How To Sell More

SalesLoop
  • 5.0 (40)
  • MARKETING
  • UPDATED SEMIWEEKLY
How To Sell More

Curious how businesses grow their revenue without turning every employee into a hardcore salesperson? Hosted by Mark Drager, CEO of SalesLoop and veteran podcaster, the How to Sell More Podcast helps business owners and marketers tackle one of the biggest challenges companies face: increasing sales. Each episode features proven strategies from founders, CEOs, and industry experts to elevate your branding, marketing, and sales—helping you attract new clients, demonstrate your value, and beat the competition. So you and your team can sell more. Listen, learn, and subscribe today.

  1. 5 DAYS AGO

    Win Your Pitch: Tips from a Television Producer | Brad Holcman

    Former A&E and Fox television executive Brad Holcman shares how his experience evaluating thousands of TV shows translates into effective sales strategies. Drawing from 20+ years producing unscripted television, Brad explains why most pitches fail in the first 30 seconds and outlines his proven framework for capturing attention. Brad reveals why understanding your audience's challenges matters more than perfecting your pitch deck. Through stories from his career, he demonstrates how authenticity and targeted storytelling outperform conventional sales techniques. The conversation explores the essential pre-pitch work top performers complete, why rushing to close deals often backfires, and how to build genuine connections that drive long-term success. From structuring compelling narratives to understanding when to reveal key information, Brad provides practical guidance in modern persuasion that works across industries. His insights help reframe how businesses approach sales conversations, moving beyond features and benefits to create meaningful engagement. Key Takeaways: &]:mt-2 list-decimal space-y-2 pl-8"> Start with Challenges - Identify your prospect's biggest problem before crafting your pitch. Align your story with their specific needs to create immediate connection. Focus Your Opening - Structure the first 30 seconds to highlight one compelling promise that addresses your prospect's pain point. Build Trust Through Content - Share expertise consistently through valuable content before asking for the sale. Top 3 Reasons to Listen: &]:mt-2 list-decimal space-y-2 pl-8"> Learn TV production secrets that turn cold prospects into engaged buyers Discover the psychological triggers that make your pitch impossible to ignore Access proven frameworks from someone who's evaluated thousands of successful and failed pitches Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    44 min

  2. NOV 12

    Why Your Marketing Funnel Is Dead | Ryan Deiss

    Digital marketing veteran Ryan Deiss built his first online business in 1999 - when Google was still a university research project. Today, after generating $200 million in revenue across multiple companies, he sees a fundamental shift in how customers buy. "The marketing funnel isn't just broken - it's dead," Deiss tells host Mark Drager. "Modern buyers don't follow a linear path. They bounce between channels, research extensively, and make decisions based on relationships, not just targeting." In this episode, Deiss breaks down why established marketing practices fail in 2024's fragmented digital landscape. He explains how successful companies now focus on clear problem statements over hyper-targeting, why perfect attribution tracking misleads marketers, and how businesses build customer relationships without aggressive follow-up. Key Episode Insights: &]:mt-2 list-disc space-y-2 pl-8"> Why broad messaging often outperforms micro-targeted ads How to write high-converting ads using simple problem statements Practical email strategies that maintain relationships without burning goodwill Listen to discover how leading companies adapt their marketing for today's reality - and why methods that worked even three years ago might be hurting your results now. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    34 min

