The Evolve Your Wedding Business Podcast: Marketing & Business Advice For Your Wedding Business

Heidi Thompson
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The Evolve Your Wedding Business Podcast: Marketing & Business Advice For Your Wedding Business

If you want to grow your wedding business to 6 figures and beyond WITHOUT working 60+ hours per week, The Evolve Your Wedding Business Podcast is for you! Your host, Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals like you grow their businesses to 6 figures and beyond WITHOUT working 60+ hours per week.Heidi will bring you top industry experts to help you rock every part of your wedding business, make more money, and enjoy your work. Make sure you head over to https://evolveyourweddingbusiness.com to get all of the show notes and information on each guest along with more even more helpful content!

  1. 2024. 12. 25.

    The Real Reason Most Wedding Business Goals Fail (And How to Change That This Year)

    Why do so many wedding business goals fail before the year even gets startedIt’s not because you’re unmotivated or lazy—it’s because most wedding pros skip a crucial step in the goal-setting process. Without it, even the best goals are almost guaranteed to fail.In this episode, I’m diving into the real reason most wedding business goals fall flat and sharing exactly how you can turn that around for 2025. You’ll learn how to break big goals into actionable steps, focus on what actually moves t...

    17분

  2. 2024. 12. 18.

    Stop Losing Leads: Small Website Changes To Help You Book More Weddings With KP & Jessie

    Is your website losing you leads? It’s one of the most frustrating problems wedding pros face. Potential clients land on your site, but they don’t take that next step to inquire or book. What gives?!In this episode, I’m joined by KP and Jessie from Inkpot Creative, experts in branding and web design for creatives who want to stand out. They’re sharing the strategic changes you can make to your website, without a full overhaul, to turn visitors into leads. From updating your portfolio to addin...

    59분

  3. 2024. 12. 04.

    Book More Weddings With This Simple But Powerful Marketing Shift

    Are you finding it hard to book the weddings you really want? In this episode, we’re diving into a simple but powerful marketing shift that will completely change the way you attract and book clients. If you're tired of feeling like your marketing isn't working or you're not standing out, this one’s for you.I'll walk you through something I’ve seen time and time again that’s holding wedding pros back from booking more weddings. This shift is going to make your marketing easier, less frustrati...

    14분

  4. 2024. 11. 20.

    Behind The Wedding Business with Katie Sautter of K.S.Otter Events

    Are you feeling stuck trying to grow your wedding business or wondering how to bring in more leads and bookings? You’re not alone! In this episode, we’re going behind the scenes with Katie Sautter, a wedding planner who has seen incredible growth in her business over the past year. From booking her first client to securing multiple weddings in just a few weeks, Katie shares her journey of learning how to market her business and create a consistent flow of leads.We’ll talk about the struggles ...

    1시간 5분

  5. 2024. 11. 06.

    Why Should Couples Choose You Over Your Competitors This Engagement Season?

    Why should a couple choose to work with you over your competitors?I know that may sound harsh, but it’s a question you need to answer in your marketing if you want to stand out and book more weddings.If couples don’t know why you’re the perfect fit for them, they’ll compare you to your competitors, and that usually results in them comparing you based on price.Many wedding pros are struggling with fewer or less-ideal leads. Maybe you’re dealing with ghosting, price shopping, or hearing “we wen...

    17분

  6. 2024. 10. 23.

    How She Fired WeddingWire & The Knot And Built Her Own Lead-Generating Machine With Katherine Hunter

    Are you frustrated with the constant struggle of chasing low-quality leads from The Knot and WeddingWire? You’re not alone. In this episode, I’m chatting with Katherine Hunter, a wedding celebrant who found herself in the same position—spending money on The Knot and WeddingWire and getting ghosted by leads who just weren’t a good fit.But instead of staying stuck in that cycle, Katherine took a bold step. She built her own lead-generating machine that brings in high-quality, perfect-fit client...

    1시간

  7. 2024. 10. 08.

    The Knot & WeddingWire: Are They Worth It For Wedding Vendors?

    Wondering if paying The Knot and WeddingWire will actually get you the leads and bookings you need? You’re definitely not alone. It’s one of the most common questions wedding pros ask me!Most wedding pros I talk to feel the pressure to pay for these platforms just to keep things moving. But let’s be real—does it actually make sense for your business?In this post, I’m going to break down whether these platforms are really worth it, how to figure out if they’re a good fit for your business, and...

    1시간 2분

  8. 2024. 09. 25.

    The Secret To Booking More Weddings: Show Off Your Personality On Your Website With Andrea Shah

    How do you showcase your personality in your wedding business without feeling unprofessional? In this episode, I’m joined by Andrea Shah, a website copywriter for wedding pros, to tackle that exact question. We dive into why showing off your personality is key to building trust and connection with potential clients—especially Millennials and Gen Z couples who are all about personal connections with their vendors.Andrea shares practical strategies that help you highlight your unique self in a ...

    51분
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If you want to grow your wedding business to 6 figures and beyond WITHOUT working 60+ hours per week, The Evolve Your Wedding Business Podcast is for you! Your host, Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals like you grow their businesses to 6 figures and beyond WITHOUT working 60+ hours per week.Heidi will bring you top industry experts to help you rock every part of your wedding business, make more money, and enjoy your work. Make sure you head over to https://evolveyourweddingbusiness.com to get all of the show notes and information on each guest along with more even more helpful content!

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