Using Capsho to Get Your Show Discovered with Deirdre Tshien

AI is all the rage right now and that is especially true in the world of podcasting. What if using AI tools could make you not only faster but also help you how get discovered, more downloads, and reach the exact people you want to serve?

Today, we are excited to welcome Deirdre Tshien, CEO and Founder of Capsho.com, the world's first AI-powered podcast copywriter. I've used it and find the tool extremely helpful.

Deirdre is going to explain how to think about the already here AI revolution, best practices for getting the most out of Capsho, and how she is creating raving fans for the company. This conversation is going to help you level up your podcast production and promotion processes right away!

Meet our Guest

Deirdre Tshien is the CEO and founder of Capsho, a pioneering platform that focuses on improving podcast discoverability and audience reach. With a background in banking and a keen interest in emerging technologies, Deirdre brings a unique perspective to the podcasting industry. Originally from Australia, she has a track record of exploring innovative solutions and their potential applications across various sectors. After a venture in the fashion technology space, Deirdre shifted her focus to the podcasting realm and recognized the common challenge faced by podcasters in gaining visibility and attracting listeners. Motivated by this observation, she founded Capsho to provide podcasters with effective tools and strategies to boost their show's discoverability, engage with their target audience, and achieve greater success. Through Capsho, Deirdre is revolutionizing the podcasting landscape by empowering content creators to maximize their potential and broaden their impact in an increasingly competitive market.

Quotes from the episode:

There's no better way to find your voice and amplify your message than a podcast. - Deirdre Tshien

Copywriting is so vitally important because we need to be able to nail the value that we provide, the audience that we're trying to reach, and the fact that we can solve a problem that they have. - Deirdre Tshien

If we can get people to our podcast and get them to connect with us and come to know, like, and trust us through our podcast, then they'll come to our challenge and that's when we can invite them to our program. - Deirdre Tshien

In this episode, you will be able to:

• Boost your podcast's discoverability and reach by leveraging Capsho's powerful audio marketing platform.

• Learn effective marketing strategies to maximize your podcast's visibility and attract a larger audience using Capsho.

• Discover how to build a strong and supportive community of fellow podcasters to collaborate, learn from, and grow together.

• Adopt a customer-centric approach in podcasting to better understand and cater to your audience's needs, resulting in increased engagement and loyalty.

• Unlock the full potential of Capsho's features to enhance your podcast's discoverability and make it easier for new listeners to find and enjoy your content.

Timestamped summary of this episode:

00:00:03 - The Role of AI in Assisting Humans
Deirdre discusses the importance of AI as an assistant rather than a replacement for humans in various fields, including podcasting.

00:00:47 - Constant Improvement in Podcasting
The con