Redefining Outbound

Cognism
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Redefining Outbound

Welcome to Redefining Outbound, a new series co-hosted by Cognism's UK and US sales leaders. They'll be sitting down with the most forward thinking sales leaders to explore how and why B2B buying behaviour has changed. They'll also unpack why these trends are important for organisations today.

  1. 11月13日

    What it means to do good account management with Nat Ferrante, Cognism’s VP of Global Account Management

    Cognism’s VP of US Sales, Frida Ottosson speaks to VP of Global Account Management, Nat Ferrante about how Cognism approaches account management in terms of account retention, expansion and the relationship between his team and customer success.

    26 分钟

  2. 10月30日

    How Sales Teams Can Thrive in a Buyer-Centric World with Aaron Evans, Co-Founder of Flow State

    Cognism’s VP of US Sales, Frida Ottosson speaks to Co-Founder of Flow State, Aaron Evans about how buyers have changed the world of outbound - and what salespeople need to do to make it big in this new environment!

    33 分钟

  3. 10月16日

    Cold Calling Frameworks and Social Selling with Sara Uy

    This week, Frida sits down with Sara Plowman, Founder of Selling Sara. They discuss how Sara built up her LinkedIn following and the importance of social selling. They also look into how to fight the cold-calling nerves, handle rejection and Sara’s best cold-calling openers.

    30 分钟

  4. 10月2日

    The Omniscient Symbiotic Seller & Providing Value Upfront With Hannah Ajikawo

    This week, Frida sits down with Hannah Ajikawo, CEO and Founder of Revenue Funnel. They discuss the current challenges of outbound and how B2B buying behaviour has changed alongside the rise of tools like G2, communities and budget scrutiny. They also spoke about the omniscient symbiotic seller and what this means, how to provide value and the importance of social selling.

    24 分钟

  5. 9月18日

    The Digital Sales Transformation with Neil Cameron and Frida Ottosson

    This week, Frida sits down with Neil Cameron, Senior Digital Sales & Marketing Advisor at the Digital Marketing Institute. They discuss how to work smarter, improve personalisation, create a multi-channel approach in sales and how AI can change the selling game. They also spoke about building relationships over quick wins, why traditional sales are broken and the 7 online buyer psychology levels.

    34 分钟

  6. 8月15日

    Cold Calling Tips and Frameworks with Morgan and Jack Frimston (Co-Director @We Have A Meeting)

    We’re back with a brand new episode of Redefining Outbound - with a twist! As a sales leader, you’re probably aware about the importance of training your team. We wanted to share one of our recent cold calling live trainings, in the hope that you’ll find out some useful tips and trips you can pass along to your team. Cognism runs these live sessions, with our host Morgan Ingram, monthly. In case you or your team would like to attend, sign up via the link here: https://www.cognism.com/cold-calling-and-outbound-sales-training And for the latest and trendiest insights into cold calling, feel free to check out our State of Cold Calling Report for 2024 here: https://www.cognism.com/state-of-cold-calling

    52 分钟

  7. 8月1日

    Building Confidence In Your Team And Transitioning From Rep To Manager with Scott Leese

    This week, Frida sits down with Scott Leese, author and founder of Scott Leese Consulting. They discuss how to be proactive, not reactive, stand out, and dig into the addiction model. They also look into how to build confidence and motivate your team and transiition from rep to manager.

    41 分钟

  8. 7月10日

    Cold Calling Live Training with Morgan Ingram & Sara Plowman

    We’re back with another special episode of Redefining Outbound. If you’re a sales leader looking to trial new training techniques with your team, you might find inspiration in this instalment of our Cold Calling Live training. Morgan Ingram sits down with Sara Plowman, and they discuss how to get past the pitch and really make an impact.  They dived into a couple of notable findings from our State of Cold Calling Report for 2024, which you can read in full here: https://www.cognism.com/state-of-cold-calling And if you loved this episode, be sure to sign either yourself or your team up to the next live event, via the link here: https://www.cognism.com/cold-calling-and-outbound-sales-training

    56 分钟
查看全部 76 集

关于

Welcome to Redefining Outbound, a new series co-hosted by Cognism's UK and US sales leaders. They'll be sitting down with the most forward thinking sales leaders to explore how and why B2B buying behaviour has changed. They'll also unpack why these trends are important for organisations today.

信息

  • 创作者
    Cognism
  • 活跃年份
    2023年 - 2024年
  • 单集
    76
  • 分级
    儿童适宜
  • 版权
    © Copyright 2024 Cognism
  • 节目网站
    Redefining Outbound

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