29 episodes

The Undefeated Underdogs is a podcast unpacking the underdog stories you never heard of!

It highlights the underdog mentality and brings authentic conversations with people who play the long game, take action with a chip on their shoulders, and convert obstacles into opportunities!

Buckle up, as I will be bringing some authentic founders, VCs, community builders, and content creators who got underestimated their whole life, and yet they beat the odds and became insanely successful!

The Undefeated Underdogs Sharath Kuruganty

    • Business
    • 4.5 โ€ข 2 Ratings

The Undefeated Underdogs is a podcast unpacking the underdog stories you never heard of!

It highlights the underdog mentality and brings authentic conversations with people who play the long game, take action with a chip on their shoulders, and convert obstacles into opportunities!

Buckle up, as I will be bringing some authentic founders, VCs, community builders, and content creators who got underestimated their whole life, and yet they beat the odds and became insanely successful!

    Sarah Stockdale - Lessons from building a diverse community of ambitious marketers!

    Sarah Stockdale - Lessons from building a diverse community of ambitious marketers!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Sarah is the Founder and CEO of Growclass, an online growth marketing training company. She is also a copywriting expert, the host of The Growth Effect, and the author of We Need To Talk About This, a popular blog and newsletter for millennial women.
    Sarah has spent her career working on early-stage technology startups, including Wave and Tilt, and now coaches businesses and individuals to achieve incredible growth.

    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generated $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 22,000 using give-first principles and creating high-value content. Currently, he is the Head of Community +Brand at Threado, building a side project called GuestLab and runs a newsletter called YC Founder Stories alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Tune in as Sharath and Sarah discuss the ins and outs of marketing, copywriting, and creating a community for underrepresented underdogs.
    Timestamps:

    00:00: Episode Highlight
    2:02: Introduction to Sarah Stockdale
    2:58: How did Sarah start her marketing journey?
    5:09: What makes Growclass stand out as a marketing course?
    7:55: How is Growclass making the startup space more diverse?
    13:27: How to grow a community in its beginning stages
    15:45: The most needed qualities in marketing superstars
    19:13: The niches of marketing to attack first
    22:55: #1 tactical skill every marketer should master
    24:50: Founder mistakes in copywriting
    29:54: Writing copy as a marketing hire
    34:09: The stopping point in editing copy
    35:57: Community building vs marketing
    38:30: Inviting and rewarding "givers" in a community
    44:20: How to scout podcast guests
    46:24: How to write a great cold email
    48:00: Sarah's #1 ambition right now
    49:50: Outro and closing thoughts
    ๐Ÿ‘‰๐Ÿผ Resources:

    Tilt: https://en.wikipedia.org/wiki/Tilt.com
    Community Decoded: https://communitydecoded.threado.com
    Emily Lonetto: https://communitydecoded.threado.com/3
    ๐Ÿ‘‰๐Ÿผ Where to find Sarah Stockdale:

    Twitter: https://twitter.com/skstock
    Website: https://sarahstockdale.ca/
    Linkedin: https://ca.linkedin.com/in/sarahstockdale
    Growclass: https://www.growclass.co/
    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://5harath.substack.com/

    • 51 min
    Ana Lorena Fabrega - How to raise the next generation kids in an unconventional way!

    Ana Lorena Fabrega - How to raise the next generation kids in an unconventional way!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Ana Lorena Fรกbrega is an edupreneur, writer, and Chief Evangelist at Synthesis. Growing up, she attended ten schools in seven different countries. She then earned her BS in Childhood Education and Special Education from New York University and taught elementary school in New York, Boston, and Panama. Today, Ana Lorena writes online to over 200,000 readers about the promise of alternative education. You can follow her on Twitter at @anafabrega11.
    Order Ana's book, "The Learning Game"

    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generated $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 22,000 using give-first principles and creating high-value content. Currently, he is the Head of Community +Brand at Threado, building a side project called GuestLab and runs a newsletter called YC Founder Stories alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Tune into this newest episode of the Undefeated Underdogs podcast where Ana and Sharath discuss the origins of education, its future, and Ana's newest book, "The Learning Game."
    Timestamps:

