Closing Time: quick insights from sales & marketing experts

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Closing Time: quick insights from sales & marketing experts

Closing Time is a weekly podcast with insider tips and insights for go-to-market leaders. In each episode, you’ll meet a luminary in the sales, marketing, or customer success field and get actionable tips and tactics to elevate your game. Each 15-minute episode will go deep on skills to close deals, see the latest on marketing tech, or check out trends to elevate the customer experience.

  1. Don’t Just Start Another B2B Podcast—Turn It Into a Media Brand for Real ROI -- with MarTech's Ben Shapiro

    قبل ٥ أيام

    Don’t Just Start Another B2B Podcast—Turn It Into a Media Brand for Real ROI -- with MarTech's Ben Shapiro

    No matter your industry, media isn’t optional—it’s essential to your go-to-market strategy. Think launching a B2B podcast is enough to check the media box? Think again. In this episode of Closing Time, Ben Shapiro, founder of I Hear Everything, explains why businesses need to think bigger. Discover how to use media as a strategic channel—just like email or events—and learn how to repurpose a single piece of content across multiple platforms to drive ROI and real value. Don’t miss these actionable insights for leveling up your marketing game. Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Ben Shapiro: LinkedIn // I Hear Everything // MarTech Podcast • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ١٨ من الدقائق
  2. Your CRM Buying Guide: Avoiding Pitfalls, Planning for Growth, and Driving Adoption -- with CRM consultant Jason Kramer

    ٨ جمادى الآخرة

    Your CRM Buying Guide: Avoiding Pitfalls, Planning for Growth, and Driving Adoption -- with CRM consultant Jason Kramer

    Few decisions shape your business quite like choosing a CRM. That’s why you need a solid CRM buying guide to steer you clear of the pitfalls. Meet Jason Kramer, Founder and CEO of Cultivize, a CRM consultancy. In this episode of Closing Time, Jason shares the must-ask questions to ensure your CRM fits your needs today—and scales with you tomorrow. Plus, he reveals why a top-down commitment is the secret to avoiding common implementation traps and driving lasting success.  Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Jason Kramer: LinkedIn // Cultivize Website • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ١٧ من الدقائق
  3. Why Fractional Sales Leadership Could Be Your Next Big Career Move -- with Louie Bernstein

    ١ جمادى الآخرة

    Why Fractional Sales Leadership Could Be Your Next Big Career Move -- with Louie Bernstein

    Is fractional sales leadership right for you? In this episode of Closing Time, LinkedIn Top Voice and fractional sales leader Louie Bernstein shares what it takes to succeed in this unique role. Louie covers the essentials, from finding clients to setting contract terms and pricing engagements. Plus, he dives into the highs and challenges of the job to help you decide if it’s the best next step for your career. Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Louie Bernstein: LinkedIn  • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ١٥ من الدقائق
  4. Making Sales Frameworks Work For You (Not the Other Way Around) -- Part 2 with Jeff Bajorek

    ١٦ جمادى الأولى

    Making Sales Frameworks Work For You (Not the Other Way Around) -- Part 2 with Jeff Bajorek

    With so many sales frameworks to choose from, it’s easy to get lost in the rules and lose sight of what makes each approach effective. We met Sales Coach Jeff Bajorek in a recent episode of Closing Time, where he walked us through the highs and lows of various sales methodologies like the MEDDICC sales methodology, Miller-Heiman strategic selling, Sandler sales methodology, and the Challenger sales method. Jeff is back to help you tailor these methods to fit your unique selling style, navigate leadership decisions on methodology adoption, and know when to break the mold for better results. He’ll also share some common threads and discuss his trademarked Sell Like You™ and Rethink How You Sell™ approaches. Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Jeff Bajorek: LinkedIn  • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ١٧ من الدقائق
  5. 4 Top Sales Methodologies: Which Fits Your Organization Best? -- with Jeff Bajorek

