xploreUX Cast

Obruche Orugbo, PhD
xploreUX Cast

Is your digital products confusing users? This podcast series is your one-stop shop for conquering usability challenges! Join us as we delve into the world of user-centered design, exploring the entire usability testing process from start to finish. We'll uncover how to understand user needs, plan effective tests, analyse results, and leverage insights to create products users love. This podcast caters to all experience levels, offering user research techniques and ethical considerations. Learn how the think-aloud method can supercharge your usability testing for a stellar user experience.

  1. S2 E014 - How Qualitative Data Enhance UX

    2 DAYS AGO

    S2 E014 - How Qualitative Data Enhance UX

    Welcome back to yet another episode of the xploreUX Cast, where we help you make sense of your users or your customers, and today will discover how qualitative data can transform your user experience design. In this episode, you will learn how gathering direct user feedback through interviews, usability tests and focus groups offers invaluable context beyond mere metrics. You gain insights into why users behave as they do and how to address their challenges effectively. By listening to genuine user voices, you will see how qualitative research fosters empathy and informs better design decisions. Join us as you explore practical tips, understand hidden opportunities and bridge the gap between raw data and meaningful action. Tune in to empower your design process with user-centred insights that make a real difference. Your journey towards superior UX begins now today. ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    15 min
  2. E2 S013 – The role A-B testing play in UX design

    5 DAYS AGO

    E2 S013 – The role A-B testing play in UX design

    Join us on Season 2, episode 13 of the xploreUX Cast as we explore the crucial role A-B testing plays in UX design. Discover how this powerful method enables designers to make informed, data-driven decisions by comparing different design variations to optimize user experiences.   We dive into best practices, common pitfalls, and future trends in A-B testing, providing actionable insights to enhance your design process. Whether you’re a seasoned UX professional or just starting out, this episode offers valuable strategies to refine user interactions, maximize ROI, and create more effective, user-friendly digital products.   Tune in and elevate your UX design skills! UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    20 min
  3. S2 E012 - How data Visualization impact UX

    JAN 29

    S2 E012 - How data Visualization impact UX

    Unlock the power of data visualization in enhancing user experience with host Obru-ke on xploreUX Cast S2 E012. Discover how intuitive charts, graphs, and infographics transform complex information into engaging, clear visuals that boost user satisfaction and decision-making. Learn best practices for designing effective data displays, explore the emotional impact of visuals, and understand how accessibility and interactivity drive deeper user engagement. Whether you’re a UX designer or a data enthusiast, this episode offers valuable insights to elevate your digital products. Subscribe now and start making sense of your users today! ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    23 min
  4. S2 E011 - How Data Improve UX

    JAN 27

    S2 E011 - How Data Improve UX

    In this episode of the xploreUX Cast, we dive into the powerful role data plays in enhancing user experience. From data-driven design decisions to personalised experiences, we explore how businesses can leverage user behavior, feedback, and predictive analytics to create seamless, engaging products. Learn how data helps reduce friction, anticipate needs, and foster continuous improvement. We also touch on the ethical considerations of data collection, ensuring user trust remains intact. Tune in for actionable insights that can transform your UX strategy and keep users coming back for more. Don't miss out on this data-driven journey! ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    14 min
  5. S2 E010 - What Are Common Challenges In Integrating UX And Data?

    JAN 24

    S2 E010 - What Are Common Challenges In Integrating UX And Data?

    In this episode of xploreUX Cast, host Obru-ke delves into the challenges of integrating UX and data in product development. Explore key issues like misaligned goals, communication gaps, data overload, and resistance to change. Learn strategies to bridge these divides and create user-centered, data-driven products that meet business objectives. Tune in for actionable insights and expert guidance. #uxanddata ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    15 min
  6. S2 E009 - How to Analyse UX data

    JAN 22

    S2 E009 - How to Analyse UX data

    Welcome to xploreUX Cast, your go-to podcast for making sense of your users and customers. In this episode, host Obruche dives into the essential topic of analyzing UX data. Learn how to interpret the information you collect, from quantitative metrics like click-through rates to qualitative insights from user feedback. Discover effective methods for organizing and analyzing data, identifying trends, and making informed, actionable decisions. Whether you’re a UX researcher, designer, or product manager, this episode offers practical steps to enhance your product and create a better user experience. Tune in and start transforming your data into meaningful insights! ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    15 min
  7. S2 E008 - Some of the Tools Used to Collect Data for UX

    JAN 20

    S2 E008 - Some of the Tools Used to Collect Data for UX

    In this episode of xploreUX Cast, host Obru-ke explores the essential tools used to collect data for user experience design. Learn how tools like Google Forms and Typeform simplify user surveys, while Otter.ai streamlines interview transcription and analysis. Discover the benefits of usability testing with Lookback.io and Hotjar, and dive into analytics platforms like Google Analytics and Mixpanel to track user behavior. From gathering real-time feedback with Qualaroo to creating data-driven personas with Xtensio, this episode covers everything you need to enhance your UX research toolkit. Tune in for practical insights to create user-friendly designs backed by solid data! ............................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠⁠ Tune in to refine your design process and prioritise user experience! Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    14 min
  8. S2 E007 - How Does User Feedback Contribute to UX Design?

    JAN 19

    S2 E007 - How Does User Feedback Contribute to UX Design?

    Welcome to the xploreUX Cast, where we help you understand your users and create better experiences. In this episode, we explore how user feedback shapes great design. Discover how feedback provides clarity, uncovers pain points, and validates decisions while driving continuous improvement and accessibility. Learn how listening to your users fosters loyalty and ensures your product evolves with their needs. Whether you’re a seasoned designer or just starting, this episode offers valuable takeaways to enhance your design process. ................................ UX BOOKS The UX Consultant Playbook 1: Bridging User Insights with Business Goals  - ⁠⁠⁠https://amzn.eu/d/5aP0gnz⁠⁠⁠ The UX Consultant Playbook 2: Crafting High-Impact Solutions for Business Success - ⁠⁠⁠https://amzn.eu/d/cfHFAwH⁠⁠⁠ The UX Consultant Playbook 3: Mastering the Business of UX Consulting - ⁠⁠⁠https://amzn.eu/d/dgsm5dC⁠⁠ Subscribe now and join us as we explore strategies to drive business growth through design and data.    Head over to “x” at xploreUXCast, tweet your experiences with usability heuristics! We’d love to hear from you. SUBSCRIBE TO OUR NEWSLETTER ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ G E T I N T O U C H obruche@xploreux.com On X @xploreuxcast For more tips check out our website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠xploreUX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, See how we create delightful product experience from our list of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Disclaimer: This newsletter provides general information and commentary on UX and data trends. It is not intended as professional advice. The views and opinions expressed in this podcast are those of the host and guests and do not necessarily reflect the official policy or position of any other agency, organization, employer, or xploreUX's.   Always consult with a qualified professional for guidance on specific UX situations.

    14 min

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Is your digital products confusing users? This podcast series is your one-stop shop for conquering usability challenges! Join us as we delve into the world of user-centered design, exploring the entire usability testing process from start to finish. We'll uncover how to understand user needs, plan effective tests, analyse results, and leverage insights to create products users love. This podcast caters to all experience levels, offering user research techniques and ethical considerations. Learn how the think-aloud method can supercharge your usability testing for a stellar user experience.

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