The Practice of Therapy Podcast

PsychCraft Network
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The Practice of Therapy Podcast

This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success. The Practice of Therapy Podcast is part of the PsychCraft Network of Podcasts; PsychCraft, LLC

  1. 2D AGO

    Dr. Brook Choulet | Marketing, Niching, and Branding—The Private Practice Essentials | TPOT 373

    Many therapists and psychiatrists dream of running their own private practice—setting their own hours, choosing their clients, and working independently. But what happens when the reality doesn’t match the dream? In this episode, Dr. Choulet pulls back the curtain on what it really takes to run a successful private practice—especially one that operates on a cash-pay model. Spoiler alert: It’s not just about being a great clinician. If you’re not passionate about networking, marketing, and building your brand, you may struggle to make it work. Dr. Choulet shares why niching down is a game-changer, how branding can make or break your success, and why investing in your visibility is just as important as your clinical skills. She’s built a thriving practice that serves high-profile clients, from professional athletes to business executives, and she’s here to share her biggest lessons—so you can decide if private practice is the right move for you. If you’ve ever wondered why some private practices thrive while others barely survive, this episode is for you. Resources Mentioned In This Episode Read the full show notes here Use the promo code "GORDON" to get 2 months of Therapy Notes free Website Design Packages from Inflow Google Ads for Therapists Start Consulting with Gordon The PsychCraft Network Mental Health Wear TN Meet Dr. Brook Choulet Dr. Brook Choulet, M.D., The Performance Psychiatrist™, is the founder and CEO of the Choulet Performance Psychiatry®, President of the Maricopa County Medical Society Foundation, and President of the American Board of Sports and Performance Psychiatry, of which she is one of the seven founding members. With a focus on concierge Performance Psychiatry®, Dr. Choulet guides professionals, athletes, and their families towards unparalleled mental health and performance optimization by offering bespoke mental health care services for both adolescent and adult patients. She holds a Certificate of Additional Training in Sports Psychiatry from the International Society for Sports Psychiatry (ISSP) and is a preferred provider on the NBPA, NFLPA, USSF, USOPC, and MLBPA's Mental Health Directories. Dr. Choulet's expertise has been pivotal in shaping mental resilience in sports at its highest level, and she worked for two seasons as a Consulting Team Psychiatrist for the NBA Phoenix Suns and WNBA Phoenix Mercury. Dr. Choulet is a regular contributor to Forbes SportsMoney and is a Forbes Health Advisory Board member who reviews and consults on Forbes Health articles. She also contributes her expertise to the American Psychiatric Association's publications and Psychology Today's Sports & Performance Psychiatry column. She also provides expert advice each month to local Arizona publications, including Paradise Valley City Lifestyle Magazine, Stroll Biltmore, Stroll Desert Mountain, and Stroll Paradise Valley, as part of her commitment to cultivating the mental health and well-being of her local community. Website Facebook Instagram LinkedIn

    30 min

  2. MAR 10

    Krista St-Germain | What Private Practice Clinicians Should Understand About Grief | TPOT 372

    Grief isn’t just about five stages—it’s messy, personal, and ever-evolving. If you’ve ever felt like you weren’t “grieving the right way” or struggled to make sense of your emotions after loss, this episode is for you. Krista St-Germain joins us to break down the myths about grief and explore what truly helps us heal. From the Dual Process Model to Continuing Bonds, we’re diving deep into the realities of loss, why “moving on” is a harmful misconception, and how we can integrate grief into our lives in meaningful ways. Tune in for a powerful conversation that will change the way you think about grief—and, more importantly, how you support yourself and others through it. Resources Mentioned In This Episode Read the full show notes here Use the promo code "GORDON" to get 2 months of Therapy Notes free Website Design Packages from Inflow Start Consulting with Gordon The PsychCraft Network The Practice of Therapy Community Google Ads for Therapists Mental Health Wear TN Meet Krista St-Germain Krista St-Germain is a Master Certified Life Coach, grief expert, widow, mom and host of The Widowed Mom Podcast. When her husband was killed by a drunk driver in 2016, Krista's life was completely and unexpectedly flipped upside down. After therapy helped her unfurl from the fetal position, Krista discovered Life Coaching, Post Traumatic Growth and learned the tools she needed to move forward and create a future she could get excited about. Now she coaches and teaches other widows so they can love life again, too. Krista's Resources Krista's Website Get your FREE download of Memories that Matter today! The Widowed Mom Podcast

