The Motivational Speaking Industry…Disrupted!

The motivational speaking industry was valued at approximately $1.9 billion in 2019, with projected annual growth of 4.9% and reaching $2.3 billion by 2025. Then Covid-19 hit, and organizations started to ask, “How valuable is a motivational speaker when you can’t put them up on stage in front of your people?” When Covid disrupted everything in March of 2020, professional speakers like Dr. James Smith, Jr. were adrift in the VUCA mountains trying to figure out what an industry dependent on face to face experience looked like in a quarantined world. On this episode of WMD, Dr. Tamara Schwartz is joined by her good friend Dr. James “a lightning rod in the professional and personal development arena” to share personal lessons about responding to disruption.