Three Must-Read 2024 AI and Analytics Books with Jeremy Kahn, Sol Rashidi, and Bernard Marr

Key Moments: 

Jeremy Kahn

• The history of AI: the Turing Test and the Eliza Effect with Jeremy Khan (1:50)
• Jeremy’s view on how we can learn from lessons of the past (9:00)
• It starts with data and people: leveraging AI to increase productivity (16:00)

Sol Rashidi

• Sol Rashidi on failing to succeed in AI (31:00)
• The need for rogue executives (37:00)
• Sol’s view on prioritizing GenAI use cases and measuring ROI (42:50)

Bernard Marr

• Bernard Marr on demystifying AI (60:02)
• Is society ready for AI’s impact on augmenting jobs? (66:00)
• AI’s impact on personalization of medicine, treatment and drug discovery (72:00)

Key Quotes: 

Jeremy Kahn

• “We're in a position where we can take action while this technology is still being shaped, to try to set some sensible guardrails. If we do that, we will see a lot of benefit from this technology. If we wait, we’re going to be in a situation like with social media. We will have a deskilling of essential human cognitive abilities.”
• We don’t talk enough about how to train people to use AI software. The organizations that think hardest about that are going to be very successful.”

Sol Rashidi 

• “Usually I start the conversations of how ROI shouldn't just be a financial measure. There's three ROI's in my opinion. There's a financial ROI, there's a cultural ROI, and there's a relevancy ROI.”
• “I am adamant that business value is not the number one marker. Everything needs to be scored and graded by criticality and complexity. And your criticality is a measure of ‘what is the impact if we don't do this?’”

Bernard Marr

• “What we are seeing is we will see an augmentation of pretty much every single job. I can't think of many jobs that will not be augmented by GenAI. We need to really expect change as individuals.”
• “We must create a world where education is seen as something that never stops, that carries on. I believe that we are currently entering a hyper evolution cycle, with artificial intelligence right at the center of it.”

Mentions: 

'Mastering AI: A Survival Guide to Our Superpowered Future' by Jeremy Kahn 

'Your AI Survival Guide: Scraped Knees, Bruised Elbows, and Lessons Learned from Real-World AI Deployments' by Sol Rashidi

'Generative AI in Practice: 100+ Amazing Ways Generative Artificial Intelligence is Changing Business and Society' by Bernard Marr

Bios: 

About Jeremy Kahn 

• Jeremy Kahn is an award-winning journalist for Fortune magazine, where he covers AI and other emerging technologies. Previously, he wrote ab