The Magic Behind Marketing Auxiliary Programs

With Summer 2024 closing in, we are at the peak of marketing season. Aubrey Bursch from Easy School Marketing joined host Travis Walker to share the strategies and theories we should consider as we focus on marketing our programs. How do we reach our target market? What strategies are most effective? Why do we need to consider certain methods over others? This episode takes a deep dive into everything we need to be doing right now!

Links: 

Website: https://www.easyschoolmarketing.com

LinkedIn: https://www.linkedin.com/in/aubreybursch/

Podcast: https://mindfulschoolmarketing.com/

Bio

Aubrey Bursch is passionate about supporting independent schools and summer camps to increase enrollment, retention, and revenue. As the daughter of lifelong educators and the mom of two independent school students, she combines her love for schools with her 20+ years of marketing and development experience to help schools and camps identify and implement high ROI initiatives.

Aubrey co-hosts the Mindful School Marketing podcast, leads free Small School Leaders monthly meet-ups, facilitates the Small School Solutions professional development program, hosts the Small School Leaders Virtual Conference, and speaks nationwide.