The Follow-Up Email: Beyond 'Just Checking In'

In this episode of Digital PR Explained, host Britt Klontz explores the crucial practice of follow-up emails in media pitching. Discover why follow-ups are essential for nurturing connections with journalists and maximizing pitching opportunities. Britt shares practical tips and strategies for crafting effective follow-ups that go beyond the generic 'just checking in,' offering tangible value to journalists and enhancing response rates.