18. The Relationship Funnel: Strategies for Building High Impact Relationships

Jeff Nischwitz and Craig Mathews take a deep dive into what it takes to building authentic and impactful relationships. They’ll be focusing on the relationship funnel (not the sales funnel) and highlighting what it takes to build relationships that will grow your business and your life. Learn the five C’s of relational business development, as well as the three power questions to ask in every one-on-one interaction. Discover some simple shifts in intention and action that will immediately enhance your relationship building Most important, learn to embrace a relationship intention and strategies for high impact relationship building. The Impact Leadership Podcast is brought to you by Cardivera, the leadership development eco-system that helps your grow your people, grow your business and grow your life.

Show Notes

In this episode you’ll learn …

• The difference between your relationship funnel and your sales funnel … and why it matters
• Explore the five C’s of relational business development – Creativity, Compassion, Consistency, Curiosity and Connection
• The three (3) power questions to use in every one-on-one interaction
• The ways that the 10 x 10 approach to networking and relationship building will help accelerate the quantity and the quality of your relationships
• Essential shifts to move from transactional networking to relational interacting

Resources

• It’s Not Just Who You Know: Transform Your Life (and Your Organization) by Turning Colleagues and Contacts into Lasting, Genuine Relationships, by Tommy Spaulding
• Never Eat Alone: And the Other Secrets to Success, One Relationship at a Time, by Keith Ferrazzi
• The Impact Leadership Podcast, Episode 6 (Stop Networking: Simple Shifts to Transition from Transactional Networking to Relational Connecting for More Impact)
• The Impact Leadership Podcast
• Cardivera

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