WinsDay

Jessie Lizak
  • 5.0 (2)
  • MARKETING
  • UPDATED BIWEEKLY

The LIVE show that brings Sales and Marketing together like NEVER BEFORE! Reveting's WinsDay brings sales and marketing professionals as well as founders and executives together for personal and professional development that is fun and engaging. It broadcasts live on LinkedIn, Youtube, Facebook, Twitch and Instagram weekly.

  1. 1D AGO

    AI Search, CAC, and the Future of Marketing

    Marketing is changing fast, and most leaders are still figuring out what that actually means for their business. On this episode of WinsDay, Jessie Lizak sits down with Andrea Dyan Brown, Chief Strategy Officer, and Olivia Yates, Co-Founder of HumanFirst Accelerator, for an honest conversation about where marketing is headed and what to do about it. Andrea has spent her career at the intersection of strategy and innovation, helping organizations think clearly about AI without either overselling it or ignoring it. She digs into how AI search is quietly reshaping the way people find brands, and why that matters more than most marketing teams realize. Olivia brings 15+ years of in-the-trenches marketing experience across startups, tech, hospitality, wellness, and agencies. She's the kind of marketer who cares just as much about the numbers as the narrative, and in this conversation, she gets practical about customer acquisition costs, multi-channel strategy, and building brand stories that actually connect with people. Together, they cover: 1. The Shift from Search Engines to AI Search 2. Understanding Customer Acquisition Cost (CAC) 3. AI Marketing Platforms: Promises and Limits 4. Multi-Channel Marketing Strategy If you're a founder, CMO, or anyone responsible for growth, this one's worth your time.

    1h 6m

  2. 2D AGO

    Fixing Sales Conversions with Better Messaging and Testing

    Sales not converting? Before you blame the market, your team, or the algorithm… it might be your messaging. Or the way you’re testing it. This episode of WinsDay is all about fixing sales conversions with smarter messaging and structured experimentation. Joining Jessie Lizak: Dr Diane Dye, Founder and CEO of People Risk Consulting. Diane works with CEOs and executive teams to build structured experimentation into their strategy so innovation doesn’t turn into chaos. She has advised more than 500 leaders on decision-making, culture, and growth. Rich M. Smith, MBA, Founder of Rich M. Smith Growth Studio. With 30+ years in high-stakes industries and CMO-level experience, Rich blends behavioral science and executive strategy to help companies understand why their marketing works and where it breaks down. We’ll cover: 1. Exploring Sales Experimentation Strategies 2. The Science Behind Brand Messaging 3. Marketing Experimentation in Practice 4. Why Sales Pitches Fail to Convert If you’re leading growth, running GTM, or trying to improve conversion rates, this conversation will challenge how you think about messaging, testing, and what actually moves buyers to act. Join us live and bring your questions.

    1h 3m

  3. MAR 4

    How Modern Brands Win With SEO, Strategy, and Creativity

    Modern brands are not winning because they post more. They’re winning because their SEO, product strategy, and positioning actually work together. On this episode, Jessie Lizak is joined by two founders who understand how to turn creativity and strategy into real revenue. Jacinta Devlin, CEO of Devlin Consulting Group, is a digital marketing strategist and multi-8-figure business consultant who has helped thousands of women entrepreneurs go from idea to income. She specializes in brand positioning, sales systems that convert, email marketing, and building profitable online businesses without chaos. Her work focuses on launching with clarity, strong messaging, and structured growth from day one. Latif Hamilton is the Creative CEO of SpiritHoods, a purpose driven fashion brand that has generated over $55 million in revenue. He has built an iconic ecommerce brand rooted in sustainability, storytelling, and product innovation. Through SpiritHoods and The Growth Operative consultancy, he helps businesses align marketing and product strategy to unlock long term growth and profitability. Together, they’ll explore: 1. Elevating Your Online Brand for 2026 2. How SEO and Product Strategy Align 3. Building a Professional Brand That Attracts Clients 4. Creative Marketing Without Discounts If you’re building a brand in ecommerce, coaching, consulting, or B2B and want stronger visibility, better conversions, and sustainable growth, this conversation will give you practical insight you can apply immediately. Join us live and bring your questions.

