What does a startup look for in an accountant?

You may be surprised as what this small business owner says is most important when it comes to selecting an accountant.

In this episode, Brad and Janel get into the mind of startup business owner and national speaker, Leslie Alvarez.

The business of accounting has changed from a largely transactional model to that of packaging and selling expertise. The key ingredient to success when it comes to acquiring and keeping clients? Hear what Leslie has to say in this episode.

Questions about marketing your firm to drive outsourced CFO, CAAS, or new advisory revenue? Schedule a complimentary strategy session for your firm here: https://cajabra.com/contact-us/https://cajabra.com/contact-us/