The Rest Is PR

Jacki Vause & Lyle Fulton

THE REST IS PR IS AN UNFILTERED JOURNEY INTO THE WORLD OF MODERN COMMUNICATIONS WHERE POP CULTURE MEETS PR AND NOTHING IS OFF THE RECORD ​ From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR. ​ Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin. Hosted by Jacki Vause & Lyle Fulton Hosted on Acast. See acast.com/privacy for more information.

  1. 2D AGO

    The Rest Is...Taylor Swift & Travis Kelce - Their Engagement PR Masterclass

    Taylor Swift & Travis Kelce – Their Engagement PR Masterclass This week on The Rest Is PR, Jacki and Lyle unpack what has undoubtedly been the pop culture story of the week: Taylor Swift’s engagement to her partner, NFL star Travis Kelce. Swift announced the news on Instagram with the caption: “Your english teacher and your gym teacher are getting married.” The post featured photos of Kelce down on one knee alongside a close-up of the ring, and instantly sent fans wild - and had PR professionals once again singing her praises. Jacki breaks down why this announcement was such a comms triumph, and how Swift’s team, fronted by longtime PR lead Tree Paine, continues to deliver one perfectly managed moment after another. Is this the best example yet of Swift’s incredible communications strategy? Lyle asks what this engagement means for Travis Kelce’s own PR journey - with the American football star now firmly inside the famously tight-knit Swift comms bubble. And the pair also analyse the social media reactions to the announcement: Sabrina Carpenter, Charlie Puth and Iga Świątek rushed to congratulate the couple, while Swift’s girl-squad members Gigi Hadid, Karlie Kloss and Cara Delevingne quickly liked the post. But Blake Lively, one of Swift’s closest friends, has remained notably silent. Was this the right choice? And what does it say about her relationship with Swift? Join the conversation in the comments: was this engagement announcement one of the most iconic celebrity PR moves we’ve seen in years? 🎧 The Rest Is PR — Where Pop Culture Meets PR. For more The Rest Is PR, head to www.therestispr.com ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us: Instagram: / @therestispr TikTok: / @therestispr LinkedIn: / www.linkedin.com/company/the-rest-is-pr/ ------------------------------------------------------------------------------------------------------------------------ #TaylorSwift #TravisKelce #CelebrityEngagement #PRStrategy #CelebrityPR #TheRestIsPR #PopCulture #Swifties #BrandReputation #CommsStrategy Hosted on Acast. See acast.com/privacy for more information.

    35 min
  2. AUG 20

    The Rest Is...The Macrons vs. Candace Owens - The Defamation Lawsuit & The PR Response

    Did the Macrons make a major PR misstep with defamation lawsuit? 🇫🇷 This week on The Rest Is PR, Jacki and Lyle unpack the explosive legal battle between French President Emmanuel Macron, his wife First Lady Brigitte Macron, and controversial US podcaster Candace Owens. Owens is standing by the conspiracy theories she has perpetuated about Brigitte Macron’s gender — claims that first emerged in France in 2021 at the height of the pandemic and the gilet-jaunes protests. The involvement of Owens has seen things escalate: 🔹 A US defamation lawsuit 🔹 Private investigators digging into Owens 🔹 Alleged links to French far-right media 🔹 And even Donald Trump, at the request of Emmanuel Macron, calling Owens personally during her podcast recording! Jacki questions whether the legal route was the smartest PR move — or if the Macrons should’ve used the French media to disprove the claims and reveal their truth. Could this legal strategy backfire in the court of public opinion? And what’s next whether they win or lose? Jacki and Lyle also discuss comparisons to the Blake Lively vs. Justin Baldoni saga, what this all means for fighting misinformation in the digital age, and who exactly do the public side with in these situations - the bully or the bullied? Join the conversation in the comments: was this lawsuit the right strategy by the Macrons? 🎧 The Rest Is PR — Where Pop Culture Meets PR. For more The Rest Is PR, head to www.therestispr.com #TheMacrons #CandaceOwens #PRStrategy #CrisisPR #Defamation #BrigitteMacron #ConspiracyTheories #PoliticalPR #MediaStrategy #TheRestIsPR #BlakeLively #JustinBaldoni #PublicRelations Hosted on Acast. See acast.com/privacy for more information.

