The Speed of Culture Podcast

ADWEEK & Suzy
  • 4.8(50개의 평가)
  • 마케팅
  • 매주 업데이트

To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.  Hosted on Acast. See acast.com/privacy for more information.

  1. Color theory: Crayola’s Victoria Lozano believes creativity is our greatest skill in an AI-driven world

    11시간 전

    Color theory: Crayola’s Victoria Lozano believes creativity is our greatest skill in an AI-driven world

    In this episode of The Speed of Culture, Matt Britton sits down with Victoria Lozano, Chief Marketing Officer at Crayola, to unpack why creativity is a life skill that prepares people for whatever lies ahead. Victoria shares how Crayola has expanded beyond crayons into products, experiences, and content, why more than half of purchases now come from households without kids, and how the Campaign for Creativity is reframing creative expression as a cultural movement. Follow Suzy on Twitter: @AskSuzyBiz Follow Victoria Lozano on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    33분
  2. Winning serve: Grey Goose's US Open playbook for maximizing cultural impact

    2일 전

    Winning serve: Grey Goose's US Open playbook for maximizing cultural impact

    In this episode of The Speed of Culture, Matt Britton sits down with Aleco Azqueta, Global VP of Marketing at Grey Goose Vodka, to explore how a brand rooted in French luxury has built cultural currency at the US Open, created enduring consumer rituals, and reframed time itself as modern luxury. Aleco explains why brand fit matters more than fame, how experiential activations beat passive impressions, and why young marketers need to stop “chopping wood” and start “sharpening the axe.” Follow Suzy on Twitter: @AskSuzyBiz Follow Aleco Azqueta on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    28분
  3. Why BBDO’s Andrew Robertson believes AI will unleash, not replace, true creative talent

    9월 2일

    Why BBDO’s Andrew Robertson believes AI will unleash, not replace, true creative talent

    In this episode of The Speed of Culture, Matt Britton sits down with Andrew Robertson, Chairman at BBDO Worldwide, to unpack what makes great work, how AI is transforming creativity, and why managing risk, not chasing certainty, is key to bold brand storytelling. From emotional resonance to strategic simplicity, Andrew shares hard-won insights from his decades leading one of the world’s most decorated creative agencies. Follow Suzy on Twitter: @AskSuzyBiz Follow Andrew Robertson on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    34분
  4. Liberty, Liberty: Why the jingle is more than a catchy tune, according to Liberty Mutual CMO Jenna Lebel

    8월 26일

    Liberty, Liberty: Why the jingle is more than a catchy tune, according to Liberty Mutual CMO Jenna Lebel

    In this episode of The Speed of Culture, Matt Britton speaks with Jenna Lebel, CMO of US Retail Markets at Liberty Mutual Insurance, about AI’s role in modern marketing, connecting with Gen Z, and how jingles and data-driven creative keep Liberty top of mind. Follow Suzy on Twitter: @AskSuzyBiz Follow Jenna Lebel on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    26분
  5. Big goals: How Julie Haddon is putting female athletes at the heart of culture

    8월 19일

    Big goals: How Julie Haddon is putting female athletes at the heart of culture

    In this episode of The Speed of Culture, Matt Britton sits down with Julie Haddon, former Chief Marketing and Commercial Officer at the National Women’s Soccer League, to explore the league’s explosive growth. They discuss athlete-led storytelling, breakthrough brand partnerships, and how the NWSL is changing the game for women’s sports. Follow Suzy on Twitter: @AskSuzyBiz Follow Julie Haddon on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com This episode was recorded in May 2025, prior to Julie’s departure from the league in July 2025. Hosted on Acast. See acast.com/privacy for more information.

    27분
  6. Beyond the Swipe, Tap, Click: How Visa Is Betting on AI, Athletes, and Everyday Empowerment with Matt Story

    8월 12일

    Beyond the Swipe, Tap, Click: How Visa Is Betting on AI, Athletes, and Everyday Empowerment with Matt Story

    In this episode of The Speed of Culture, Matt Britton sits down with Matt Story, VP of Global Brand Integrated Marketing at Visa, to discuss the intersection of storytelling, innovation, and inclusion. They explore Visa’s role in sports, creator partnerships, AI-powered transactions, and how the brand continues to stay human in a tech-driven world. Follow Suzy on Twitter: @AskSuzyBiz Follow Matt Story on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    30분
  7. Thirst Trap: Liquid Death’s Dan Murphy shatters the scroll with entertainment-first branding

    8월 5일

    Thirst Trap: Liquid Death’s Dan Murphy shatters the scroll with entertainment-first branding

    In this episode of The Speed of Culture, Matt Britton speaks with Dan Murphy, SVP of Marketing at Liquid Death. From viral collabs to their in-house writers’ room, Dan shares how Liquid Death turns cultural chaos into marketing gold. Follow Suzy on Twitter: @AskSuzyBiz Follow Dan Murphy on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    35분
  8. Athleisure ascendant: Inside Vuori’s explosive growth with CMO Karen Riley-Grant

    7월 29일

    Athleisure ascendant: Inside Vuori’s explosive growth with CMO Karen Riley-Grant

    In this episode of The Speed of Culture, Matt Britton sits down with Karen Riley-Grant, CMO at Vuori, to unpack how the brand’s product-first strategy, community-building, and global expansion are redefining athleisure. Learn why Vuori’s growth isn’t about speed—it’s about staying true to the soul of the brand. Follow Suzy on Twitter: @AskSuzyBiz Follow Karen Riley-Grant on LinkedIn Subscribe to The Speed of Culture on your favorite podcast platform. And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

    27분
모두 보기(211개)

예고편

4.8
최고 5점
50개의 평가

소개

To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up.  Hosted on Acast. See acast.com/privacy for more information.

정보

  • 제작진
    ADWEEK & Suzy
  • 방송 연도
    2022년 - 2025년
  • 에피소드
    211
  • 등급
    전체 연령 사용가
  • 저작권
    © Adweek
  • 웹사이트 보기
    The Speed of Culture Podcast

좋아할 만한 다른 항목