.

[44:40] The patient journey, keeping service related content relevant and avoiding shifting to flashy design elements that hinder SEO.

[47:00] Chris Gregory’s final thoughts and quick piece of advice to help boost your SEO.

[48:20] Tony Talamo’s final thoughts and quick piece of advice to help boost your SEO.

[49:00] Podcast wrap up and sign off.

To book your free consultation with Candace Crowe Design, click ⁠here⁠.

To contact Dagmar Marketing, click here.

Resources mentioned compilation:

Dagmarmarketing.com

chris@dagmarmarketing.com

tony@dagmarmarketing.com

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