    33 min

  3. MAR 3

    Justin Ahn | Branding Mistakes That Could Be Hurting Your Private Practice | TPOT 371

    What if your brand could do more than just look good—what if it could tell a story, attract your ideal clients, and truly reflect your values? That’s exactly what Justin set out to do when he left the corporate world to launch Inflow, a branding agency dedicated to helping private practices create meaningful and impactful brand identities. From designing album covers in Detroit’s music scene to stepping onto the stage at the APA conference in Seattle, Justin’s journey is one of creativity, risk-taking, and transformation. In this episode, he shares why branding isn’t just about logos and websites—it’s about connection, trust, and the power of a cohesive identity. Tune in as Justin reveals common branding mistakes practice owners make, how to craft a website that actually converts, and why the right name can make all the difference in your visibility. Whether you're just starting your practice or looking to refresh your brand, this conversation will change the way you think about marketing your services. Resources Mentioned In This Episode Read the full show notes here Use the promo code "GORDON" to get 2 months of Therapy Notes free Start Consulting with Gordon The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Inflow's Resources Website Instagram Facebook Justin on LinkedIn Inflow on LinkedIn About Justin Ahn Inflow was founded by Justin Ahn, a Creative Director inspired by his wife, a clinical psychologist. As he helped her develop client-friendly resources, Justin saw the need for exceptional design in healthcare. Inflow provides top-tier design services, ensuring every healthcare practice has a visual identity that reflects its expertise and communicates compassionate care. About Inflow Inflow Healthcare Designs specializes in crafting brilliant, tailored branding, websites, and graphics exclusively for healthcare practices, becoming your trusted partner in long-term success. More than creating visuals, they shape trust and confidence—transforming your vision into a brand that feels inviting, professional, and authentically you. With client-focused designs that inspire trust, foster meaningful connections, and drive practice growth, every detail tells your story. From compelling logos to seamless websites, they'll help your practice stand out, attract patients, and grow with purpose.

    27 min

  4. FEB 24

    Kelley Stevens | Creating Sustainable Income in Private Practice | TPOT 370

    Kelley dives deep into the growing trend of therapists exploring multiple income streams. While many dream of creating passive income, Kelley shares a powerful insight: there’s no such thing as truly passive income. She unpacks the reality of building diverse revenue sources, from group practices to online courses, workshops, and retreats. But before diving into digital products, Kelley stresses the importance of first building an engaged audience. She explains how to test ideas, create value with free content, and develop products that truly meet the needs of your community. If you’re a therapist looking to scale and diversify, this episode is packed with actionable tips and strategies you won’t want to miss! Resources Mentioned In This Episode Use the promo code "GORDON" to get 2 months of Therapy Notes free Start Consulting with Gordon THE PRACTICE OF THERAPY COLLABORATIVE The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Kelley's Website Kelley's Instagram Kelley's Facebook Meet Kelley Stevens Kelley Stevens is passionate about empowering therapists with the tools they need to start private practices. Based in Santa Barbara, CA, Kelley is an LMFT with over a decade of experience in both mental health and business development. She began her career as the marketing director for a large outpatient program in Los Angeles, where she played a pivotal role in its growth before launching her own successful six-figure private practice. After five years, she relocated and established two more thriving practices in new cities. Additionally, Kelley serves as an adjunct professor at Pepperdine University and Antioch University. When she's not working, she enjoys spending quality time with her toddler and husband.

