The Power of Employer Branding: Why It Matters for Your Business

With 16 years of work experience in Employer Branding , Amandeep Kaur, was well aware of the gaps that are creating problematic situations within the company. To have a free creative hand on solving the problem, Phoenix TalentX Branding was born, where she designed and created solutions for the clients that addressed the problem!

With no PLAN B, Amandeep pushed herself and created success stories in the last 7 years. Her aim is to make Phoenix TalentX Branding into India's most transformative agency.

Bootstrapped, she has managed to rotate her finances well, making sure that her operations are running in the out of the box mode!.

  stands for the multiplier effect of 3 brands - business, employer &  employees' personal brands that we channelise to showcase your talent brand authentically. We use artificial intelligence, bots, virtual reality, 3D animations, 360 degree videos, transparent videos and latest marketing, graphic trends... very tartly and innovatively

Phoenix TalentX is purpose-built to advance employers and employees brands in today's competitive talent landscape. We help you realise the combined potential of your brand ecosystem hence the X in talent. ('X' as in the multiplier of 3 brands - corporate, employer, employees). We are not a traditional employer branding consultancy or agency. We are a cusp brand - a new age talentX branding partner that caters to the joint agenda of CXOs in propelling their companies dream employer status.

Our currency is never-done-before ideas and innovative execution at hyper-loop speed. We develop agency style ideation & execution and deliver consulting type impact.  Riding on the power of global best practices, talent insights and specialization in integrated media - we custom build one-of-a-kind, talent branding campaigns and interventions to both create and showcase a great place to work.

Whatever your talent branding needs – Employer Value Propositions, social media engagement, campus engagement, advertising campaigns like Troublemakers, change management communications, internal branding, employee engagement interventions, retention programs, alumni connections, thought leadership events, candidate experience etc. – Phoenix will have a solution.

Wherever you are in your employer brand journey – awareness, consideration or desire – Phoenix will help you take your talent story forward.

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