The Storyboard Nice Shoes and Sound Lounge

The Storyboard enters the world of virtual reality with two artists at the forefront of the medium: Alexander Rea, Head of Creative Technology at Framestore and Livio Sanchez, Editor/Founder at Cause and Affect Media. We discuss lessons learned from Alexander's work on McCann and Lockheed Martin's Cannes Lion-winning "Fieldtrip To Mars," as well as Livio's work on NY Times "The Displaced," which won at AICP and Cannes, and the Mr. Robot Virtual Reality Experience, which recently debuted to acclaim at Comic Con.

In this episode, we have an entertaining discussion with Nadia Blake (former director of broadcast production at Publicis), and Tom Christmann (CCO at DiMassimo Goldstein). They share their takes on pros and cons of in-house production and post teams, how they perceive advertising's response to the changing habits of viewers, and the possibility of this podcast being presented in virtual reality.

In this episode of The Storyboard, we go in-depth on the modern commercial post production landscape with AICE Executive Director Rachelle Madden and Big Sky Edit owner/editor Chris Franklin, discussing agency-owned post houses, the passion and craft behind creative editing, and the need to nurture new talent.

This week The Storyboard talks to AICP (Association of Independent Commercial Producers) President/CEO Matt Miller and AICP East board member Carolyn Hill, touching on the 25-year history of the AICP's advertising awards show as well as production and post tax incentives, and the use of emerging technologies such as Virtual Reality and Augmented Reality in commercial storytelling.

Listen here or on iTunes https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=1080455665