That’s My Personal Business

Eden Strader
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That’s My Personal Business

“Our personal lives and businesses are so intertwined” - said everyone ever with no further details. That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more. Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business. It’s time for you to learn how to do the same.

  1. 4 DAYS AGO

    How to Use Blogging and SEO to Book More Photography Clients with Nina Larsen Reed

    Today we're talking to Nina Larsen Reed, an elopement photographer based in beautiful Boulder, Colorado. Nina has grown a multi-six figure business specializing in adventure elopements and micro-weddings. Nina is also a web designer and self-proclaimed SEO nerd, and loves teaching photographers how to blog better.  Nina has mastered the art of blogging and SEO to grow her business. Nina shares how her background in building websites and her love of storytelling helped her develop a blogging strategy that attracts thousands of visitors each month and converts them into dream clients. She offers actionable advice for creating blog posts that rank on Google while staying true to your voice and connecting with your ideal audience! From avoiding common SEO mistakes to crafting content that feels human and relatable, Nina breaks down how to write posts that serve both search engines and your potential clients. She also talks about balancing technical SEO with storytelling, the importance of interlinking blog content, and how updating old posts can give your website an edge. Come listen!   Follow Nina on IG: https://www.instagram.com/larsenphotoco/ Follow Nina on TikTok: https://www.tiktok.com/@larsenphotoco   Sign up for our email list! https://edenstrader.kit.com/e56bcb5f1a   Come join our annual Flash Photography Workshop in NYC on April 8th, 2025! You'll learn how to shoot on camera and off camera flash, with a plethora of techniques to absolutely stun your ideal clients and explode your portfolio. After class is over, you'll have multiple hours in studio to practice your new skills while Eden helps you troubleshoot! https://edenstrader.com/in-person-flash-photography-workshop   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    36 min

  2. 20 JAN

    How to Scale Your Wedding Business and Build a Team with Ryan from Forged in the North

    Ever wonder what it takes to build a long-standing, stable, and thriving wedding photography and videography business? In this episode, we're joined by Ryan from Forged in the North, who shares the inspiring journey of how he and his wife, Heidi, transformed their careers from architects to destination wedding creatives. From navigating the chaos of starting a business to balancing parenthood with running two successful studios, Ryan gives us a behind-the-scenes look at their 15-year adventure in the industry. Plus, he reveals the strategic moves that helped them book hundreds of weddings each year while staying true to their creative vision. Ryan offers actionable advice for photographers looking to scale their teams and create sustainable growth. Whether you're curious about building strong vendor relationships, expanding your reach without burning out, or embracing the long game of marketing, this episode is packed with insights you won't want to miss.   Follow Forged in the North on IG: https://www.instagram.com/forgedinthenorth/   Forged in the North website: https://www.forgedinthenorth.com/   Come join our annual Flash Photography Workshop in NYC on April 8th, 2025! You'll learn how to shoot on camera and off camera flash, with a plethora of techniques to absolutely stun your ideal clients and explode your portfolio. After class is over, you'll have multiple hours in studio to practice your new skills while Eden helps you troubleshoot! https://edenstrader.com/in-person-flash-photography-workshop   We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    57 min

  3. 13 JAN

    How to Shift Your Brand to Attract Your Dream Clients with Hannah Gunnell

    In this week’s episode, we’re diving deep into the world of film photography and creative transformation with the incredibly talented Hannah Gunnell of Ramble Free Photo Co. Hannah opens up about her journey from a thriving but misaligned digital photography business to finding her true artistic voice by incorporating film photography into her client work. She shares how she overcame fears of shifting her branding and pricing, redefined her workflow, and ultimately created a business that brings her joy while better serving her clients. If you’ve ever wondered how to pivot in your career or integrate more of your personal passions into your work, this episode is packed with wisdom and actionable advice!   Hannah's websites: https://ramblefree.com/ https://www.ramblefreestudios.com/   Hannah's IG: https://www.instagram.com/ramblefreehannah/   Film 101 free guide! https://www.ramblefreestudios.com/filmfreebie   Come join our annual Flash Photography Workshop in NYC on April 8th, 2025! You'll learn how to shoot on camera and off camera flash, with a plethora of techniques to absolutely stun your ideal clients and explode your portfolio. After class is over, you'll have multiple hours in studio to practice your new skills while Eden helps you troubleshoot! https://edenstrader.com/in-person-flash-photography-workshop   We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.   You've got questions, I've got answers. Book an hour of coaching for tailor-made strategy on refining your craft. Let's put our heads together! https://edenstrader.com/mini-mentoring   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    50 min