  3. NOV 5

    The ROI of a Strong Company Culture | Kate Volman

    There's a painful truth in business that nobody wants to discuss: most companies are hemorrhaging talent and money through poor culture – and throwing pizza parties won't fix it. Meet Kate Volman – CEO of Floyd Consulting and organizational culture expert who's challenging the "perks over purpose" mentality plaguing modern businesses. As the leader behind The Dream Manager program, Kate has helped transform hundreds of organizations from talent-bleeding bureaucracies into high-performing powerhouses where people actually want to work. In this no-holds-barred conversation with Mark Drager, Kate pulls back the curtain on: &]:mt-2 list-disc space-y-2 pl-8"> The hidden cost of bad culture (and why most companies vastly underestimate it) Why your "gut feel" hiring approach is secretly sabotaging your growth The counterintuitive strategy that saved one company $150,000 in turnover costs How to spot the toxic behaviors driving your best talent away The proven framework for building a coaching culture that retains top performers Real-world examples of turning disengaged teams into unstoppable forces The leadership blind spots causing your "expectations gap" crisis Plus, you'll get guidance on: &]:mt-2 list-disc space-y-2 pl-8"> Building hiring processes that actually work Creating accountability without fear Converting complainers into contributors Making employee development a competitive advantage Whether you're a scaling company struggling with retention, or a leader watching your culture crumble, this episode is your blueprint for building an organization where both people and profits flourish. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    35 min

  4. OCT 29

    Slow Growth Isn't Sexy but It Works | Ryan Crownholm

    There's a dangerous myth in entrepreneurship: that hyper-growth is the only path to success. But what if building a sustainable, profitable business didn't require sacrificing your sanity? Meet Ryan Crownholm – U.S. Army veteran turned multi-business founder who's challenging Silicon Valley's 'grow at all costs' mentality. As the architect behind MySitePlan.com and DirtMatch.com, Ryan has quietly built a business empire that's weathered multiple economic storms while serving thousands of satisfied customers. In this tactical conversation with Mark Drager, Ryan rips open his entrepreneurial playbook to reveal: The counter-intuitive growth strategy that helped him build multiple 7-figure businesses without outside funding Why "slow is smooth, smooth is fast" – military wisdom that transformed his approach to scaling The exact systems he used to automate MySitePlan.com into a lean, profitable machine His controversial take on why most startups get pricing completely wrong The data-driven framework he uses to run multiple businesses without burning out Real-world examples of turning customer service into a competitive moat The mindset shift that helps veteran and formerly incarcerated entrepreneurs succeed Plus, you'll get actionable insights on: Building recession-proof revenue streams Creating systems that scale without chaos Making decisions with incomplete information Turning customer feedback into product gold Whether you're a bootstrapped founder tired of the "unicorn or bust" narrative, or an established entrepreneur, this episode is your blueprint for building a business that thrives in any economy. Warning: This episode contains zero-fluff, battle-tested strategies that might challenge everything you think you know about scaling a business. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    24 min

  5. OCT 23

    The "Discovery" Process: How R&D and Customer Support Fuel Sustainable Growth | Dan Shute

    Meet Dan Shute, a mechanical design expert who, along with his co-founders, transformed a basement startup into Volant Products—a mid to high eight-figure global powerhouse in oil and gas technology. As President and CEO, Dan sits down with Mark Drager to share the raw truth about building a company that's revolutionizing how the energy industry handles casing installation. Dan breaks down the real challenges and victories of scaling Volant from its humble beginnings to serving customers across 50 countries with a team of 150. But this isn't your typical success story—it's a masterclass in sustainable growth and innovation. Here's what you'll learn: -How Dan and his co-founders built Volant Products from a basement startup into a global leader in casing installation technology. -Why continuous improvement and innovation are key to surviving and thriving in a volatile industry. -The importance of fostering a customer-centric culture focused on integrity and value delivery. -How Volant's R&D efforts have led to groundbreaking products like the Top Drive Casing Running Tool. -Dan's approach to building a resilient company through strong leadership and collaborative culture.  -How staying debt-free enabled Volant to weather industry downturns and invest in growth. -Why rushing product development can be more costly than taking time to get it right. -The importance of being humble, hungry, and "smart" when building your team. -Why doing "the right things for the right reasons" is better than chasing quick profits. -How to empower employees while maintaining necessary controls. -Why building systems before you need them is crucial for sustainable growth. Between developing breakthrough tools like their Top Drive Casing Running Tool and navigating the volatile energy sector, Dan reveals how staying true to their principles of integrity and customer value has paid off time and again. Whether you're an entrepreneur, leader, or innovator, Dan's insights on building a recession-proof business while prioritizing innovation and customer satisfaction are pure gold. Don't miss this one.   Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    36 min

