Insider Secrets from Top Content Creators: Hot Tips for Building a Magnetic Personal Brand w/ Alyssa Chan-Evangelista

Make Shift Happen with Samantha Daily

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This episode is about to change the content game for you! Social media strategist, content queen, manager to top Creators and avid boba lover Alyssa Chan-Evangelista is back on the show! We’re breaking down personality audits, finding your authentic voice, and creating “you-coded” content that stands out. Plus, tips for growing a true BRAND (not just an account) and insider secrets from successful creators. 

We chat:

  • How Alyssa started a podcast in 14 days - yes it can be done!
  • What is a "Personality audit" & how to do one for your account
  • Do you have the influencer voice??
  • Tips from Alyssa's acting days to get more comfortable on camera
  • Why "you-coded content" will make you stand out on socials
  • Key examples for how to build the "lifestyle pillar" in your content
  • Growing an account vs. growing a brand (it's not the same!!!)
  • The iykyk effect & how to create a true COMMUNITY
  • Why celebrities are collaborating with influencers more & more
  • The most common traits of successful creators — do you have them?


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