25 episodes
The Social Smarty Show Jodine McIntyre
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- Business
Right now, managing social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right?
You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy and practical techniques to bring it to life.
Join Jodine McIntyre, Social Smarty, as she helps you make sense of social media marketing so you can confidently and consistently build buzz around your business online.
Episodes include actionable tactics, the latest trends, tips you wish you knew sooner plus interviews with those nailing it in the social media space.
Let's get excited about the possibilities social media can offer for your business growth!
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#025 - Meta Verified: what is it and is it worth paying for?
In this podcast, I discuss Meta's recent rollout of paid subscriptions for Facebook and Instagram, including what it means, what it offers, and whether it is worth paying for.
Meta Verified is a paid subscription that offers account verification, impersonation protections, increased visibility (for Australia and New Zealand users) and support for both Facebook and Instagram.
The key benefits of Meta Verified are for creators, public figures, and individuals. It is not a key product for businesses unless you wanting to build your own personal brand.
In this episode I will discuss:
What is Meta Verified?
What benefits do you get when you sign up to Meta Verified?
Who can sign up for Meta Verified?
Is Meta Verified worth the money? -
#024 - How to Prevent Social Media Fatigue as a Business Owner
As a business owner, it's understandable to feel overwhelmed by the constant demands of social media. This can easily lead to social media fatigue.
In this episode of The Social Smarty Show, I am sharing my top tips on how you can prevent (or maybe just better manage) social media fatigue.
In this episode I mention my favourite social media scheduling tools:
Meta Business Suite: https://business.facebook.com/
Publer: https://publer.io/socialsmarty (this is an affiliate link) -
#023 - Five Reasons I Love TikTok
In this episode, I am sharing with you the five reasons I love TikTok.
If you're keen to check out the TikTok Tutorial Vault head to: https://www.socialsmarty.co/tiktok
And come and connect with me on TikTok - you'll find me @socialsmarty.co -
#022 - 10 Mistakes you could be making in your Social Media Marketing
In this episode, I cover the 10 most common mistakes business owners make in their social media marketing.
Whether you're just starting social media marketing or looking to improve your existing efforts, this episode is for you.
During the episode, I mention a Social Media Strategy Template you can work through in your own business. You can check it out on my online store here: www.socialsmartystore.com/social-media-strategy-guide -
#021 - How to use Storytelling in your Social Media Marketing
"Stories are data with a soul" - Brené Brown.
In this episode of The Social Smarty Show, I discuss tips and examples on how you can use the power of storytelling in your social media marketing. I also explain why storytelling is just so darn effective!
During the episode, I mention Donald Miller and StoryBrand. I recommend checking out the free tool available at www.mystorybrand.com to help you develop your brand script. -
#020 - Eight Ways to use AI to Create Content for your Business
In this episode, I am sharing 8 ways you can use AI (artificial intelligence) to create content for your business marketing!
The tools I mention during the episode are:
ChatGPT: https://chat.openai.com
Canva Magic Write: www.canva.com/magic-write
Captions app (video editor): www.captions.ai
Happy Scribe: www.happyscribe.com