424 episodes

The Soul of Enterprise is designed to champion the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit.
Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human imagination, ingenuity, and creativity, manifested in free enterprises dedicated to the service of others. Tune in to The Soul of Enterprise, with Ron Baker and Ed Kless, broadcast live every Friday at 12 Noon Pacific Time on the VoiceAmerica Influencers Channel and 1 PM Pacific Time, on the VoiceAmerica Business Channel.

The Soul of Enterprise: Business in the Knowledge Economy The VoiceAmerica Talk Radio Network

    • Business
    • 4.8 • 78 Ratings

The Soul of Enterprise is designed to champion the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit.
Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human imagination, ingenuity, and creativity, manifested in free enterprises dedicated to the service of others. Tune in to The Soul of Enterprise, with Ron Baker and Ed Kless, broadcast live every Friday at 12 Noon Pacific Time on the VoiceAmerica Influencers Channel and 1 PM Pacific Time, on the VoiceAmerica Business Channel.

    Behavioral Biases

    Behavioral Biases

    Over 90% of decision-making is supposedly unconscious and automatic. Behavioral Economics has sought to understand human behavior. It has identified many human biases.

    • 1 hr
    Interview with David C. Baker

    Interview with David C. Baker

    Ron and Ed welcome David C Baker, the leading authority on positioning, reinventing, and selling firms in the creative and digital space, to the show.

    • 1 hr
    Who Protects the Consumer More: Regulation or Reputation?

    Who Protects the Consumer More: Regulation or Reputation?

    How do we protect the consumer from shoddy, fraudulent, or dangerous products and services? There's a long tradition that government "must do something," which has led to a proverbial alphabet soup of regulatory bodies: the FDA, CPSC, USDA, and many more.

    • 1 hr
    Interview with James R. Harrigan

    Interview with James R. Harrigan

    Three weeks ago, Ron and Ed interviewed Antony Davies co-host of the Word and Numbers podcast. This week they welcome Antony's co-host, political scientist James R. Harrigan. James is the F. A.

    • 1 hr
    Left to Right: Why the Traditional Political Spectrum is Wrong

    Left to Right: Why the Traditional Political Spectrum is Wrong

    In government and political science courses, students are taught the traditional “political/economic spectrum.

    • 1 hr
    Reginald Lee on Cost Accounting and The Subscription Model

    Reginald Lee on Cost Accounting and The Subscription Model

    Join Ed, Ron, and VeraSage Senior Fellow, and recidivist guest, Dr.

    • 1 hr

Customer Reviews

4.8 out of 5
78 Ratings

78 Ratings

mas90guru ct ,

Put 2 Kids Thru College With This Knowledge

I embraced the concepts around fixed pricing and how they can apply to consulting. For years I only half heartedly believed these “concepts” until I actually put them into practice. Cut my number of customers in half. Doubled my income. When Ed and Ron talk I listen. Closely.

The IC-DISC Guy ,

The brilliance of Ron’s mind, weekly!

I have been a huge fan of Ron’s books for decades. The knowledge from his books have literally earned me millions of dollars in additional revenue.

I don’t know why, but I just realized that Ron has a podcast! I just finished the first episode and this is now my favorite podcast. I am sooo excited to have nearly 7 years of episodes to “binge listen”.

Not to have Ed feel left out...Ed, you do a great job as well. And the banter between you and Ron is terrific!

Lee Handley ,

Best Podcast for Professional Knowledge Workers

If you made it this far, then congratulations! You’ve discovered the Fountain of Truth! Seriously, Ron and Ed are able to distill and synthesize a body of knowledge that extends beyond the disciplines and time (wink). I now find myself listening and re-listening to the archives, and taking notes on every juicy bit of valuable knowledge they so graciously share.

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