    30 min

  5. FEB 17

    Deborah Richelieu | Building a Thriving Couples Therapy Private Practice | TPOT 369

    When it comes to relationships, connection is everything. For Deborah Richelieu, this truth has shaped both her personal and professional life. As a Licensed Marriage and Family Therapist (LMFT), she has dedicated her career to helping couples navigate the complexities of relationships, communication, and emotional intimacy. Recently, Deborah sat down with Gordon Brewer on the Practice of Therapy podcast to share her journey, insights on couples therapy, and the importance of community in times of grief. Resources Mentioned In This Episode Use the promo code "GORDON" to get 2 months of Therapy Notes free THE PRACTICE OF THERAPY COLLABORATIVE Start Consulting with Gordon The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN YouTube Meet Deborah Richelieu Deborah Richelieu is a licensed Marriage and Family Therapist in Florida, specializing in helping couples strengthen their relationships. Whether facing communication challenges or navigating conflicts, she provides guidance, particularly for those seeking a Christian perspective in therapy. She holds a Bachelor’s in Psychology from Southeastern University and a Master’s in Marriage and Family Therapy from Nova Southeastern University. With extensive experience in premarital counseling, couples counseling, and fostering emotional connection after emotional injury, she is dedicated to supporting couples in overcoming relational difficulties. Deborah is certified in Level 1 and Level 2 Gottman Couples Therapy, utilizing evidence-based techniques to enhance relationships. She is also a member of Focus on the Family’s Christian Counselor’s Network and is listed on Psychology Today and Therapy For Black Girls. The Rich Couch Instagram LinkedIn

    31 min

  6. FEB 10

    Dr. Kathryn Defilippi | Boosting Productivity in Private Practice: The Power of Physical Activity | TPOT 368

    In a recent episode of The Practice of Therapy Podcast, host Gordon Brewer sat down with Dr. Kathryn Defilippi to discuss the powerful connection between physical activity and workplace productivity. Dr. Kathryn, a dedicated runner and advocate for movement-based wellness, shared her journey into long-distance running and the profound impact it has had on her life and career. Her insights offer valuable takeaways for anyone looking to improve their mental and physical well-being while enhancing their efficiency at work. Resources Mentioned In This Episode Use the promo code "GORDON" to get 2 months of Therapy Notes free Start Consulting with Gordon The Practice of Therapy Collaborative The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Dr. Kathryn's Website Meet  Dr. Kathryn Defilippi Dr. Kathryn is the driving force behind Running Alchemy, a venture born from her passion for making a meaningful impact in people’s lives. By blending her love for running with her expertise as a licensed mental health therapist, she has created a unique approach to personal and professional growth. Holding a Ph.D. in Industrial/Organizational Psychology, her pursuit of higher education was not just about adding credentials but about deepening her ability to support individuals and organizations alike. As a disruptive event management consultant, Dr. Kathryn identified a critical gap—employee mental health needs were frequently overlooked. For her, running is not just a pastime but a deeply ingrained passion that fuels her daily life. Though she was not athletically inclined in her early years, running became a transformative challenge. At one time, the fear of failure held her back, but training for a marathon changed her perspective entirely. It redefined failure as a mere stepping stone to growth, reinforcing the belief that every challenge is an opportunity to learn and evolve. Dr. Kathryn's experience in running has instilled a mindset of resilience and determination that extends into her career and academic pursuits. It has empowered her to overcome obstacles with confidence and purpose. Now, her mission is to help others confront their fears, navigate challenges, and, most importantly, embrace a profound sense of freedom in their personal and professional journeys.

    28 min

  7. FEB 3

    Dr. Ajita Robinson | Diversifying Your Income Streams In Private Practice | TPOT 367

