HighLevel Hot Takes

Matt Deseno
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HighLevel Hot Takes

Hi, I'm Matt, and I'm so happy you stopped by my channel! In January 2019, we began using HighLevel for our agency and for hundreds of local businesses. Since then we've helped thousands of agencies and thousands of local businesses launch and grow with HighLevel. On this podcast, I'm going to share as much as I can to help you grow and enjoy HighLevel. So if you’re an entrepreneur or business owner looking to take advantage of this awesome tool, you’re in the right place! Be sure to follow so you never miss an episode!

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    How HighLevel Mastered Growth WITHOUT Relying on Salespeople

    Want to learn how to drive business growth without relying on a huge sales team? In this week’s episode of HighLevel Hot Takes, we’ll break down the unique way HighLevel has structured its growth through community-driven strategies and a powerful affiliate program. As a long-time HighLevel affiliate, I’ve seen firsthand how this program allows the company to focus on building the best product while avoiding the need for a massive sales force. Today, we’ll reveal exclusive insights into what’s next for HighLevel’s affiliate program, an overview of The Blade Revenue Model, upcoming AI developments, and how to leverage these to maximize your success. Let’s jump right in! Key Takeaways: Introduction (00:00) How I got started as a HighLevel affiliate (01:00) Future of HighLevel’sl affiliate program (05:16) Impact of these upcoming upgrades (08:47) The Blade Revenue Model and its significance to HighLevel (11:00) Strategies for growth and other SaaS partnerships (13:30) The HighLevel affiliate program awards (15:57) Episode wrap-up (17:30) 📚Additional Resources: - Get your 2024 HighLevel Summit ticket here - Check out Marketing with Matt and Agency Launch podcasts - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here 🤝Connect with us on social media: - Follow Matt Deseno on Instagram here - Follow Tyler Jorgenson on Instagram here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    Why Agencies are Excited About HighLevel’s Latest Feature

    Are you tired of managing client domains across multiple platforms? We’ve all been there, and HighLevel has finally found the solution! In this week’s episode of HighLevel Hot Takes, I'll break down what you need to know about this new domain purchasing feature and how it can simplify your workflows while boosting your agency's revenue. Plus, I'll share the long-term benefits of this feature, including valuable strategies for client migrations. Excited about this game-changing feature? Make sure to tune in now.  Let’s jump right in! Key Takeaways: Introduction (00:00) HighLevel’s domain purchasing feature (00:50) HighLevel’s monetization strategy (02:55) Benefits of HighLevel’s domain purchasing (05:32) On migration and client transitions (07:15) Customer retention via friction (10:27) HighLevel vs. Cloudfare (12:26) Final thoughts (15:07) 📚Additional Resources: - Get your 2024 HighLevel Summit ticket here - Check out Marketing with Matt and Agency Launch podcasts - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here 🤝Connect with us on social media: - Follow Matt Deseno on Instagram here - Follow Tyler Jorgenson on Instagram here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    You Won’t Believe What HighLevel’s Latest Email Broadcast Can Do!

    Struggling to reach the right people with your email campaigns? Email marketing is evolving fast, and so should your strategy. That’s where HighLevel’s email builder comes in. In this episode of HighLevel Hot Takes, my co-host Tyler and I dive into the exciting new email broadcast features from HighLevel. These email features are designed to help automate and personalize your email marketing. You can now set up email campaigns that adjust automatically based on customer engagement, making it easier than ever to reach your audience. Whether you run an eCommerce store or a brick-and-mortar business, HighLevel’s latest email broadcast features can transform your email marketing. Tune in to discover these powerful features, and make sure to book your spot now for the upcoming HighLevel Summit this October! Key Takeaways: Introduction (00:00) HighLevel’s new email broadcast features (00:55) HighLevel competing with Klaviyo in eCommerce (02:25) Automation and dynamic scheduling explained (03:34) Episode wrap-up (05:36) 📚Additional Resources: - Get your 2024 HighLevel Summit ticket here - Check out Marketing with Matt and Agency Launch podcasts - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here 🤝Connect with us on social media: - Follow Matt Deseno on Instagram here - Follow Tyler Jorgenson on Instagram here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    Why Skipping This Year’s HighLevel Summit Could Be a Huge Mistake

    Have you attended the HighLevel Summit before? If you haven’t, this year’s event is one you don’t want to miss. The HighLevel Summit is a one-of-a-kind marketing event. Unlike the usual pitch-heavy typical events, this summit focuses solely on connection and value. In this week’s episode, Tyler and I dive into what makes this event special, from its immersive format and no sales-pitch atmosphere to the top-tier networking opportunities. We’ll also spotlight standout speakers at the 2024 HighLevel Summit, what to expect from them, and how the summit has changed over the years. If you’ve ever wanted to attend a high-caliber event that focuses on building connections and learning from those who made it, this is your chance. Tune in now to learn more about this year’s HighLevel Summit! Key Takeaways: Introduction (00:00) My plan for this year’s HighLevel Summit (01:20) What the HighLevel Summit is all about (04:32) A sneak peek at this year’s summit headliners (11:04) HighLevel summit’s breakout session speakers and panelists (23:25) Why you should attend the 2024 HighLevel Summit (28:06) What’s next for the HighLevel Summit (30:11) 📚Additional Resources: - Get your 2024 HighLevel Summit ticket here - Check out Marketing with Matt and Agency Launch podcasts 🤝Connect with us on social media: - Follow Matt Deseno on Instagram here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    Hidden Potential of HighLevel’s Latest Brand Boards Feature

