51 episodes

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!

The Espresso Hour Dickie Bush and Nicolas Cole

    • Business
    • 4.9 • 26 Ratings

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!

    Espresso Hour Plan 2024, Theming Our Weeks, And The Value Of Boring Work

    Espresso Hour Plan 2024, Theming Our Weeks, And The Value Of Boring Work

    Land your first $5,000 client with Ghostwriting: https://yt.premiumghostwritingblueprint.com
    In episode #30 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the focus of the podcast in 2024, doing the “boring work”, and what it’s like wearing many hats in the business.
    00:00  Intro01:56  EH In 202406:33  The Power of “Theme-ing”09:35  Capitalizing Your Feedback Loop15:01  The Potential With A Paid 17:23  Build Until They Tell/Embrace the Boring Work21:00  Merging Education With SAAS23:16  Improve the Product25:30  Wearing Many Hats27:50  Delegating Roles In The Future30:35  A-Players Are Clear They’re A-Players32:09  What We Want EH To Be For You In 2024
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    Write with ChatGPT like a PRO: https://yt.startwritingwithai.com
    Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com
    • Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
    • Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 34 min
    2023 Recap: Business Wins and Lessons + Future Goals (Our Plan To $10M)

    2023 Recap: Business Wins and Lessons + Future Goals (Our Plan To $10M)

    Land your first $5,000 client with Ghostwriting: [https://premiumghostwritingblueprint.com](https://premiumghostwritingblueprint.com/)
    In episode 29 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through the wins, lessons, and realizations they gained over the course of the year.
    (00:00) Intro(01:13) 2023 Wins(04:53) Launched a successful group coaching program(11:37) Built our first asynchronous product in a month(15:07) Doubled the business profit(21:07) Hired 7 team members while maintaining performance culture(28:18) Experimented with different podcast styles(31:37) Built our V1 dream production studio(34:59) Built a paid newsletter to $250k in ARR(38:32) Learned the power of cross-collaborations(43:49) Learned how to hire & train a sales team(45:23) Refined our content supply chain(48:44) 2023 Lessons & Realizations(50:18) Work in defined sprints of monk or maintenance mode(54:33) Every reinvestment into the business is positive if…(55:56) The importance of surrounding yourself with an all-star team(57:09) You’re a fixed number of hours away from anything(1:02:38) Every leap of progress came from IRL meetups(1:03:25) The value of a mastermind is normalizing success(1:06:04) “Slogs” are necessary(1:07:36) Audio and video develop more resonance(1:08:10) Paying for the ideal scene(1:09:49) We can build anything we want (with constraints)(1:10:28) 2024 and beyond
    ---
    Write with ChatGPT like a PRO: [https://startwritingwithai.com](https://startwritingwithai.com/)
    Subscribe to the Espresso Hour on your favorite podcast app: [http://espressohour.com](http://espressohour.com/)
    • Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
    • Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 1 hr 19 min
    8 Takeaways Hosting Our First Team Off-Site In Miami!

    8 Takeaways Hosting Our First Team Off-Site In Miami!

    Never make less than $100,000 as a writer again: [https://fullstackwriter.com](https://fullstackwriter.com/)
    In episode 28 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk through their takeaways from their first ever team meetup + mastermind event!
    (00:00) Intro(01:12) What happened last weekend?(03:46) The Solopreneur Trap(08:31) The Team Culture Litmus Test(13:50) You have more influence than you think(19:57) Is in-person better than digital?(21:58) Should you combine events together?(23:06) Why you need a media team(24:37) Invite your all-stars(27:30) The power of group takeaways
    Land your first $5,000 client with Ghostwriting: [https://premiumghostwritingblueprint.com](https://premiumghostwritingblueprint.com/)
    Write with ChatGPT like a PRO: [https://startwritingwithai.com](https://startwritingwithai.com/)
    Subscribe to the Espresso Hour on your favorite podcast app: [http://espressohour.com](http://espressohour.com/)
    Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
    Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 33 min
    Revealing our $100,000 production studio

    Revealing our $100,000 production studio

    Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.com
    In episode 27 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new studio and all the work that went into building it.
    (00:00) Intro (01:14) The 3-year Dickie & Cole anniversary (03:42) Why we chose this location (09:56) Why we're building on Youtube (14:01) Studio breakdown (16:04) Why we chose an agency (24:35) The power of stretch investments (26:37) Our new content strategy
    Land your first $5,000 client with Ghostwriting: https://premiumghostwritingblueprint.com
    Write with ChatGPT like a PRO: https://startwritingwithai.com
    Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com
    Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
    Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 40 min
    Shipyard Update: What We Learned From A $100k Studio Investment

    Shipyard Update: What We Learned From A $100k Studio Investment

    Demolish bottlenecks in your business: https://bit.ly/yt-bottlenecks
    In episode 26 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through the lessons they learned during the build of their content studio, the Shipyard.
    (00:00) Intro (01:12) Updates on the Shipyard (04:22) Breakdown of the numbers (07:44) Making bets on yourself (13:49) Don’t reinvest everything into the business (16:58) Plans for the studio (and shiny objects) (19:35) Drinking our own kool-aid (27:44) Biggest lessons learned from this process
    Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.com
    Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com

    Follow Dickie on Twitter: http://twitter.com/dickiebush Follow Dickie on LinkedIn: http://linkedin.com/dickiebush
    Follow Cole on Twitter: https://twitter.com/Nicolascole77 Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 35 min
    The Tripling Question: Watch Us Scale A Paid Newsletter To $50k/month

    The Tripling Question: Watch Us Scale A Paid Newsletter To $50k/month

    Demolish bottlenecks in your business: https://bit.ly/yt-bottlenecks 
    Write with ChatGPT like a PRO: https://writewithai.substack.com 
    In episode 25 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their plan to triple their paid newsletter, Write with AI. 
    (00:00) Intro (01:41) The Tripling Question (07:34) The challenge with paid newsletters (10:21) The ONLY way to grow paid newsletters (18:35) Dickie’s analysis for $50k/month (22:52) The most COMMON business bottlenecks (32:00) The importance of RISK for entrepreneurs (35:57) Demolishing our bottlenecks LIVE (43:57) How YOU can replicate this in your business (47:55) Our tactical plan for Write with AI 
    ------------------------------------------------------------------- 
    Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.com 
    Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com 
    • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush 
    • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

    • 1 hr 1 min

Customer Reviews

4.9 out of 5
26 Ratings

26 Ratings

PodcastingFan ,

One of the best podcasts on digital writing you’ll ever find

I recently found this Podcast through a YouTube video and all I can say is…wow!

Nicolas and Dickie are the real deal. The level of value they deliver on this Podcast is insane, they leave no stone unturned.

They freely share frameworks and methodologies that others would charge thousands (or even tens of thousands) of dollars for.

If you are an aspiring creator looking to grow an audience organically, this Podcast is a must!

Jsayen ,

The future of education

These guys are building the future of education and digital businesses. Every episode is packed full of valuable information that you can implement right away.

MacLover! ,

This ship is moving!

Dickie and Cole are creating a movement across the entire business landscape! Becoming a Digital Writer has never been more important for the future of business - both online and offline - and these two are making it both accessible and attainable for even the average business owners and entrepreneurs. I got in late but am really enjoying my binge. That is what you do on big ships, don’t you? Thanks guys!

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