    00:00: Episode Highlight
    2:16: Introduction to Ana Lorena Fabrega
    3:01: Ana's experience of studying in 10 different schools across 7 countries
    10:40: Why Ana had to leave the education system to make an impact on education
    12:49: The history and origins of the modern-day school system
    20:57: The future of the school system
    31:29: How Synthesis brings its tutors to life
    34:28: The journey of going from teacher to edupreneur
    36:40: Ana's inspirations behind being an edupreneur
    40:24: Ana's work with David Perell
    47:31: The creative habits for writing
    55:41: Why do adults stop learning?
    1:03:22: Intro to "The Learning Game", Ana's new book
    1:10:26: How does the book emotionally connect to Ana?ย 
    1:13:44: Advice to parents who are unsure of the best education for their children
    1:19:33: Highlights of "The Learning Game"
    1:25:58: Post-book release euphoria
    1:29:10: Advice for Ana from 2019 and her playbook for self-belief
    1:34:00: Highs and lows of writing a full-fledged book
    1:39:54: Ana's best support system while writing "The Learning Game"
    1:42:18: Outro and closing thoughts
    ๐Ÿ‘‰๐Ÿผย  Resources:ย 

    Graphic on Learning: https://twitter.com/5harath/status/1673492670209990660?s=20
    Polina Marinova: https://twitter.com/polina_marinova?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
    David Perell: https://perell.com/
    Seth Godin: https://seths.blog/
    "Creative Schools" by Ken Robinson: https://www.amazon.com/Creative-Schools-Grassroots-Revolution-Transforming/dp/0143108069
    Synthesis Math Tutor: synthesis.com/math
    ๐Ÿ‘‰๐Ÿผ Where to find Ana Lorena Fabrega:

    Twitter: https://twitter.com/anafabrega11
    Youtube: https://www.youtube.com/channel/UC1ICCL5l_5iT8yDzSoYLUzQ
    Instagram: https://www.instagram.com/msfab_learninglab/
    Linkedin: https://www.linkedin.com/in/ana-lorena-fabrega-32775768/
    Website: https://afabrega.com/
    Synthesis: https://go.synthesis.is/ana
    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://ycfounderstories.substack.com/

    • 1 hr 44 min
    Steve Schlafman - This VC/founder believes being fluid in life is the ultimate ambition!

    Steve Schlafman - This VC/founder believes being fluid in life is the ultimate ambition!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Schlaf is a Professional Transition Coach based in New York. He helps high performers in midlife manifest their next calling. He is also the creator of Where the Road Bends, a newsletter and podcast exploring personal evolutions and life transitions. In addition to being a girl dad, this is his lifeโ€™s work.

    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Tune in as Sharath and Schlaf discuss how to stay present as a founder, stepping away from social media, and forming writing habits.
    Timestamps:

    00:00: Episode Highlight
    2:14: Introduction to Steve Schlafman
    3:18: Why Schlaf is taking a break from social media
    7:28: Achieving success and goals while being online
    12:21: How social media affects your work as a founder
    22:13: How to build a life without social media
    26:33: How to live in the present
    30:00: The scariness of being present
    32:15: How being present affects work and business
    35:23: What success and ambition mean
    48:30: What was Schlaf's experience like as a founder? What are his future plans?
    53:05: How and when did Schlaf shift from Tactical Schlaf to Philosophical Schlaf
    55:25: How did Schlaf start writing and what are his habits?
    1:02:25: Where do founders struggle - early-stage, scaling, or other?
    1:07:40: Outro and closing thoughts
    ๐Ÿ‘‰๐Ÿผ Where to find Steve Schlafman:

    Twitter: http://www.twitter.com/schlaf
    Instagram: http://www.instagram.com/schlaf
    Linkedin: https://www.linkedin.com/in/schlaf/
    Website: https://www.schlaf.co/
    Newsletter and Podcast: https://wheretheroadbends.substack.com/
    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://5harath.substack.com/

    • 1 hr 8 min
    Erica Schneider - Why editing your content is as important as creating!

