The New How Podcast Brian Corcodilos

Summary







Tara Torrance, owner of The Biscuit Lady, shares her journey from the real estate and mortgage business to starting a successful biscuit company. She talks about the challenges of being a young entrepreneur and the turning point that led her to pursue her passion for food. Tara emphasizes the importance of execution and consistency in business, as well as the power of social media in building a strong brand. She shares her experience of attracting customers from different states through social media and provides tips on using hashtags effectively. In this conversation, Tara shares her journey of starting a biscuit business and the challenges she faced along the way. She talks about the importance of passion and perseverance in entrepreneurship and the need to overcome self-doubt and imposter syndrome. Tara also discusses her plans for expansion, including opening a second location and potentially franchising the business. She emphasizes the importance of community support and taking care of employees by offering competitive pay and benefits. Overall, Tara's story is a testament to the power of determination and the rewards of following one's passion.







Keywords







entrepreneurship, restaurant industry, real estate, mortgage business, starting a business, success, challenges, passion, execution, consistency, social media, brand building, customer attraction, hashtags, entrepreneurship, starting a business, challenges, expansion, community support, employee benefits, passion, perseverance







Takeaways







Execution is key in turning an idea into a successful business. Consistency in posting on social media is crucial for brand building. Using trending audio and on-brand audio can help increase views on social media posts. Engaging with customers through comments and providing valuable responses can boost engagement. Hashtags should be relevant to the target audience and used in both the post and comments. Social media can attract customers from different locations and contribute to business growth. Passion and perseverance are crucial in entrepreneurship. Overcoming self-doubt and imposter syndrome is essential for success. Taking care of employees by offering competitive pay and benefits leads to loyalty and success. Community support is vital for the growth of a small business. Expansion and franchising can be viable options for scaling a successful business.







Chapters







00:00 Introduction to Tara Torrance and The Biscuit Lady







04:00 Transition from Real Estate to Biscuit Business







09:25 Idea Formation and Execution







14:10 Finding a Location and Setting Up the Business







21:07 Building a Strong Brand through Social Media







23:49 Attracting Customers from Different Locations







25:39 The Power of Passion and Perseverance in Entrepreneurship







28:52 Overcoming Self-Doubt and Imposter Syndrome







29:43 Taking Care of Employees: The Key to Loyalty and Success







33:19 The Importance of Community Support







38:39 Expanding and Franchising: Scaling a Successful Business

SummaryIn this episode of the New How podcast, Brian Corcodilos interviews Justin Kaplan, Director of Development at Odin Properties. They discuss Justin's background in architecture and real estate, his experience teaching English in Taiwan, and his journey into affordable housing development. Justin shares insights on the challenges of the current real estate market and the importance of taking calculated risks in entrepreneurship. He also talks about his involvement with the KB Foundation, a mentor-based program for inner-city youth. Overall, the conversation highlights the impact of affordable housing development and the importance of taking ownership in one's work.







Keywordsreal estate, affordable housing, development, entrepreneurship, mentorship, sacrifice, ownership







TakeawaysJustin Kaplan, Director of Development at Odin Properties, shares his journey into affordable housing development and the challenges of the current real estate market.Taking calculated risks and being willing to make sacrifices are important aspects of entrepreneurship.Justin emphasizes the importance of taking ownership in one's work and the impact it can have on personal and professional growth.He also discusses his involvement with the KB Foundation, a mentor-based program for inner-city youth, and the positive impact it has on the lives of young people.The conversation highlights the significance of affordable housing development and the need for accessible and quality housing for all.







Sound Bites"Take risks, especially when you're young.""Take ownership and make sure the job gets done.""The KB Foundation exposes inner-city youth to a different way of life."







Chapters00:00 Introduction and Background09:39 Transition to Odin Properties31:43 Involvement with the KB Foundation38:21 The Importance of Taking Ownership

SummaryAdam, Luca, and Patrick discuss their passion for Kava and Kratom and their plans to open a Kava bar in Philadelphia. They explain that Kava is a root of a plant from the Pacific Islands and has anxiety-reducing properties, while Kratom is a tree leaf that can be energizing or relaxing depending on the strain. They highlight the community-focused atmosphere of Kava bars and the potential health benefits of these beverages. The team discusses their roles in the business and the importance of educating customers about Kava and Kratom. They also mention their previous experience in the industry and their decision to sell their previous company due to differences in vision. Old City Kava plans to build a portfolio of Kava bars and expand its impact on people's lives. They also discuss the potential for distribution and the importance of advocacy and education. The founders share their experiences with failure and the lessons they've learned. They emphasize the importance of following your instincts, holding yourself accountable, and not waiting for the perfect moment to start. They also discuss the challenges and benefits of working with friends and the need for clear roles and processes in a business.







