
87 episodes

The Real Bottom Line Wendy Brookhouse
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- Business
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5.0 • 5 Ratings
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The Podcast For Ambitious Entrepreneurs Serious About Growing Their Business
The building or running of a business is not for the weak of heart. I work with business owners of all different stages of the Entrepreneurship journey and am continually inspired by their ideas, perseverance, and true grit. Join us for lessons of inspiration, motivation, and hard knocks. And learn about some pretty amazing businesses and entrepreneurs along the way.
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Building Wealth With Your Business
In this episode we talk about building wealth as a business owner
Discussed in this episode:
Is investing all your money in your business a good move?Are you building a business to sell or for personal income or both?Start with the end in mindWhat is your big purpose and how do you balance that with growing your wealth?How wealth helps you fulfill your big purpose in lifeProfit is good, wealth is goodWe may not have a choice about when we stop working in our businessBuild your wealth in your business, in a holding company, or in your hands?Aiming toward your Power NumberYou have professionals help with your business, you need them in your life, tooIt costs more to not do proper planning and set upThe work you do to make your business more saleable, also makes it easier and more profitable for youNo one wants to buy a job that pays $40k/yr -
Using Crypto & Blockchain In Your Business
Our first business couple interview!!
Before we got there we talked about some of the ways they have structured their business operations so that they can work well together. Some key points:
Saying Yes to Opportunity – even if you aren’t quite readyBalancing perfectionism and getting something out the doorRole fluidity
And we talk about Crypto and Blockchain – not as an investment, but rather as a tool in business.
Some of the topics we dug into were
The different types of wallets and when to use themWhat is an exchange and why do we need itWe even dug into the FTX implosion/explosion.
It’s a great 30 minutes on some pretty interesting topics. -
Pots of Money
In this episode, we talk about profit and available money in your business and what to do with it.
Discussed in this episode:
Your profit isn’t all available for you to spend1st pot is for shock proofing - how much is enough?2nd pot is for investing in your businessWe do a deep dive into the 3 areas for investment in your businessHow to measure ROI 3rd pot is for fun, to make life better4th pot is for futureHow to balance debt repayment with filling your pots
Replay Link: 3 Key Decisions You Need To Make To Thrive As A Business Owner During A Recession -
Building Irresistible Programs
My guest this week is Diana Lidstone. Diana has been building businesses for over 4 decades. She started with her own and then transitioned into helping women in service based industries as a Strategic Marketing and Growth Catalyst. Her engaging style is captivating – as are the subjects we cover:
The advantages of technology and mentorsThe components of an irresistible programWhat is an upsell and down sellWhy it is important to simplify the number of offers you haveThe importance of differentiationWhy you may not need social media in your marketing.
www.dianalidstone.com -
The Inside Scoop On Paying Yourself, Investing, Retirement & Insurance
In this episode you’ll get a technical, yet approachable, lesson in paying yourself, investing, retirement and insurance.
Discussed in this episode:
Start with the end in mind
Think of putting your money into buckets
RRSPs and TSFAs explained
Best places to keep your money
How to pay yourself
Corporations and liability
We break down life insurance as a strategy for wealth building
Protecting and growing your wealth: risk and liquidity
This is a very technical, yet approachable discussion
Reach out with your questions and we’ll cover them in future episodes -
Helping musicians get paid for their worth and providing a platform
Laura Simpson is co-founder of the start-up Side Door. And a deal maker on Dragon’s Den! She is powered by the purpose of helping musicians get paid for their worth and providing a platform.
We talk about her journey from journalist to CEOHow creative brains workHow to embrace innovative waysThe Covid PivotCreating a corporate culture where asking tough questions is the normDifferent types of investment fundraising
Customer Reviews
Bringing it home!
Wendy is a “wealth” of knowledge. Pun intended. I am so grateful for her work and this podcast.
What a great show!
I love Wendy’s perspective on wealth and money (“real bottom line” — what a clever and perfect title). I feel so reassured and grounded listening to this show, and Wendy’s outlook on building wealth is a welcome antidote to the usual narrative.
Get some real business advice from Wendy!
Wendy is delivering the goods for entrepreneurs who are ready to grow their business! Tune in and take notes!