    Erica Schneider - Why editing your content is as important as creating!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Erica shares lessons on content writing & editing leading B2C and B2B companies towards engagement & conversions. She's edited 3M+ words and is an amazing thought leader on Twitter and Linkedin with 70K+ followers. She's currently a Head of Content at @getgrizzle and founder at Power Your Platform.

    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Tune in as Sharath and Erica discuss the process of writing, editing, creating, and becoming a consistent thought leader.
    Timestamps:

    00:00: Episode Highlight
    1:43: Introduction to Erica Schneider
    2:49: How did being an English teacher help with being a creator?
    5:47: Different personas required as a writer vs an editor
    9:49: How can writers become editors?
    11:51: Does editing stifle creativity?
    13:23: Where do writers stumble in editing?
    15:06: Where do you stop editing?
    16:07: How to write with authority
    19:10: Social media writing vs brand writing
    21:44: Best types of writing types for social media
    24:10: Best types of writing types for long-form content
    25:03: How to become a thought leader
    28:21: Day-to-day as a Head of Content
    31:05: How does data help as a writer?
    32:57: Why did Erica start a Twitter following?
    35:26: How to make it work on social
    36:40: How to manage idea blasts as a writer
    39:10: How to manage envy and competition
    42:35: Balance between consuming and creating content
    45:38: Day-to-day as a mom
    48:15: Editing and writing habits
    50:25: Becoming an authentic person online
    52:56: Rapid Fire 5: From favorite creator to favorite book
    1:00:00: Outro and closing thoughts
    ๐Ÿ‘‰๐Ÿผย  Resources:ย 

    Amanda Natividad: https://amandanat.com/
    Best Book for Kids: https://www.goodreads.com/book/show/283676.The_Story_of_the_Little_Mole_Who_Went_in_Search_of_Whodunit
    Kaitlyn Arford: https://kaitlynarford.com/
    Kasey Jones: https://twitter.com/ABetterJones
    ๐Ÿ‘‰๐Ÿผ Where to find Erica Schneider:

    Twitter: https://twitter.com/ericasmyname
    Linkedin: https://www.linkedin.com/in/erica-schneider66/
    Website: https://www.ericaschneider.me/
    Power Your Platform: https://poweryourplatform.carrd.co/

    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://5harath.substack.com/

    • 1 hr 1 min
    Jared Kleinert - This TED speaker is changing the way startup retreats happen!

    Jared Kleinert - This TED speaker is changing the way startup retreats happen!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Jared Kleinert is the Founder/CEO of Offsite, the author of NETWORKING, a TED speaker, a 3-time award-winning author, and USA Today's "Most Connected Millennial". He was also a delegate to President Obama's 2013 Global Entrepreneurship Summit in Malaysia, author of multiple books including the "#1 Entrepreneurship Book of 2015", 2 Billion Under 20: How Millennials are Breaking Down Age Barriers and Changing The World (2015), 3 Billion Under 30 (2017), and "Networking: How To Meet Influential People, Deepen Relationships, and Become A Super-Connector" (2022), and TED@IBM speaker.ย 
    If you're planning a team retreat, Offsite can save you time, money, and stress. Visit www.offsite.com to learn more!
    Offsite is on Product Hunt. Check the launch here: https://www.producthunt.com/posts/offsite

    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Tune in as Sharath and Jared discuss becoming an entrepreneur at a young age, the power of cold emailing, the advantages of being young today, and growing Offsite.
    Timestamps:

    00:00: Episode Highlight
    00:28: Introduction to Jared Kleinert, founder at Offsite and TED Speaker before the age of 20
    2:13: How Jared's journey to becoming an entrepreneur started at 16
    7:30: The influence and background of being a young entrepreneur - the why and the how
    10:46: How to cold email for success
    12:30: Cold outreach: annoying or ambitious?
    16:32: Advice for Gen Z on building their careers
    18:53: Founding a consulting business at 18
    23:28: How has working with role models at an early age impacted Jared's life?
    27:06: How to build peer and mentor networks?
    29:27: Lessons from community building
    31:56: Inspiration for writing 3 books before the age of 25
    33:48: Why young people hold more power than ever
    37:41: The advantage of being young in 2023
    42:41: Managing comparison as a founder
    47:13: The story of building Offsite
    55:47: Difficulties of building Offsite
    59:41: Transitioning from a service business to a software business
    1:00:26: Next steps for Offsite
    1:03:18: Outro and closing thoughts
    ๐Ÿ‘‰๐Ÿผย  Resources:ย 

