Trailer: Author's Edge podcast with Allison Lane

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Feeling overwhelmed by marketing yourself and your book?


This introductory episode is your guide to navigating the publishing world with ease. I'm Allison Lane, and I'll be breaking down complex marketing strategies into simple, actionable steps to boost your publishing, marketing, and speaking efforts.

Discover how to conquer marketing overwhelm and build a solid foundation for your author platform. We'll dive into practical tips for crafting a compelling author brand, leveraging social media, and mastering book promotion.

Join me as I debunk common marketing myths and equip you with the tools to reach a wider audience. Whether you're a debut author or a seasoned writer, this episode is packed with valuable insights to empower your unique voice and share your story with the world.

In this Episode, you'll learn:

• How to overcome your paralyzing fear of marketing overwhelm
• Practical strategies for building a strong author brand
• Effective ways to leverage social media for your author promotion
• Tips for crafting compelling book marketing campaigns
• How to debunk common marketing myths and avoid costly mistakes
• Actionable steps to reach a wider audience and grow your readership

Time Stamps:

00:00 Introduction to the Podcast

00:20 Overcoming Marketing Overwhelm

00:36 Practical Marketing Strategies

00:44 Weekly Insights and Advice

01:06 The Importance of Clear Marketing

01:22 What to Expect from the Podcast

01:53 Empowering Your Unique Voice

02:19 Answering the Call of Your Audience

Rate, Review, & Follow The Author’s Edge

“So incredibly helpful!” >>> If that sounds like you, I’d be so grateful if you’d rate and review the show! Your support helps me empower more authors to build their brands, reach their audiences, and launch their books successfully.

Here’s how:

• Click here, scroll to the bottom, and tap to rate with five stars.
• Select “Write a Review” and tell me what you loved most about the episode!

And don’t forget to follow the podcast if you haven’t already. I’m sharing bonus episodes packed with insider tips, and I’d hate for you to miss out. Hit that follow button now!

@allisonlanelit
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Facebook @allisonlanelit

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