    1h 5m

  4. FEB 20

    Future-Focused Leadership and Marketing in Web3 and Tech

    The way we lead and market in tech is changing fast. Founders, executives, and marketers are navigating constant disruption. AI. Web3. Regulation. New buyer behavior. More noise than ever. The question is no longer just how to grow, but how to lead and build with clarity in the middle of it all. In this upcoming WinsDay, we’re joined by Lauren Friedman and Maria Lobanova for a conversation at the intersection of leadership, innovation, and modern marketing. Lauren Friedman, Founder and CEO of WHY GO PROJECT — [RE]DEFINING THE HUMAN EXPERIENCE THROUGH THE LENS OF TRAUMA, brings a powerful lens on leadership, nervous system literacy, and human connection. With a background spanning AdTech, emerging technology, and trauma-informed leadership, she challenges the way we think about regulation, anticipation, and how we show up in high-pressure environments. Maria Lobanova, CMO of Naoris Protocol, leads marketing at the forefront of Web3 and cybersecurity. With deep experience in emerging technology, global campaigns, and community-driven growth, she understands what it takes to build trust, traction, and visibility in fast-moving tech ecosystems. Together, we’ll explore: 1. Leading from Regulation vs Reactive Anticipation 2. Marketing Strategies in the Web3 Space 3. Anti-Anxiety Networking 4. Modern Marketing in the Technology Sector If you’re building in tech, exploring Web3, or leading in an environment that demands both innovation and emotional intelligence, this conversation will give you a sharper perspective on what future-focused growth really requires. Join us live and bring your questions.

    59 min

  5. FEB 12

    Winning the Digital Shift: From Performance Ads to Ethical AI

    Profit and performance don't have to be at odds with ethical leadership. The key is knowing which levers to pull and when to automate with integrity. In this upcoming episode, we’re bringing together two experts who are redefining how brands scale and how leaders manage in an increasingly automated world. Matt Slaymaker, Founder of Slaymaker Marketing, is the "no-fluff" strategist for brands tired of hearing excuses about algorithms and learning phases. Having spoken at Google and led strategy for massive performance agencies, Matt helps companies stop the "leaky bucket" of ad spend. He specializes in cutting through the noise to align offer, creative, and measurement for actual, profitable growth. Mohamed A. Yousuf, CEO and Founder of Smart Workforce AI, understands that time is a business's most undervalued resource. Drawing from a decade of experience in high-stakes environments like aviation and logistics, Mohamed builds human-centered AI systems designed to modernize decision-making. His work proves that technology should reduce friction and burnout, returning time and clarity to people. Together, they’ll bridge the gap between aggressive digital acquisition and sustainable, AI-driven operations. We’ll cover: 1. Scaling ROI with Google Ads Mastery 2. AI-Enhanced Leadership for Modern Management 3. Mastering Meta: High-Performance Creative Strategies 4. Selling Ethical AI: Strategy and Governance If you are looking to lower your CAC while simultaneously building a more resilient, AI-ready organization, this conversation will provide the roadmap you need. Join us live this WinsDay at 8:00 PM and bring your questions.

    1h 10m

  6. FEB 10

    Purpose, Positioning, and Sales: Turning Interest Into Action

    Purpose alone doesn’t pay the bills. Positioning and clear pathways do. In this upcoming episode, we’re bringing together two founders who are building values-driven businesses without losing sight of sales, systems, and sustainability. Erica Buyalos, CEO of Blue Planet Optics, is changing how consumers think about everyday products. From sustainable contact lenses to cruelty-free optical solutions, Erica is proving that conscious brands can compete and win in commodity-heavy markets without relying on greenwashing. Lisa Benson, Founder and CEO of DeBella DeBall Designs, helps entrepreneurs move from inconsistent income to predictable revenue by replacing hustle with structure. Her systems-driven approach turns visibility into real conversations, and conversations into clients. Together, they’ll unpack what it actually takes to turn purpose into profit and attention into action. We’ll cover: 1. Purpose-Led Marketing: Selling Without Greenwashing 2. Building a Clear Path From Content to Sales 3. Building a Conscious Brand in a Commodity Market 4. Turning “Sounds Great” Into Yes If you’re building a brand that stands for something but still want consistent sales, this conversation will give you clarity, strategy, and practical next steps. Join us live and bring your questions.

