This is the Way with Artin & Michael

Artin and Michael
This is the Way with Artin & Michael

The ’This Is The Way with Artin and Michael Podcast’ is hosted by Artin Nazarian and Michael Merrill. They discuss their experiences, insights, and knowledge regarding career growth, side ventures, and entrepreneurship as they draw on over four combined decades of experience at Disney, Netflix and various entrepreneurship ventures. The show takes place once a week.

  1. NOV 7

    Masterclass: 7 Steps to a $500K/Year Coaching Business with Ryan Musselman | EP 72

    Help us get to 10,000 subscribes. Subscribe to @ThisIstheWaywithArtinMichael Connect with Ryan @https://www.linkedin.com/in/rmuss/ Follow Artin @https://www.linkedin.com/in/artinnazarian/ Follow Michael @https://www.linkedin.com/in/mrmichaelmerrill/ Ryan Musselman is the CEO of Coaches Who Close, an organization dedicated to empowering coaches to build high-ticket, profitable coaching businesses. Through strategic frameworks and actionable insights, Ryan equips coaches with the skills to craft compelling $10K+ offers, create transformative client experiences, and scale their impact. With a focus on building meaningful and sustainable enterprises, Ryan helps coaches not only enhance their financial success but also achieve greater personal fulfillment and freedom in their professional lives. In this conversation, Ryan Musselman, CEO of Coaches Who Close, shares his journey from corporate America to building a successful coaching business. He discusses the importance of content strategy, the balance between niche and broad marketing, and his unique approach to client acquisition through the Create-A-Client protocol. Ryan emphasizes the significance of crafting irresistible offers and making clients feel safe in their buying decisions, ultimately leading to sustainable business growth. In this conversation, Ryan shares his journey of overcoming imposter syndrome, scaling his coaching business with a single effective funnel, and the importance of live coaching and community. He emphasizes the need to simplify complex concepts for clients and reflects on the mistakes made during his entrepreneurial journey, advocating for focused learning and execution. Chapters [00:00] Intro [01:51]Transition from Corporate to Solopreneurship [06:45] Niche vs. Broad Content Strategy [08:50] The 99 and the 9: Coaching Models Explained [12:30] The Coaching Anthem: A New Approach to Sales [19:29] Create-A-Client Protocol: Building Relationships [24:11] Crafting Irresistible Offers for Clients [31:20] Overcoming Imposter Syndrome in Business [36:15] Scaling with One Effective Funnel [47:10] Learning from Mistakes and Embracing Simplicity

    52 min
  2. OCT 31

    How Daniel Botero Builds 6-Figure Career Coaches – Fast | EP 71

    Help us get to 10,000 subscribes. Subscribe to  @ThisIstheWaywithArtinMichael  Connect with Daniel @https://www.linkedin.com/in/thedanielbotero/ Follow Artin @https://www.linkedin.com/in/artinnazarian/ Follow Michael @https://www.linkedin.com/in/mrmichaelmerrill/ In this conversation, Daniel Botero shares his journey from corporate America to becoming a successful career coach. He discusses the evolving role of books in establishing authority, the importance of networking, and how he transitioned to helping career coaches grow their businesses. Daniel emphasizes the significance of finding a niche and adapting to market changes, particularly in the context of international students seeking employment. His insights provide valuable lessons for aspiring entrepreneurs and coaches. In this conversation, Daniel Botero shares his journey from corporate America to becoming a successful career coach. He discusses the fears and challenges he faced, the importance of grit and control in navigating career transitions, and the strategies that have led to his success. The conversation also delves into the significance of conviction in sales, the balance between corporate roles and personal branding, and the tools and platforms that can help aspiring entrepreneurs build their businesses. Daniel emphasizes the value of community and learning from others, as well as the importance of providing structured support to clients in their coaching journeys. Chapters [00:00] Intro [02:52] The Journey to Becoming a Career Coach [09:01] The Importance of Networking and Relationships [15:11] Navigating Challenges in the Coaching Business [17:56] Finding Success in a Niche Market [24:31] The Importance of Grit in Career Coaching [39:17] Building a Six-Figure Coaching Business [42:22] Leveraging LinkedIn for Business Growth [45:55] Recommended Reads for Aspiring Entrepreneurs

