55 min
Using Influencers Effectively (Marketing Smarts) ForthRight Women
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- Business
Influencers and partnerships can be super helpful to brands and businesses. First, they can bring instant credibility through their endorsement. Second, they have a platform of engaged fans, which can add significant reach to a brand’s message. But leveraging influencers and partners needs to be thought through strategically, as you’ll be making an investment here. In this episode, we give you 4 Tips for Using Influencers Effectively, so you can make good choices and translate your investment into business results. We end with a case study of an influencer campaign Anne led while on the Downy brand at P&G.
We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com
FACEBOOK
https://www.facebook.com/ForthRight.Women
INSTAGRAM
https://www.instagram.com/ForthRight.Women
LINKEDIN
https://www.linkedin.com/company/ForthRight-Women
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop
Influencers and partnerships can be super helpful to brands and businesses. First, they can bring instant credibility through their endorsement. Second, they have a platform of engaged fans, which can add significant reach to a brand’s message. But leveraging influencers and partners needs to be thought through strategically, as you’ll be making an investment here. In this episode, we give you 4 Tips for Using Influencers Effectively, so you can make good choices and translate your investment into business results. We end with a case study of an influencer campaign Anne led while on the Downy brand at P&G.
We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com
FACEBOOK
https://www.facebook.com/ForthRight.Women
INSTAGRAM
https://www.instagram.com/ForthRight.Women
LINKEDIN
https://www.linkedin.com/company/ForthRight-Women
VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop
55 min