The Magic of Turning Wishes Into Stories – with Kim Elenez

In this episode, Kim sits down with John Kiker, president of Medium Giant, to share:

• Why authenticity is fundamental to a brand story that has staying power
• Her “bite, snack, meal” approach to storytelling
• How micro-moments and unthinkable realities can create extraordinary stories
• Her perspective for breaking through the clutter and noise
• Powerful takeaways from wishes granted

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