DesignRush Podcast

DesignRush Podcast

DesignRush Podcast brings you the best insights and perspectives from industry leaders and C-suite business influencers. Each episode features successful professionals in the digital world, discussing topics ranging from digital strategy and branding to email marketing and entrepreneurship. Whether you're a young professional, a startup entrepreneur, or a business executive, DesignRush Podcast provides valuable knowledge and advice to help you succeed in your career.

  1. Marketing Masterclass from the Mind Behind League of Legends & Witcher 3

    قبل يومين

    Marketing Masterclass from the Mind Behind League of Legends & Witcher 3

    In this episode of the DesignRush Podcast, game marketing leader and Stealth CEO Guy Costantini reveals how legendary franchises like The Witcher 3, League of Legends, and The Walking Dead: Saints & Sinners earned their place in pop culture. Guy breaks down the hidden strategy behind gaming’s biggest hits, the difference between hype and heart, and how stealth-mode studios can outmaneuver the giants. Whether you build games, brands, or creative teams, this episode shows how to make your next launch unforgettable. What You’ll Learn: 🎯 Why passion is still your biggest strategic advantage 🧩 How to spot “unfair advantages” behind breakout game IP 🤖 When to trust AI — and when to follow your creative gut 🌍 Why cultural fluency matters for global teams and brands 🎧 Watch now on YouTube, Spotify, or Apple Podcasts 🔔 Subscribe for weekly episodes on branding, strategy, and creative innovation #GamingMarketing #GameDev #TransmediaIP #CreativeLeadership #DesignRushPodcast #GuyCostantini #GameStudios #AIInGames FOLLOW DESIGNRUSH ☑️ Website: https://www.designrush.com/☑️ Instagram: / designrushmag ☑️ LinkedIn: / designrush ABOUT DESIGNRUSHDesignRush.com is a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects. FOLLOW DESIGNRUSH

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  2. Why Most Projects Fail Before They Start from a Leading LinkedIn Instructor

    ٢٣ يوليو

    Why Most Projects Fail Before They Start from a Leading LinkedIn Instructor

    Stop Hoping — Start Planning. Fix Projects Fast.  In this episode of the DesignRush Podcast, world-renowned trainer and LinkedIn Learning author Chris Croft shares the surprisingly simple tools that rescue failing projects and why most teams don’t use them.  From chaotic timelines to overworked teams, Chris breaks down why Gantt charts (yes, even in Excel) remain the most powerful tool for regaining control — even more than Agile in many cases.  Whether you lead projects, run an agency, or just want to deliver better — this episode gives you the clarity to do it right.  What You’ll Learn:  ✅ Why most project failures start with missing plans  📊 How to rebuild momentum using a simple Gantt chart  🧠 The mindset shift that gets team buy-in and ownership  💡 Why structure beats speed in creative and agency work  🤖 When to use AI in project planning — and when not to  🎧 Watch now on YouTube, Spotify, or Apple Podcasts  🔔 Subscribe for weekly insights on leadership, delivery, and creative growth  #ProjectManagement #GanttChart #ChrisCroft #LeadershipTips #DesignRushPodcast #AIinProjects #AgencyDelivery

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  3. How Saying “No” Helped This NYC Agency Grow and Keep Its Clients

    ١٦ يوليو

    How Saying “No” Helped This NYC Agency Grow and Keep Its Clients

    Stop Spreading Yourself Thin. Say ‘No’ to Win. In this episode of the DesignRush Podcast, Brand New: a collective Co-Founder Kellie Pean and Managing Director Sophie Jacoel share the real strategies behind their agency’s year-over-year growth — including one that might surprise you: saying “no.” From avoiding burnout to retaining long-term clients, these founders break down how clarity, boundaries, and culture-first leadership helped them scale without selling out. What You’ll Learn: How saying “no” actually drives growth Tips to prevent agency burnout and team fatigue How to retain clients without chasing every pitch The link between clarity and creative excellence Why niche focus builds trust and authority 🎧 Watch now on YouTube, Spotify, or Apple Podcasts 🔔 Subscribe for weekly agency growth insights #AgencyGrowth #ClientRetention #BurnoutPrevention #CreativeLeadership #DesignRushPodcast FOLLOW DESIGNRUSH ☑️ Website: https://www.designrush.com/☑️ Instagram: / designrushmag ☑️ LinkedIn: / designrush ABOUT DESIGNRUSHDesignRush.com is a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects. FOLLOW DESIGNRUSH#BusinessStrategy #FutureOfBusiness #CompetitiveAdvantage #DesignRushPodcast #RishadTobaccowala #BusinessTransformation #StrategicThinking #InnovationInBusiness #GrowthStrategy #leadershipinbusiness

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  4. ١١ يوليو

    HOKA Champions Community with New Global Campaign from Anomaly

    HOKA and Anomaly's Campaign: Key FindingsHOKA’s “Together We Fly Higher” campaign with Anomaly exploreshow community support fuels individual performance.A Bob Dylan-backed anthem film anchors the push, spotlighting real runners and authentic moments.Additional short films and global placements reinforce HOKA’s brand identity and human-first values. Even in a sport known for solitude, HOKA believes no runner truly gets there alone. The performance footwear brand just launched its 2025 global brand campaign, “Together We Fly Higher,” in partnership with its creative agency of record, Anomaly. The push highlights the emotional truth behind many running journeys, that every personal milestone is powered by a collective effort.

