The Business, Cars & Cigars Podcast

Brandon Green
The Business, Cars & Cigars Podcast

The aftermarket automotive industry is thriving and growing. Business, Cars, and Cigars invites you to pour a drink or pull out a cigar and talk business. With a diverse lineup of guests from all industries, we’re examining ideas that we can incorporate into our automotive businesses. With 25+ years in the automotive industry and 10+ years owning his own business, your host Brandon Greene knows which questions to ask to give you the insider edge.

  1. 11/09/2023

    Always Learning and Improving with Shawn Montgomery

    Shawn Montgomery is the newest addition to our team! With his passion for people and knack for navigating the digital world, Shawn has quickly become the driving force behind our social media presence. But here's the catch – Shawn may be a seasoned pro at social media, but he's diving headfirst into the world of car audio without any prior experience. And guess what? He's not coming in with a big ego, thinking he knows it all. Instead, he's all about asking questions, doing his own research, and embracing this new realm with open arms. Shawn understands that when you bring in someone new, you've got to figure out their unique learning style. Some folks absorb knowledge through reading and research, while others need a hands-on approach. Shawn knows how to meet people where they're comfortable and communicate in a way that suits them best. He's all about over-communicating to ensure he gets everything right. But Shawn's not just a social media guru – he's a doer. He's already organized some fantastic events, with more exciting ones on the horizon. He believes in authenticity, both online and in person, and he's not afraid to be himself. His first car meet was a smashing success, not because it was a money-making venture, but because it was a genuine gathering of like-minded car enthusiasts. Shawn's not just about business; he's about giving back. He's helping the team to gear up for an incredible Toys for Tots drive, aiming to make it the biggest donation yet. Community appreciation events are his secret sauce for a remarkable ROI, and he's all about making a meaningful impact. Life hasn't always been smooth sailing for Shawn; he's battled depression throughout his journey. But he's learned the power of focusing on what he gets to do, even in tough times. He constantly self-evaluates, striving for improvement in his day-to-day life. So, if you're looking for someone who's not just about the job but about passion, community, and genuine connections, Shawn Montgomery is your man. Join him on this exciting journey as he transforms the car audio world, one social media post at a time. What You’ll Learn: Why you should always be your genuine self. How our day-to-day impacts our mental health. How to bounce back from a bad day or a bad week. And much more! Favorite Quote: “When you bring in someone new, you have to figure out what type of learner that person is.” -Shawn Montgomery How to Get Connected: Facebook Instagram

    31 min
  2. 04/09/2023

    Employee Engagement and Business Growth with James Smith

    During the second half of our interview with James Smith, he shares valuable insights on business management and employee engagement. He emphasizes the importance of investing in employees to create a thriving workplace environment. James highlights that showing genuine care and appreciation for employees is crucial for their motivation and success. He stresses the significance of taking a step back from daily tasks to build meaningful relationships with employees and understand their needs, both professionally and personally. James also mentioned the power of social media as a tool for business growth, emphasizing its ability to provide extensive reach and establish expertise in the industry. He emphasized that building a strong presence on social media can attract customers and enhance the reputation of a business. Furthermore, James discussed the importance of self-care and having a specific morning routine to maintain a positive mood, as one's mood can impact the entire team and customer interactions. He also expressed gratitude for the support he found in the 12v community, where competitors offered assistance during a difficult time in his personal life, highlighting the strength of the community. Lastly, James introduced the Full Throttle Foundation, a program he initiated to help others achieve their business goals. He acknowledged the challenges of starting and managing a business and emphasized the need for guidance, structure, and accountability in the entrepreneurial journey. This program aims to provide comprehensive support and guidance for aspiring entrepreneurs. What You’ll Learn: How to utilize social media to grow your business. How to motivate your employees. Why you should have a good morning routine.  And much more! Favorite Quote: “Some employees are motivated by money, a lot of employees are motivated by feeling appreciated.” -James Smith How to Get Connected: LinkedIn

    24 min
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The aftermarket automotive industry is thriving and growing. Business, Cars, and Cigars invites you to pour a drink or pull out a cigar and talk business. With a diverse lineup of guests from all industries, we’re examining ideas that we can incorporate into our automotive businesses. With 25+ years in the automotive industry and 10+ years owning his own business, your host Brandon Greene knows which questions to ask to give you the insider edge.

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