    46 min
  3. OCT 3

    From Idea to 8-Figure Exit: A Tech Entrepreneur's Story - Henry Woodman | EP 67

    Help us get to 10,000 subscribes. Subscribe to @ThisIstheWaywithArtinMichael Connect with Henry @ https://www.linkedin.com/in/hwoodman/ Follow Artin @ https://www.linkedin.com/in/artinnazarian/ Follow Michael @ https://www.linkedin.com/in/mrmichaelmerrill/ Henry Woodman, the founder of Ice Portal, shares his journey of turning a simple idea into an eight-figure payday. He discusses the experience of having a lucrative exit and the freedom it brings. Woodman explains that Ice Portal is a software technology company that collects, manages, sizes, tags, categorizes, and distributes hotel photos to travel websites worldwide. He talks about the challenges he faced, including near bankruptcy and lawsuits, and how he overcame them. Woodman emphasizes the importance of listening to customers and adapting to their needs. Henry Woodman shares his experience with the exit strategy and acquisition process of his company, Ice Portal. He discusses how he was approached by strategic buyers and negotiated a deal that met his financial goals. Woodman emphasizes the importance of being prepared and disciplined in business, as well as being aware of opportunities and solving problems. He also reflects on the mindset shift he experienced as he matured as an entrepreneur, realizing that material possessions and impressing others were not as important as financial security and personal happiness. Woodman concludes by discussing his current passion project, a TV series based on a book he acquired many years ago. Chapters [00:00] Intro [01:03] The Freedom of Financial Success [03:04] Ice Portal: A Software Technology Company [06:26] The Journey of Building and Selling Ice Portal [16:41] Overcoming Challenges and Learning from Failures [22:42] Navigating the Exit Strategy and Acquisition Process [25:58] The Importance of Preparedness and Discipline in Business [29:08] Finding Opportunities and Solving Problems [45:37] From Book Acquisition to Passion Project

    46 min
  4. SEP 26

    Formula for Success: Overcoming Fear and Low Self-Worth with Alan Lazaros | EP 66

    Help us get to 10,000 subscribes. Subscribe to  @ThisIstheWaywithArtinMichael  Connect with Alan @ https://www.linkedin.com/in/alanlazarosllc/ Follow Artin @ https://www.linkedin.com/in/artinnazarian/ Follow Michael @ https://www.linkedin.com/in/mrmichaelmerrill/ Alan Lazaros shares his personal journey from a challenging childhood to becoming a successful entrepreneur and coach. He emphasizes the importance of self-belief and self-worth in achieving success and fulfillment. Alan discusses the formula for building self-belief and the barriers that often hold people back, such as fear of failure and low self-worth. He also highlights the significance of having a clear vision and setting goals to overcome challenges and achieve one's dreams. In this conversation, Alan Lazaros discusses the importance of self-belief and self-awareness in achieving success. He explains that many people struggle with self-belief and feel unlovable, which can hinder their progress. Alan emphasizes the need to align goals with one's true self and to set realistic and achievable milestones. He also discusses the role of therapy and coaching in helping individuals gain self-awareness and make better decisions. Alan shares his framework of dreamlining, which involves breaking down dreams into annual goals, quarterly milestones, and daily habits. He encourages people to embrace the challenges of their journey and find fulfillment in the process. Chapters [00:00] Introduction [14:10] The Power of Self-Belief [22:20] Overcoming Barriers [27:12] Building Self-Worth [32:56] Embracing the 'Mamba Mentality' [53:33] Building People Up [56:19] Finding Fulfillment in the Journey

    58 min

Ratings & Reviews

5
out of 5
2 Ratings

About

The ’This Is The Way with Artin and Michael Podcast’ is hosted by Artin Nazarian and Michael Merrill. They discuss their experiences, insights, and knowledge regarding career growth, side ventures, and entrepreneurship as they draw on over four combined decades of experience at Disney, Netflix and various entrepreneurship ventures. The show takes place once a week.

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