    57 min

  7. FEB 4

    Agency Growth Without Burnout Fixing Metrics Conversion and Retention

    Agency growth shouldn’t feel exhausting, confusing, or fragile. Yet many founders are burned out, chasing the wrong metrics, overloading their offers, and struggling to retain clients early on. This upcoming WinsDay brings together two leaders who see agency growth through the lenses of clarity, communication, and sustainable execution. Danit Ianovici, Content Marketing & Communications at vcita, helps companies translate complex ideas into clear, relatable messaging that actually lands with their audience. With a background in teaching and a deep understanding of language, Danit focuses on how clarity in content, positioning, and communication directly impacts conversion, retention, and long-term growth. Joining her is Jessica Korthuis, Head of Learning at Full Tilt Consulting and Co-Founder of Her Brand & Co. With more than 15 years of experience building agencies, brands, and founder-led businesses, Jessica brings a strategic view on what truly drives agency growth. From running her own boutique agency to leading learning and growth initiatives for global brands and founder platforms, her work centers on helping teams see what’s possible and build toward it without burnout. Together, they’ll unpack the real challenges agency owners are facing right now, including: 1. Chasing the wrong marketing metrics is burning founders out 2. Churn-proofing your agency and what matters most in the first six months 3. Why confusion kills conversion and how simplification drives results 4. Diversifying agency revenue streams without losing focus If you run or are scaling a marketing agency and want clearer priorities, stronger retention, and growth that actually feels sustainable, this conversation will meet you where you are. Join us for an honest, practical discussion about building agencies that last.

    1h 2m

  8. JAN 27

    Fractional Leadership, AI Strategy, and Influencer-Led B2B Growth

    Business growth is changing fast, and the teams that win are the ones blending smart leadership with AI that supports the work. For this upcoming WinsDay, we’re joined by two guests who live at the intersection of strategy, execution, and modern growth. Debra Andrews is the President and Founder of Marketri, a strategic marketing consultancy focused on B2B growth. She helps companies turn marketing into a revenue driver by combining practical strategy with AI integration, so teams can build thought leadership, generate warm leads, and scale with clarity. Divya Gugnani is a serial entrepreneur and investor, and the Founder and CEO of 5 SENS. She is also the Co-Founder of Wander Beauty, which was acquired by Nameless CPG. Divya began her career in investment banking at Goldman Sachs, then worked in private equity and venture capital before building and selling multiple companies. Today, she also invests through Concept to Co, with 80+ investments across two decades. Topics we’ll cover: 1. Fractional Leadership as the Future of B2B Growth Strategy 2. AI as Co-Pilot in Consumer Brands: What Actually Works 3. AI with Intention: Building Smarter, Not Just Faster, B2B Marketing Programs 4. Social Selling & Livestream Commerce Join us live on LinkedIn and bring your questions. If you’re building in B2B or consumer, this will give you real ideas you can apply right away.

    1h 3m
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Ratings & Reviews

5
out of 5
2 Ratings

About

The LIVE show that brings Sales and Marketing together like NEVER BEFORE! Reveting's WinsDay brings sales and marketing professionals as well as founders and executives together for personal and professional development that is fun and engaging. It broadcasts live on LinkedIn, Youtube, Facebook, Twitch and Instagram weekly.

Information

  • Creator
    Jessie Lizak
  • Years Active
    2023 - 2026
  • Episodes
    139
  • Rating
    Clean
  • Copyright
    © Jessie Lizak
  • Show Website
    WinsDay