65 episodes

The Ecwid E-commerce Show is an e-commerce podcast that will help e-commerce store owners all the way from their first sale to their first million dollars. We will interview store owners, experts, technology partners and everyone in between to deliver helpful advice to help you grow your business.

The Ecwid E-commerce Show Jesse Ness

    • Entrepreneurship
    • 5.0, 6 Ratings

The Ecwid E-commerce Show is an e-commerce podcast that will help e-commerce store owners all the way from their first sale to their first million dollars. We will interview store owners, experts, technology partners and everyone in between to deliver helpful advice to help you grow your business.

    E-commerce in Coronavirus times

    E-commerce in Coronavirus times

    Jesse and Richie adapt the same way everyone else has had to and record via Zoom to discuss how to cope with the changing landscape.

    They discuss what to do if business is down. 
    - Systems and processes
    - Site redesign

    And if business is going well, where to double down
    - Advertising is cheap - YouTube, Facebook, Instagram
    - Competing with Amazon
    - Product Feeds

    • 39 min
    Youtube E-commerce - Create the perfect YouTube Ad

    Youtube E-commerce - Create the perfect YouTube Ad

    Jesse and Richie get to improve their YouTube E-commerce ads game with an expert in the field - Brett Curry the CEO of OMG Commerce. 

    Beginner level YouTube video ideas

    Testimonials, how-to's, product info

    Maximize the first 5 seconds

    Ad targeting options

    Where to start and how to scale

    YouTube Ads Template
    https://www.omgcommerce.com/guides/top-youtube-ad-examples-templates

    • 41 min
    Email Marketing and New Automated Emails

    Email Marketing and New Automated Emails

    Jesse talks with Tim Osborn (Content Manager) about the latest in email marketing. Listeners may know Tim from YT videos and he is also responsible for Ecwid emails

    Email isn't dead
    Millennials still want email
    Stay away from spam
    Options for marketing emails

    New Ecwid Automated Emails:
    Favorite items reminder
    Abandoned cart recovery email with discount
    Order confirmation with related products
    Feedback request
    “Thank you for shopping with us”
    Inactive customer reminder
    Purchase annivers

    • 30 min
    Retail to Marketplaces to Branded Store

    Retail to Marketplaces to Branded Store

    Jesse and Rich talk with Ken Dallmier about how he launched an organic birdseed brand with local retail. Then expanded via marketplaces Amazon, Walmart and Chewy and then added his online store. 

    Most Ecwid guests take the opposite journey so you can hear the different challenges Ken encountered. In addition Jesse and Rich give advice on shipping pricing strategies, home page messaging, and more.

    • 39 min
    Pet Passion Project - Custom Dog Coat Store

    Pet Passion Project - Custom Dog Coat Store

    Jesse and Rich talk with the founder and seamstress of custom dog coat and accessories founder Jill Bartlett.

    Our course you will get to hear about the namesake rescue pup - Scout. But beyond the cute puppy stories you will learn about:

    - Creating a product from scratch
    - WordPress themes and Ecwid
    - Instagram marketing ideas 
    - User generated content 
    - Contests, gamification
    - Future plans - videos, patterns

    • 45 min
    E-commerce Automation - Get your time back

    E-commerce Automation - Get your time back

    Jesse and Richie talk with the founder of DataAutomation Will Christensen. Will nerds out on Excel tricks and Zapier workflows to automate your e-commerce business.

    When to automate?  Litmus tests

    What to automate? 
    Emails, inventory, accounting, shipping, tracking, social media options.

    Listen in for a bonus offered up by Will.

    • 48 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

MillyBiller ,

Great Ecwid Podcast - needs links

I really enjoy the podcast but it would be really helpful to have links to all the apps and other assets you talk about. Would make it so much easier to revisit an old podcast and look up the information without having to listen back just for that one link. I’ve heard you mention that you would do this but do not see it anywhere.

The podcast has Invaluable information for anyone using Ecwid!

ecommerce guy ,

Makes e-commerce sound simple

The hosts take complex tactics and break them down and explain son anyone can understand

🎹🙂😝🤓 ,

Love it

Great!

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