  6. OCT 23

    Build A Disruptive Brand | Lessons From Bulldog Skincare

    Simon Duffy, co-founder of Bulldog Skincare and Waken Mouthcare, joins us to discuss how he transformed from an accountant to a disruptor in men's grooming and oral care. Simon explains how he identified gaps in saturated markets and built brands that stand out through innovative packaging and ingredients. He shares insights on: Developing products based on consumer needs rather than industry norms Using market feedback to refine business strategies Balancing innovation with familiarity in brand launches Turning negative feedback into growth opportunities Overcoming challenges in fundraising and scaling Building a team that can challenge the status quo Protecting brand identity in competitive markets Influencing larger companies to adopt sustainable practices This episode offers valuable lessons for entrepreneurs and business leaders on market disruption, brand building, and driving industry-wide change. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    37 min

  7. SEP 27

    The Introverts Guide to Networking | Matthew Pollard

    Do you find it challenging as an introvert to handle business networking and sales? In this episode, Mark Drager interviews Matthew Pollard, alias the "Rapid Growth Guy," to reveal innovative strategies for introverts in business. As an introvert, Matthew shares his journey from struggling salesperson to successful entrepreneur and author. In this episode, you'll discover: Why being an introvert is not a barrier to success in sales and networking How to leverage your introverted strengths to build deeper relationships The power of preparation and planning in networking events Why differentiating yourself is crucial for business growth How to create a unique personal brand that stands out in a crowded market The importance of niching down to attract ideal clients Strategies for articulating your value proposition effectively Why Traditional Networking Advice Often Fails Introverts How to turn casual connections into champion relationships and momentum partners How to conduct painless client feedback sessions Why over-complicating sales processes can hinder your progress How to build a scalable business model as an introvert Are you an introvert looking to boost your confidence in business or an extrovert seeking to understand your introverted colleagues better? Tune in and learn how to use your introverted superpowers and achieve rapid growth in your business, regardless of your personality type. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    45 min

  8. SEP 17

    Why Small Teams Beat Industry Giants | Anand Sheoran

    Are you ready to transform your B2B strategy and forge unbreakable bonds with clients? Today, Mark Drager sits down with Anand Sheoran, founder of Current Instrumentation & Automation Inc., a specialized instrumentation company, to uncover the secrets behind his rapid business growth. With a background in engineering and sales, Anand brings a fresh perspective to customer engagement in industrial automation. In this conversation, you'll learn: Why understanding your customer is the cornerstone of sales success How to shift from a visit-focused to a value-focused sales approach The power of relationship-building in technical B2B environments Why LinkedIn isn't just for job seekers; it's a goldmine for B2B growth How to create a customer-centric culture across your entire organization The importance of consistency in all aspects of business development Why quality interactions trump quantity in building client relationships How to leverage social media for thought leadership in niche industries The challenges and rewards of working with your spouse in a startup Why continuous learning and adaptability are crucial in technical sales How to balance technical expertise with effective communication skills The art of turning every team member into a brand ambassador Tune in to gain tips from Anand's journey, and learn how to apply his customer-first philosophy to drive growth in your business, regardless of your industry. Follow Mark: LinkedIn: https://hi.switchy.io/markdrager Instagram: https://hi.switchy.io/KcKi Want more free tools? Go to our podcast page at https://hi.switchy.io/KcKe

    25 min
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5
out of 5
40 Ratings

About

Curious how businesses grow their revenue without turning every employee into a hardcore salesperson? Hosted by Mark Drager, CEO of SalesLoop and veteran podcaster, the How to Sell More Podcast helps business owners and marketers tackle one of the biggest challenges companies face: increasing sales. Each episode features proven strategies from founders, CEOs, and industry experts to elevate your branding, marketing, and sales—helping you attract new clients, demonstrate your value, and beat the competition. So you and your team can sell more. Listen, learn, and subscribe today.

Information

  • Creator
    SalesLoop
  • Years Active
    2023 - 2024
  • Episodes
    92
  • Rating
    Explicit
  • Copyright
    © 2024
  • Show Website
    How To Sell More

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