    45 min
  3. AUG 13

    The Rest Is...The American Eagle Sydney Sweeney Campaign - Backlash, Controversy, & Fallout

    This week on The Rest Is PR, Jacki and Lyle discuss the controversy around American Eagle’s 'Sydney Sweeney Has Great Jeans' campaign — a controversial marketing move that has sparked headlines, conversation, and outrage in equal measure. The campaign has been criticised for symbolising a move away from more diverse fashion campaigns and, more controversially, for wordplay that some have claimed carries historically problematic connotations. American Eagle’s official stance remains that this campaign 'is and always was about the jeans'. Jacki and Lyle analyse whether this 'ragebait' campaign may have just been a short-term win, and what the longer term PR and brand ramifications could be. In this episode: - How American Eagle’s response differs from what they may have said five years ago - Why Jacki thinks the brand’s approach may have been too clever for its own good - and what she would have advised as an alternative - Lessons from other industries - from mobile gaming to the Wicked movie campaign - Sydney Sweeney’s own PR strategy — why it’s working and what she should do next Join the conversation in the comments: what have you made of the American Eagle campaign? 🎧 The Rest Is PR — Where Pop Culture Meets PR. #AmericanEagle #SydneySweeney #BrandControversy #MarketingStrategy #PRCaseStudy #TheRestIsPR #Podcast Hosted on Acast. See acast.com/privacy for more information.

    37 min
  4. JUL 25

    The Rest Is...PR Meltdown Part 1 - MasterChef Sackings & The Salt Path Scandal

    🎙️ PR MELTDOWN: John Torode Sacked, Gregg Wallace Fallout, & Salt Path Scandal | The Rest Is PR – Part One In Part One of this week’s explosive PR Meltdown Double Header, Jacki and Lyle dig into two of the biggest public relations scandals dominating the headlines right now — and what they reveal about crisis management, media backlash, and public trust. 👨‍🍳 MasterChef in Crisis The beloved cooking show is under serious fire. First, Gregg Wallace made his controversial exit. Now, John Torode has been officially sacked following an upheld allegation of racist language used on set. Jacki and Lyle break down: What this means for MasterChef as a brandWhy Jacki believes Torode's future may still be brighter than Wallace’sThe behind-the-scenes PR manoeuvres likely happening at the BBCAnd how shows survive when public trust erodes📚 The Salt Path Controversy Bestselling author Raynor Winn is facing major scrutiny after key claims in her memoir The Salt Path were found to be untrue. Now? Retailers are issuing refunds, readers feel betrayed, and the publishing world is having a reckoning. We discuss: The risks of selling “authentic” personal stories in a PR-first worldWhether Winn’s credibility can be salvagedAnd what this scandal says about fact vs. feeling in memoir writing🎧 Whether you're in PR, publishing, or just love a juicy media breakdown, this is an episode you don’t want to miss. Hit Follow on Spotify, Amazon Music or Apple Podcasts to catch Part Two, where Jacki and Lyle cover even more drama — including the Red Bull Racing shake-up and Royal leaks between Prince Harry and King Charles. — 🗣️ The Rest Is PR – Where Pop Culture Meets Public Relations. New episodes every week. #PRPodcast #MasterChefScandal #JohnTorode #GreggWallace #SaltPath #RaynorWinn #CrisisComms #PopCulturePodcast #MediaAnalysis #PublishingScandal #MemoirControversy #JackiAndLyle #TheRestIsPR #ApplePodcasts #SpotifyPodcasts #AmazonMusic Hosted on Acast. See acast.com/privacy for more information.

    32 min

Ratings & Reviews

2.3
out of 5
3 Ratings

About

THE REST IS PR IS AN UNFILTERED JOURNEY INTO THE WORLD OF MODERN COMMUNICATIONS WHERE POP CULTURE MEETS PR AND NOTHING IS OFF THE RECORD ​ From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR. ​ Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin. Hosted by Jacki Vause & Lyle Fulton Hosted on Acast. See acast.com/privacy for more information.

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