This Week In XR August 9th, 2024 ft. Val Vacante, VP Solutions Innovation, Dentsu

This Week in XR Podcast

Google's guilty of monopoly practices, but the result will be unclear for some time. Elon Musk continues to go bonkers while raking in trillions, nonetheless, he is suing people who don't like him, like former advertisers and others unhappy with the lack of moderation on their platform. Meta shuttered Echo Arena, and now they're shuttering the studio that makes it, Ready at Dawn, which they acquired in 2020. Our guest is Val Vacante, VP of Solutions Innovation for Dentsu Advertising. She is based in Austin and advises the SXSW festival on programming. Val shares Dentsu's innovative approaches to problematic categories like retail, where many companies are in desperate need of reinvention. 

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