    In this episode of The Practice of Therapy Podcast, Dr. Robinson shares her profound journey of resilience, purpose, and professional growth. From navigating personal grief and loss to becoming a trailblazer in grief education and business expansion, she offers invaluable insights for clinicians looking to make a greater impact. Dr. Robinson discusses the importance of stabilizing your practice before diversifying, ensuring financial stability while preparing for growth. She shares her experience transitioning from private practice to corporate and organizational work, offering practical advice on marketing strategies, branding, and building partnerships with schools, universities, and hospitals. You'll also learn how to expand your impact through writing, public speaking, and creating resources that outlive your practice. Dr. Robinson’s inspiring story of transforming loss into legacy reminds us of the power of purpose-driven work and the possibilities that arise when clinicians step beyond their comfort zones. Don’t miss this episode packed with actionable tips and heartfelt wisdom to help you grow your practice and broaden your reach. Resources Mentioned In This Episode Use the promo code "GORDON" to get 2 months of Therapy Notes free Start Consulting with Gordon The Practice of Therapy Collaborative The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Dr. Robinson’s Facebook Dr Robinson’s Instagram The Purposeful & Profitable Therapist™ Summit Dr Robinson’s Website Meet Dr. Ajita Robinson Dr. Ajita Robinson is known as The Experts’ Therapist. She is a Grief & Trauma therapist, Bestselling Author of The Gift of Grief: A Practical Guide on Navigating Grief and Loss and The Purposeful & Profitable Therapist’s Guide to Diversifying Income, International Speaker, and Income Strategist. She has been seen in places such as the Wall Street Journal, HuffPost, Washington Post, Business Insider, Bustle, and Therapy for Black Girls.  Dr. Robinson is a Licensed Clinical Professional Counselor, Trauma and Grief Expert, and first-generation trauma and poverty disruptor. She is the Founder and Executive Director of Friends in Transition Counseling Services, a trauma-centered mental health practice located in Bethesda, MD. She is also the CEO of Legacy Wellness Group, a conglomerate of enterprises dedicated to promoting generational wealth, education, and healing.  Dr. Robinson embodies excellence in mental health and education. She is a servant leader, an involved member of the community, and a born-giver. She believes that we all have gifts that are unique to us, and we thrive when we lean fully into those gifts; we find purpose and fulfillment. At her core, she believes that all people have the capacity to overcome adversity. She is living proof that you can start at ground ZERO and chart a path of excellence that is uniquely yours.

    40 min

  8. JAN 27

    Dr. Carlos Garcia | The Real-World Lessons Every Private Practice Owner Needs to Hear | TPOT 366

    If you're ready to embrace growth, learn from real-world trial and error, and discover how to align your practice with your core values, this episode of The Practice of Therapy Podcast is a must-listen. Dr. Carlos Garcia takes us behind the scenes of his inspiring journey from navigating the unknown as a new practice owner to building a thriving, value-driven business. With insights on everything from mastering financial metrics to fostering a human-centered approach, Dr. Garcia’s story is packed with actionable takeaways and a refreshing dose of authenticity. Tune in to learn how to turn challenges into opportunities and create a practice that truly reflects your vision! Resources Mentioned In This Episode Read the full show notes here Use the promo code "GORDON" to get 2 months of Therapy Notes free The Practice of Therapy Collaborative The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Tampa Counseling and Wellness Tampa Counseling and Wellness on Instagram Tampa Counseling and Wellness on Facebook Dr. Garcia on LinkedIn Follow Dr. Garcia on Instagram Meet Dr. Carlos Garcia Dr. Carlos Garcia is a Licensed Clinical Psychologist, Coach, Author and Speaker who is dedicated to helping individuals unleash their full potential through high performance counseling, coaching and consulting. He is also the Founder of Tampa Counseling and Wellness, a private practice in Tampa, FL that provides therapy and wellness services to individuals looking to positively transform their lives. He is also the Founder of The Mastery Group, a company that provides individuals and organizations with the tools to take their leadership and performance to the next level. In addition to leading these two companies, Dr. Garcia also functions as a Human Performance Specialist for O2X, a company that provides comprehensive, science-backed programs to hundreds of police and fire departments nationwide, including federal agencies and the military. Dr. Garcia received his bachelors and doctoral degree at Nova Southeastern University and completed his internship at Rutgers University. Dr. Garcia also served in the armed forces as a United States Marine and as a firefighter and paramedic prior to receiving his doctorate degree. Dr. Garcia draws on his years of experience in both military and professional organizations to teach individuals how to become more masterful leaders and performers. He has worked with multiple Fortune 500 companies and government agencies. Past clients include members of the CIA, Secret Service, and other top military groups, as well as organizations such as JP Morgan Chase, Cigna, Exelon, Progressive Auto Insurance, Athletic Brewing and Williams-Sonoma. His passion lies in helping others grow and create meaningful and lasting change in their lives. Dr. Garcia strives to help people utilize their natural talents to build a happier and more successful life.

    39 min
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4.8
out of 5
63 Ratings

About

This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success. The Practice of Therapy Podcast is part of the PsychCraft Network of Podcasts; PsychCraft, LLC

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