    Do you ever wish your branding could be consistent across all platforms without the hassle? HighLevel’s latest Brand Boards feature might just be the game-changer solution you’ve been waiting for. In this episode of HighLevel Hot Takes, Tyler and I discuss what a Brand Board is and how this new HighLevel feature is more than just a brand asset organizer–it’s the building block for the future of AI-powered marketing. Today, we uncover the benefits of using Brand Boards, especially for agencies or companies with larger teams, and the massive potential that HighLevel is building towards. Want to stay ahead of the curve and discover the hidden potential of HighLevel’s Brand Boards? Tune in now! Key Takeaways: Introduction (00:00) HighLevel’s new Brand Boards feature (01:00) Why use Brand Boards (04:00) Brand Boards and future AI potential (05:32)  Brand Boards as a building block (10:14) Final thoughts (13:05) 📚Additional Resources: - Listen to HighLevel Hot Takes Episode 72 on Brandblast.ai here - Check out Marketing with Matt and Agency Launch podcasts - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here 🤝Connect with us on social media: - Follow Matt Deseno on Instagram here - Follow Tyler Jorgenson on Instagram here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    Using HighLevel Automation to Round Robin Leads (A Walkthrough)

    Are you struggling with complex user assignments in HighLevel? You’re not alone, but there’s a better way to manage it all! In this week’s episode of HighLevel Hot Takes, Tyler and I will guide you through using placeholder users and custom fields to streamline your process. Get an inside look on how to create workflows that handle both weighted and unweighted user assignments, why custom fields are essential when managing data, how to set up triggers, and more. Whether you’re managing a small team or a complex network of users, this easy-to-follow video will surely supercharge your lead management. Tune in now to master HighLevel automation! Key Takeaways: Introduction (00:00) Round-robin tagging with placeholder users (00:31) Building workflow triggers (04:00) Custom field vs. tags for data management (06:37) Final tip (08:01) Additional Resources: - FREE snapshot and live call with Matt here - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    Overpaying for WordPress Hosting? Here’s a Secret WordPress Opportunity in HighLevel

    Are you overpaying for WordPress hosting? Most agency owners are–until now.  If you do anything in the WordPress ecosystem, switching to HighLevel could be the most valuable decision you can make this year for your agency. Today, I’ll explain how HighLevel’s integration with CRM and automation tools can transform your client’s websites into powerful business assets. We’ll compare traditional managed hosting providers, like WP Engine, to HighLevel’s innovative platform. Plus, practical strategies for onboarding clients using HighLevel’s hosting offer. Curious to know more? Let’s dive in! Key Takeaways: Introduction (00:00) Our little WordPress backstory (00:40) How do we host WordPress (03:23) HighLevel’s WordPress hosting (05:41) The special offer (09:44) Marketing strategies you can copy (11:26) Comparison with traditional hosting services (15:41) Flexibility and benefits of HighLevel hosting (16:38) Additional Resources: - Get the special hosting offer here - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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    How to Automate a Year’s Worth of Social Media Content in Just Minutes

    Are you struggling to plan your social media content calendar? You’re not alone!  Imagine if you could automate a year’s worth of social media content in just minutes. Sounds impossible? Not anymore. In this week’s episode of HighLevel Hot Takes, we explore the future of secondary market tools within the HighLevel ecosystem, focusing specifically on the game-changing innovation called Brandblast.ai. Developed by former top Facebook engineers, Brandblast.ai is designed to learn from your website to generate a full year’s worth of unique, brand-specific social media content. Curious how this AI-powered tool can transform your social media strategy and create stickiness for your brand? Let’s dive in! Key Takeaways: Introduction (00:00) 5 core things that make sticky SaaS (02:15) How crucial is content posting (4:20) What Brandblast.ai does (05:44) Final thoughts (10:34) Additional Resources: - Visit Brandblast.ai for more information here - Check out THE BEST HighLevel Affiliate Deal here - Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here - Join our Facebook Group here - Subscribe to HL Pro Tools on YouTube here - Check out HighLevel guides and tutorials here – HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward. Follow us on your favorite podcasting platform so you never miss an episode!

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Hi, I'm Matt, and I'm so happy you stopped by my channel! In January 2019, we began using HighLevel for our agency and for hundreds of local businesses. Since then we've helped thousands of agencies and thousands of local businesses launch and grow with HighLevel. On this podcast, I'm going to share as much as I can to help you grow and enjoy HighLevel. So if you’re an entrepreneur or business owner looking to take advantage of this awesome tool, you’re in the right place! Be sure to follow so you never miss an episode!

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    Matt Deseno
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    HighLevel Hot Takes

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