Why Broadcast Television Won’t Die

The Town with Matthew Belloni

Matt is joined by Amy Reisenbach, the president of CBS Entertainment, to talk about how broadcast networks continue to succeed despite living in a world of streaming and social media. She discusses why these linear networks are still surviving, how a hybrid broadcast-streaming model can be beneficial for legacy networks, and the challenge of programming shows for audiences of different age ranges on linear vs. streaming (02:55). Matt finishes the show with a prediction about a new sports bundle from DirecTV (25:31).

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Host: Matt Belloni

Guest: Amy Reisenbach

Producers: Craig Horlbeck and Jessie Lopez

Theme Song: Devon Renaldo

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