The Startup Guide To Growth

Sapphire Ventures
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The Startup Guide To Growth

Scaling and growing a startup can be tricky (and sometimes mysterious). It requires leaders to have a breadth of knowledge on company-building strategies across marketing, sales, product, and talent.   The Startup Guide to Growth, hosted by Sapphire Ventures, is the definitive podcast on growth strategies for startups. This podcast's mission is to provide leaders with the knowledge to help scale their business by hearing from accomplished company operators and builders.  Join us as we demystify the latest trends, techniques, and strategies for startup success. This isn’t another high-level company philosophy podcast. Instead, this show will equip you with actionable growth insights that you can leverage to scale your company. Conversations on The Startup Guide to Growth will span across key scaling topics such as product-led growth, channel partnerships, growth marketing, product pricing, marketplace building, and selling to SMBs.   This podcast is hosted by Sapphire’s Portfolio Growth team that helps portfolio companies achieve operational excellence through a combination of go-to-market, business development, and talent expertise.   Ready to grow your startup and become a Company of Consequence? Tune in to The Startup Guide to Growth to learn from some of the leading company builders and operators today!

  1. How Brands and the Metaverse Blend in Today’s Internet Age

    09/16/2022

    How Brands and the Metaverse Blend in Today’s Internet Age

    The metaverse holds out the promise of elevating the current digital landscape by merging real-life scenarios and the digital space, and by integrating more technology-centric forms of commerce, such as digital tokens and cryptocurrencies. To get some insights, we sat down with two metaverse builders: Cathy Hackl, the Founder & Chief Metaverse Officer of metaverse consulting firm Journey, and Erika Wykes-Sneyd, the Global VP Marketing for Adidas Originals, Collaborations & Basketball & Lead of Adidas Web3 Studio Adidas and Adidas Originals for this episode of The Startup Guide to Growth podcast. Our guests discuss the relationship between brands and the metaverse today: how large companies are approaching the metaverse, and how entrepreneurs may engage in the next trillion-dollar market opportunity. Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    26 min
  2. How to Sell to the European Enterprise

    07/27/2022

    How to Sell to the European Enterprise

    Rui Pedro Silva, former CIO at ERIKS and current VP Digital & Sales Tech Global Platforms at Adidas, chats with Abhishek Lahoti, Sapphire's VP of Business Development in EMEA in this in-depth discussion about what start-ups need to know when trying to sell to an Enterprise in the European market. Rui's first-hand experience at ERIKS, a large industrial company based in the Netherlands, helps shed a light on how large companies differ from their American counterparts. From the end of PoCs to multi-lingual, multi-national scale to privacy and security, this conversation walks through the essentials of successful Enterprise selling in Europe, straight from the buyer's mouth. Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    36 min

  3. 05/25/2022

    How to Drive Equality Through Remote Workplace & Culture

    Early on in the pandemic, nearly every business moved to a remote model. More than two years later, and many companies have adopted some sort of remote-friendly approach, including the increasingly popular hybrid workforce model. At the same time, there’s a strong call to action for organizations to focus and expand their diversity, equity and inclusion efforts. In this episode, Sapphire’s Partner and Head of the Talent Network, Elizabeth Patterson speaks with Barbie Brewer, Chief People Officer at mParticle (formerly, Chief People Officer at ClickUp, Chief Culture Officer at GitLab and VP, Talent at Netflix) about how remote/hybrid is helping drive equality and diversity, particularly amongst women, the steps companies need to take to ensure women and underrepresented minorities aren’t left behind in this new model of work, the impact of the Great Resignation on diversity, equality and inclusion and more. Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    34 min
  4. Navigating the Intricacies of European HR Practices

    04/05/2022

    Navigating the Intricacies of European HR Practices

    In this episode of Startup Guide to Growth, Sapphire’s Abhishek Lahoti, Head of our International Expansion Center of Excellence, speaks with Kiki Stannard, Managing Director at Zedra, a global expansion, wealth and solutions based in London. Kiki's specialty is in advising companies on HR practices across Europe. When it comes to the UK versus Ireland versus the Netherlands, start-ups need to understand exactly how to deploy and employ successfully. Tune in to hear Kiki walk through the fascinating intricacies between European countries, how these differ from the U.S., and how to plan appropriately for your European leap.   Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    31 min
  5. How to Attract & Retain Engineering Talent Amidst the Great Resignation