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  5. ١١ يوليو

    Spotify Makes Podcast Ad Buys Easier for Marketers With Automated Access

    Spotify's Automated Podcast Ad Push: Key TakeawaysSpotify now offers premium podcast inventory through Ads Managerand Ad Exchange in key global markets.Brands like Instacart and Luxottica report improved efficiency with Spotify Ad Exchange.Spotify’s automation push supports growing demand for streamlined podcast production and buying. Spotify is making it easier for brands to tap into its 170 million monthly podcast listeners by unlocking automated access to its premium podcast ad inventory. This week, the company announced a major update to its ad tools. Marketers can now buy podcast ad slots through "Spotify Ads Manager," the self-serve platform for advertisers of all sizes. Alternatively, they can also buy ad slots on "Spotify Ad Exchange" (SAX), the programmatic buying solution.

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  6. ١١ يوليو

    Sprite Rides the Heat Wave with Gen Z Spice Craze in Global Push

    Sprite 'Hurts Real Good': Key FindingsSprite’s “Hurts Real Good” campaign targets Gen Z’s growing craving for spicy food.The global campaign features Buldak, Takis snacks, and K-pop star Karina.Late-night pop-ups and TikTok game activations aim to boost online engagement. Gen Z isn’t running from the heat. In fact, they’re chasing it — and Sprite wants to ride the fire. The lemon-lime soda brand has launched “Hurts Real Good,” a global campaign aimed at spice-loving youth who are redefining taste preferences with bolder, hotter flavors.

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  7. ١١ يوليو

    Netflix, Dentsu, and Subway Bet on Nostalgia With 'Happy Gilmore 2' Push

    Subway x Netflix: Key FindingsSubway’s "Happy Gilmore Meal" offers limited-edition cups and packaging, supported by a digital experience and rewards platform.Dentsu developed the campaign’s creative and strategy, including character-led spots, illustrated collectible cups, and themed packaging tied to the film.Fans can win prizes like golf trips and $3,000 “Big Ass Checks” through Subway’s Happy Place experience. Subway is swinging hard into nostalgia and customer loyalty with a cross-channel campaign celebrating the return of "Happy Gilmore." In collaboration with Netflix, the sandwich chain is reviving its tie-in with the cult classic golf comedy through a limited-time promotion centered on its new "Happy Gilmore Meal."

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  8. ١١ يوليو

    Apple Failed. Xiaomi Profited. Here’s the $10 Billion Mistake Brands Shouldn't Make

    Apple vs. Xiaomi EV Pivot: Key FindingsApple spent $10 billion over 10 years and never shipped a car, while Xiaomi launched two EVs in under two years with profitability expected in 2025.Xiaomi secured nearly 300K preorders in one hour by pricing aggressively with active brand promotion.Apple failed due to secrecy, leadership shifts, and overengineering; Xiaomi succeeded by moving publicly, quickly, and with customer-aligned execution. How does a brand better known for budget phones and rice cookers end up beating Apple in a billion-dollar market pivot? Xiaomi, a Chinese tech corporation, did it in under two years. In 2021, the company, primarily known for smartphones, software, and consumer electronics, entered the electric vehicle (EV) space with a bold $10 billion investment. By Dec. 2023, its first EV launched and it secured nearly 300,000 preordersin one hour. Then, in June 2025, Xiaomi CEO Lei Jun projected profitabilityin the second half of 2025. By contrast, Apple entered the EV market in 2014, also investing $10 billion over 10 years developing a car that never shipped. In 2024, its top-secret initiative, ‘Project Titan’, quietly folded, leaving behind internal shakeups, sunk costs, and no product to show. So what was Apple’s costly $10-billion mistake? It wasn’t a lack of capital, talent, or ambition. It was building in isolation — with no feedback, no public storytelling, and no alignment with market realities.This is the billion-dollar mistake brands must avoid when pivoting into new sectors.

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DesignRush Podcast brings you the best insights and perspectives from industry leaders and C-suite business influencers. Each episode features successful professionals in the digital world, discussing topics ranging from digital strategy and branding to email marketing and entrepreneurship. Whether you're a young professional, a startup entrepreneur, or a business executive, DesignRush Podcast provides valuable knowledge and advice to help you succeed in your career.

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