The Future of TV Advertising: Roku’s Sarah Harms on Streaming, Data, and the Rise of CTV

On The Speed of Culture Podcast, Sarah Harms, VP of Advertising, Marketing, and Measurement at Roku, unpacks how Roku is reshaping streaming TV advertising—offering brands smarter audience targeting, advanced measurement, and immersive ad experiences in a fragmented digital world.
Follow Suzy on Twitter: @AskSuzyBiz
Follow Sarah Harms on LinkedIn
Subscribe to The Speed of Culture on your favorite podcast platform.
And if you have a question or suggestions for the show, send us an email at suzy@suzy.com
Hosted on Acast. See acast.com/privacy for more information.
Información
- Programa
- Canal
- FrecuenciaCada semana
- Publicado20 de marzo de 2025, 10:00 a.m. UTC
- Duración21 min
- Temporada1
- Episodio173
- ClasificaciónApto