KeywordsKava, Kratom, Philadelphia, Kava bar, anxiety reduction, community, health benefits, education, business structure, previous company, Old City Kava, Kava bars, distribution, advocacy, education, failure, lessons learned, instincts, accountability, starting a business, working with friends, roles, processes







Takeaways-Cava is a root from the Pacific Islands with anxiety-reducing properties, while Kratom is a tree leaf that can be energizing or relaxing.-Cava bars offer a community-focused atmosphere and serve as a third space for socializing and working.-Educating customers about Cava and Kratom is crucial for spreading awareness and growing the industry.-The team has delegated roles based on their strengths and is focused on hiring employees who can provide sales and educational support.-Their previous experience in the industry has given them insights and a leg up in starting their new venture.-Old City Kava plans to build a portfolio of Kava bars and expand its impact on people's lives.-Distribution and advocacy are important goals for Old City Kava.-Failure is a valuable learning experience in entrepreneurship.-Following your instincts and holding yourself accountable are key to success.-Working with friends can be challenging but rewarding with clear roles and expectations.-Processes and systems are crucial for scaling a business.Sound Bites-"What is kava? If you had to, you know, again, someone that's never drank it or tried it and is hopefully about to, what is kava and why should I be drinking it?"-"We found that Cava bars down in Florida where we became exposed to these things, people would come and socialize and hang out, but there's not the toxicity in the culture of alcohol like present in these Cava bars."-"Usually 20, 30 minutes. So yeah, that's hot. I want to try it because I've never tried it."-"I'm super passionate about this industry. I've seen these products help people in so many different ways."-"We talk about distribution a lot, be it like raw materials product or bottled canned beverages trying to get into like wellness stores, grocery stores and everything."-"I think a lot of people are concerned about that. Like they know they want to do something, they have an idea, and they… they maybe don't wanna take that leap because they're like, I'm already so busy."







Chapters00:00 Introducing Cava and Kratom08:41 The Effects and Experience of Drinking Cava31:16 Learning from Failure in Entrepreneurship43:01 The Importance of Processes and Systems in Scaling a Business

Mike Tester, founder of Tester Construction Group, shares his journey in the construction industry and the growth of his company. He discusses his background in architecture and how he transitioned to construction management. Mike emphasizes the importance of having the right team and culture in a company, as well as the challenges of finding qualified labor in the industry. He also talks about the impact of COVID-19 on the construction industry and the value of in-person collaboration. Overall, Mike's advice for aspiring entrepreneurs is to gain experience and knowledge in the field before starting their own business.

Summary







Jenn Patrino, President of Tierview Development, shares her journey in real estate development and the challenges she has faced along the way. She explains why she chose the Philadelphia real estate market and the advantages it offers. Jen also discusses the importance of being a hands-on developer and the impact of interest rates on the industry. She emphasizes the need for tenacity and the ability to adapt to challenges in entrepreneurship. Jen shares her use of technology and time management strategies in her business. She concludes with advice for aspiring real estate developers.







Chapters







00:00 Introduction and Background03:17 Choosing the Philadelphia Real Estate Market04:42 Transition from Construction to Real Estate Development05:35 The Milestone of Success in Real Estate Development07:29 The Challenges of Real Estate Development08:24 Entrepreneurship and the Desire for Autonomy09:20 The Influence of Upbringing on Entrepreneurship10:49 The Role of Reading and Research in Real Estate Development12:31 The Advantage of Being a Hands-On Developer16:17 The Impact of Interest Rates on Real Estate Development19:51 The Current State of the Philadelphia Real Estate Market24:44 The Challenges of Growing a Real Estate Development Business30:54 The Importance of Tenacity in Entrepreneurship32:10 The Use of Technology in Real Estate Development34:27 Time Management and Prioritization in Real Estate Development34:56 Advice to Younger Self and Parting Words

Bryant Greene, the founder of Always Best Care, shares his journey of starting and growing his home care franchise. He discusses the challenges he faced in the beginning and how he overcame them. Bryant also emphasizes the importance of giving back to the community and shares his involvement in various charitable organizations. He talks about his passion for animals and his rescue farm. Additionally, Bryant discusses his venture into the cannabis industry and his plans for the future. His story highlights the power of perseverance, compassion, and making a positive impact in everyday life. He emphasizes the role of esteem in the act of helping and the potential pitfalls of over-giving. The conversation then shifts to the topic of work ethic and the future of work. Bryant also discussess caregiver deserts and labor shortages and challaneges facing the home healthcare industry. The importance of consistency as a hallmark of professionalism is emphasized, along with the difficulties of building a business from scratch. Finally, the impact of business on relationships is discussed, emphasizing the need for self-awareness and defined roles.







Key Takeaways







Generosity and helping others can bring a sense of esteem and fulfillment.Giving without expectation is important to avoid disappointment.Consistency is the hallmark of a professional, regardless of the field.Building a business from scratch requires perseverance and dedication.The impact of business on relationships should be carefully considered.







Chapters







00:00 Introduction and Background02:26 Starting Always Best Care09:24 Overcoming Initial Hurdles15:39 Giving Back to the Community20:23 Owning a Farm and Rescuing Animals25:22 The Importance of Giving and Receiving30:03 Venturing into the Cannabis Industry36:25 The Sphere of Influence and Making a Difference40:46 Reaching Financial Milestones42:42 Leaving an Imprint and Giving Back43:41 Generosity and Helping Others45:13 The Importance of Esteem in Helping Others46:06 Giving Without Expectation49:44 Work Ethic and the Future of Work50:41 Caregiver Deserts and Labor Shortages52:32 Consistency as the Hallmark of a Professional54:49 Building a Business from Scratch56:43 The Challenges of Starting a Business57:32 Impact of Business on Relationships