    03/08/2022

    How to Attract & Retain Engineering Talent Amidst the Great Resignation

    Engineers often sit on the front lines between market laggards and category leaders, and their skills are in short supply. The market for skilled and dependable engineers is more competitive now than ever before, with the Great Resignation intensifying the War for Talent. In this episode, David Carter, Sapphire’s head of the Infrastructure and DevOps Center of Excellence, speaks with Rob Zuber, CTO of CircleCI, a leading continuous integration and delivery platform used by the world's best engineering teams to radically reduce time from idea to deploy, about how to successfully scale engineering organizations in the current market. Tune in to hear how Rob and his team approach attracting talent, ways to avoid burnout, steps to improve retention, and how to measure overall productivity as your organization grows and matures.   Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    35 min
  6. Tips And Strategies For Achieving GTM Success Across The European Region With Robbie O'Connor

    07/22/2021

    Tips And Strategies For Achieving GTM Success Across The European Region With Robbie O'Connor

    How do you set up your company for GTM success in Europe? Rico Mallozzi’s guest today is Robbie O'Connor, the General Manager of Notion, who’s had considerable experience with Google and Dropbox. In this episode, Robbie discusses how Europe presents incredible opportunities, but also incredible challenges, especially for startup tech companies. First off, you need to be mindful of your target region’s culture. Localizing your marketing strategy while integrating just enough innovation so as not to make your potential customers uncomfortable is essential. If you want to take a closer look at GTM success within Europe, then this episode’s for you. Don’t miss this!  Robbie is the General Manager for EMEA at Notion, and their first feet on the ground in the region. He'll lead the way as Notion builds its enterprise motion, launches in new languages, and serves more customers across borders. He has experience heading EMEA sales at Asana and Dropbox, and before that was in charge of enterprise partnerships at Google Maps.   Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    47 min
  7. Anchor Partnerships Around The World With Seann Gardiner

    07/14/2021

    Anchor Partnerships Around The World With Seann Gardiner

    Building anchor partnerships is key to building your business. When it comes to channel partners, finding the right people is always the goal. Build partnerships around the world to help spread your brand. Learn how to find anchor partnerships with Seann Gardiner. Seann is the Senior Vice President of ThoughtSpot, who handles all their partnerships globally. He joins host Rico Mallozzi to talk about the importance of partnerships. Learn his partner model and how building relationships is important for your platform. Find more business opportunities today. Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    34 min
  8. Selling Open Source Managed Services In The Cloud With Javier Molina

    07/07/2021

    Selling Open Source Managed Services In The Cloud With Javier Molina

    Selling open source is different from selling in an enterprise SaaS environment. Rico Mallozzi's guest is Javier Molina, the Senior Vice President of MongoDB. Javier discusses with Rico how the reality of every business is the need to drive revenue. This is where the open-source managed service model comes in. In this model, the core functionality of the software is still available to anyone for free. But there are additional features customers can choose to purchase. Join in the discussion to learn from Javier’s sales and marketing strategies!    Love the show? Subscribe, rate, review, and share! SapphireVentures.com

    46 min
See All (16)

Ratings & Reviews

5
out of 5
6 Ratings

About

Scaling and growing a startup can be tricky (and sometimes mysterious). It requires leaders to have a breadth of knowledge on company-building strategies across marketing, sales, product, and talent.   The Startup Guide to Growth, hosted by Sapphire Ventures, is the definitive podcast on growth strategies for startups. This podcast's mission is to provide leaders with the knowledge to help scale their business by hearing from accomplished company operators and builders.  Join us as we demystify the latest trends, techniques, and strategies for startup success. This isn’t another high-level company philosophy podcast. Instead, this show will equip you with actionable growth insights that you can leverage to scale your company. Conversations on The Startup Guide to Growth will span across key scaling topics such as product-led growth, channel partnerships, growth marketing, product pricing, marketplace building, and selling to SMBs.   This podcast is hosted by Sapphire’s Portfolio Growth team that helps portfolio companies achieve operational excellence through a combination of go-to-market, business development, and talent expertise.   Ready to grow your startup and become a Company of Consequence? Tune in to The Startup Guide to Growth to learn from some of the leading company builders and operators today!

Information

  • Creator
    Sapphire Ventures
  • Years Active
    2021 - 2022
  • Episodes
    16
  • Rating
    Clean
  • Copyright
    © Copyright: Copyright 2020-2022 Sapphire Ventures, LLC | All Rights Reserved | SapphireVentures.com
  • Show Website
    The Startup Guide To Growth

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