    Offsite: www.offsite.com
    Offsite Product Hunt Launch: https://www.producthunt.com/posts/offsite
    Jared's TED Talk: https://www.ted.com/talks/jared_kleinert_why_millennials_today_hold_more_power_than_ever_before
    Jared's Books: https://www.amazon.com/stores/Jared-Kleinert/author/B00OH47AIA?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true
    ๐Ÿ‘‰๐Ÿผ Where to find Jared Kleinert:

    Twitter: https://twitter.com/jaredkleinert
    Linkedin: https://www.linkedin.com/in/jaredkleinert/
    Instagram: https://www.instagram.com/jared.kleinert/
    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://5harath.substack.com/

    • 1 hr 4 min
    Michelle Marceline - How to build an unfair advantage from a disadvantage!

    Michelle Marceline - How to build an unfair advantage from a disadvantage!

    ๐Ÿ‘‰๐Ÿผ About the Guest:
    Michelle Marceline is a co-founder at Typedream (W20), a no-code site, blog, and form builder, and a previous cofounder at Cotter. She's been featured on Forbes 30U30 2022, Build In Public with KP, and more!
    ๐Ÿ‘‰๐Ÿผ About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generates $30k ARR which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 20,000 using give-first principles and creating high-value content. Currently, he is the Head of Community at Threado and runs a newsletter called Sharath's CliffNotes alongside hosting this podcast.
    ๐Ÿ‘‰๐Ÿผ Description:
    Listen in as Sharath and Michelle discuss founding Typedream (YC W20) with a co-founding team of 5, immigrant hunger, pivoting their startup repeatedly, and growing Typedream from 0 to N.
    Timestamps:

    00:00: Episode Highlight
    2:40: Introduction to Michelle, co-founder at Typedream (YC W20)
    3:46: Michelle's journey from immigrant to Green Card holder
    7:50: Typedream's founding story: 5 founders, from fintech to no-code builder
    15:38: Pivoting a company during Y Combinator: The ups and downs
    19:30: Starting up again as a team post-acquisition
    20:55: Typedream's Zero -> One Go-To-Market strategy
    23:08: Product Hunt's impact on growing Typedream
    27:28: Typedream's Build in Public Strategy
    30:02: Michelle's day-to-day as a non-technical founder
    33:14: The toughest part of being a founder
    34:54: Lessons learned as Typedream grows from One -> N
    36:43: Typedream's Creator Community and how it helps the company grow
    37:23: Does Building in Public help One -> N growth?
    39:02: Battle-tested Go-To-Market lessons
    42:42: Typedream's soft pivot into a content creator setup
    47:01: Outreach to Typedream's ideal creators: the how, why, and impacts
    49:07: Typedream's craziest creation stories
    50:35: Typedream's darkest hours
    52:07: Michelle's role models
    53:21: The importance of immigrant hunger in building
    56:50: Closing thoughts for founders
    58:13: Outro
    ๐Ÿ‘‰๐Ÿผย  Resources:ย 

    Shaan Puri: https://www.shaanpuri.com/
    Sam Parr: https://www.linkedin.com/in/parrsam
    My First Million Podcast: https://www.mfmpod.com/
    ๐Ÿ‘‰๐Ÿผ Where to find Michelle Marceline:

    Twitter: https://twitter.com/michwirantono
    Linkedin: https://www.linkedin.com/in/michelle-marcelline
    Instagram: https://www.instagram.com/michwirantono/
    Typedream (YC W20): https://typedream.com/
    ๐Ÿ‘‰๐Ÿผ Where to find Sharath:

    Twitter: https://twitter.com/5harath

    YouTube: https://www.youtube.com/@5harath

    Website: https://5harath.com/

    Newsletter: https://5harath.substack.com/

    • 59 min

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