    ٩ جمادى الأولى

    4 Top Sales Methodologies: Which Fits Your Organization Best? -- with Jeff Bajorek

    Challenger vs. Sandler vs. Miller-Heiman vs. MEDDICC. How do you choose a sales methodology? In this episode of Closing Time, we welcome Sales Coach Jeff Bajorek as he walks us through the what, why, and when of the top sales methodologies on the market. Whether you are a new sales leader searching for the right program or a salesperson wanting to get a bit of knowledge of what’s out there, this episode is for you. Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Jeff Bajorek: LinkedIn  • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ١٥ من الدقائق
  6. Redefining Marketing: Customer-Centric Strategies for Agency Growth in 2025 -- with Marketbridge's Tony Mohr

    ٢ جمادى الأولى

    Redefining Marketing: Customer-Centric Strategies for Agency Growth in 2025 -- with Marketbridge's Tony Mohr

    Today’s most successful agencies know that real growth comes from putting the customer at the center of every strategy. But shifting to a truly customer-centric approach means rethinking traditional marketing tactics and rallying entire teams around a shared vision. In this episode of Closing Time, Tony Mohr, former CEO of strategic marketing agency Quarry and now Managing Director of Marketing Services at Marketbridge, shares insights on navigating the challenges for modern agency marketers, standing out in a crowded digital space, and building team alignment around a positive brand experience.  From practical advice on transforming your brand to actionable strategies for boosting customer loyalty, this conversation is packed with valuable takeaways for agency leaders and marketers looking to fuel growth in 2025. Watch the episode on YouTube.   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: https://bit.ly/3C5aZUw   Connect With:  • Tony Mohr: LinkedIn // Marketbridge • Melinda Prescher: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ٢٥ من الدقائق
  7. What is Sales Enablement? And Why You Need the Function in Your Organization -- with Databrick's Danny Wasserman

    ٢٥ ربيع الآخر

    What is Sales Enablement? And Why You Need the Function in Your Organization -- with Databrick's Danny Wasserman

    The stigma is gone when it comes to sales enablement. Once the red-headed stepchild, sales enablement has grown into a key part of a successful go-to-market program. Join Danny Wasserman of Databricks in this episode of Closing Time as he talks about all things enablement - from answering the question ‘What is sales enablement’ to the tech stack, paths to an enablement career, and metrics that your enablement team should own. We’ll also delve into when a team is ripe for an enablement leader and how leadership buy-in is key to making this function work for your organization. Watch the episode on YouTube.   Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.    Connect With:  • Danny Wasserman: LinkedIn // Databricks • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

    ٢٠ من الدقائق
  8. How to Lead Your Sales Team Through the Chaos of Mergers and Acquisitions -- with Epassi's Pete Briggs

    ١٨ ربيع الآخر

    How to Lead Your Sales Team Through the Chaos of Mergers and Acquisitions -- with Epassi's Pete Briggs

    Mergers and acquisitions are seemingly everywhere. The latest Deal Barometer forecasts that the 2024 US corporate M&A deal volume will increase by 20%, and US private equity M&A deal volume will be up by 16%. What does that mean for sales leaders managing teams through the process? How do you keep selling business as usual when there’s nothing usual about the business? In this episode of Closing Time, meet Pete Briggs, Sales Director at Epassi, who has led teams through the rollercoaster of M&A. He shares his tips for sales leaders on navigating this complex & chaotic process. Watch the episode on YouTube.   Shopping for a new CRM? Get a demo or start a free trial of Insightly's modern CRM that teams love.    Connect With:  • Pete Briggs: LinkedIn // Epassi • Val Riley: LinkedIn  • Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube

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Closing Time is a weekly podcast with insider tips and insights for go-to-market leaders. In each episode, you’ll meet a luminary in the sales, marketing, or customer success field and get actionable tips and tactics to elevate your game. Each 15-minute episode will go deep on skills to close deals, see the latest on marketing tech, or check out trends to elevate the customer experience.

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