The Josh Boone Show Josh Boone

Rishi Rawat is the founder of Frictionless Commerce. As a world-class expert in buyer psychology and conversion optimization, Rishi has spent the past 13 years laser-focused on running marketing experiments that help eCommerce brands remove friction and massively increase sales.

In our conversation we dive into:
Self-awareness as a superpowerIntuition versus empirical dataDelegation and installing your operating system into a teamBusyness, laziness, and essentialismSpecialization and the pursuit of excellenceThe placebo effect, gossip, and evolutionary psychologyExternal and internal realitiesConsumerism and ethical marketingand much more...
Connect with Rishi:
Website: frictionless-commerce.comLinkedIn: @rawatrishiSubscribe to Rishi's channel on YouTube
 Music by Kirby Johnston – check out his band Aldaraia on Spotify

John Heers is the Co-Founder and Director of the First Things Foundation, and the host of the podcast, Why Are We Talking About Rabbits?
 
 The First Things Foundation is a non-profit organization that takes young people from the “new world” of the West to the “old world” of developing countries where they immerse, learn the language, and connect with local entrepreneurs and helps empower them to spur organic, ground-up development in their communities. They have active projects in Guatemala, Sierra Leone, the Georgia Republic, Ethiopia, and Appalachia near and dear to me here in the Rust Belt of the United States.
 
John has a Master's Degree in History from Columbia University. Previous to First Things Foundation, John worked overseas serving the Peace Corps as a water resource manager in Mali, oversaw emergency relief in the Georgian Republic, and taught history for 9 years in South Bronx and Harlem in New York City and Haiti.
 
 In our conversation we dive into:
The global response to COVIDMetaphysics, spirituality, and secularismWealth inequalityCorruption in the non-profit worldPsychedelics and simulation theoryNihilism, and spiritual versus the material worldLoneliness and the opioid epidemicCommunity, and extreme povertyDemocracy and revolutionThe declining health of western cultureHow technology may make or break our future
 Connect with John:
Website: First-Things.orgInstagram: @firstthingsfoundationPodcast: Why Are We Talking About Rabbits?
 Music by Kirby Johnston – check out his band Aldaraia on Spotify

Chris Giuseppini is a cinematographer, entrepreneur, and founder of Sondor Media. He's helped YouTube influencers reach over a million subscribers, and worked on videos that advertised for Sony, Canon, and Fujifilm. 


In our conversation we dive into:
The day-to-day struggles of living with ADHD, personally and professionally.Approaching ADHD as a latency problem.Overcoming perfectionism and conflict avoidance.And much more...
Connect with Chris:
Website: SondorMedia.comLinkedIn: @ChrisGPresents
Music by Kirby Johnston – check out his band Aldaraia on Spotify

Christopher Silvestri is a rock-star freelance conversion designer & copywriter. Over the past 15 years, he has honed his craft at the intersection of copywriting, UX design, and digital psychology to help SaaS and eCommerce companies convert more prospects into customers.
In our conversation we dive into:
Meditation, imposter syndrome, and freelancing.Lifestyle design and his travels to over 20 countries.Copywriting, user experience design, and psychology.Strategic approaches to learning.How to become an expert listener.The experience of having a twin.And much more.Connect with Chris:
Website: ChristopherSilvestri.comLinkedIn: @SilvestriChris
Music by Kirby Johnston – check out his band Aldaraia on Spotify

Today Josh speaks with Roy Steves about the chaotic life of the marketing and agency world.
Some of the topics we dive into are:
The emotional rollercoaster of starting and maintaining a marketing agency.The issues of incentives, scope creep, and managing expectations with clients.Advice for young people getting into marketing and the agency world.What Roy and I would do differently if we had to start again.Escapism, imposter syndrome, and the trappings of success.Existential threats, and the importance of therapy for entrepreneurs.AI, machine learning, and the unexpected implications of complex systems.Crypto, Brave, and BAT.The future disruptions in digital marketing, social media, and the attention economy.And lots more.Roy is an industry veteran, who over the last 20 years his career evolved from being a programmer to running several of his own businesses, being the VP of Digital Marketing and CMO of two prominent eCommerce brands, to ultimately co-founding StatBid in 2015.
StatBid is a boutique paid search and SEO agency, where Roy and his team work with direct-to-consumer eCommerce brands to optimize and scale their digital marketing.


Connect with Roy:
Website: StatBid.comLinkedIn: @RoySteves
Music by Kirby Johnston – check out his band Aldaraia on Spotify

Today Josh speaks with Sam McNerney on the Russian invasion of Ukraine.

Some of the topics we dive into are:
The geopolitical reactions and support of Ukraine.Putin’s mental health and motivations behind the invasion.Russia's political and economic future.The prospects of WW3.How Russia and Ukraine are both using propaganda as part of information warfare.The differences between Russian and American oligarchs.And much more.
Sam McNerney is an applied behavioral scientist, market researcher, and brand strategist based in Brooklyn, New York. He has worked with brands such as Walmart, Procter & Gamble, and CitiBank.

As a writer, he has interviewed business and academic leaders including Arianna Huffington, Andrew Yang, Jonathan Haidt, and Charles Murray – and his essays have been featured in publications like The Washington Post, Psychology Today, and Scientific American.

Connect with Sam:
Website: SamMcNerney.comTwitter: @SamMcNerneyMusic by Kirby Johnston – check out his band Aldaraia on Spotify