  4. 6 JAN

    How to Stay Consistent in an Ever-Changing Industry with Carmen Lopez

    This week, we’re chatting with Southern California wedding photographer Carmen Lopez about navigating trends while staying true to your brand. From the rise of film photography to the importance of capturing real, meaningful moments, Carmen shares her insights on maintaining consistency in an ever-changing industry. Carmen also dives into the value of connection, both in her photography and with her clients, and how staying genuine has shaped her career. If you’re a creative looking to balance trends with timelessness, this episode is for you!   Follow Carmen on IG: https://www.instagram.com/carmenlopezphoto/ Carmen's website: https://www.carmenlopezphotography.com/   Come join our annual Flash Photography Workshop in NYC on April 8th, 2025! You'll learn how to shoot on camera and off camera flash, with a plethora of techniques to absolutely stun your ideal clients and explode your portfolio. After class is over, you'll have multiple hours in studio to practice your new skills while Eden helps you troubleshoot! https://edenstrader.com/in-person-flash-photography-workshop   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    46 min

  5. 30/12/2024

    2025: What’s Next for Life and Business

    As we close the chapter on 2024, we’re reflecting on a year that’s been full of growth, gratitude, and stepping outside our comfort zones. In this final episode of the year, we’re diving into what made 2024 so transformative, from embracing creativity and curiosity to rethinking what it means to align our business and personal lives.  We’re also looking ahead to 2025 with big goals and bold moves. We’re talking career shifts, personal challenges, and a newfound focus on living intentionally. Join us as we reflect, plan, and set our sights on a new year filled with creativity, alignment, and curiosity. Let’s step into 2025 together, ready to explore, grow, and embrace all the magic this next chapter has in store!   Use code "SECRETS" for 75% off our entire course library! From our bestselling Building a Profitable Pinterest to fan favorite Indoor and Artificial Light, everything is on sale - the biggest we've ever done. https://edenstrader.com/the-best-education-resources-to-better-your-business#galleries   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    38 min

  6. 16/12/2024

    How to Plan Your 2025 Marketing Strategy

    We’re diving into the art of intentional marketing planning for 2025! Whether you're a creative entrepreneur navigating a slower season or ready to build a strategy that works for you, this episode is packed with actionable advice. From reflecting on the lessons of 2024 to balancing short-term and long-term marketing tools, we cover it all. Learn how to align your marketing with your personality, focus on platforms that energize you, and create repurposable content to streamline your efforts. Plus, hear our top tips for leveraging Instagram, Pinterest, and SEO effectively in the year ahead. As we say goodbye to 2024 and prepare for a fresh start, this episode is your guide to making the most of December’s slower pace! Discover how to audit your current marketing strategy, craft a core content plan, and future-proof your business in an ever-changing digital landscape. Don’t miss this jam-packed episode that’s all about simplifying your strategy, working smarter, and setting your business up for success!   How to work with me right now:   BECOMING - for the creative who's sick of survival and ready to build a business that not only fulfills them, but fulfills their lives outside of the business itself. Come fill out an application and we can hop on a free consult call! https://edenstrader.com/creative-business-coaching-for-entrepreneurs   We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.   Are you ready to master the art of profitable Pinterest marketing? Come dive in to our best-selling Building a Profitable Pinterest guide! https://edenstrader.com/how-to-use-pinterest-to-market   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    36 min

  7. 03/12/2024

    2024 Recap: Growth, Burnout, and Big Plans Ahead

    It’s December, and we’re wrapping up 2024 by taking a look back on this past year. From tackling burnout and rediscovering joy in business to navigating new paths in life, we’re exploring what it means to align your work with the person you’ve become. Whether you’re curious about finding passion projects, rethinking your goals, or simply reflecting on your journey, this episode is packed with insights to help you plan for 2025 with intention and clarity. If you’ve ever wondered about pivoting your career, experimenting with new ideas, or making space for the unexpected, this episode is for you. Tune in to join the conversation as we close out the year with purpose, reflection, and a whole lot of excitement for what’s next!   How to work with me right now:   Book a VIP Day to have your own personalized workshop - Let me help you have a successful 2025! https://edenstrader.com/vip-coaching-days-for-creatives-1   BECOMING - for the creative who's sick of survival and ready to build a business that not only fulfills them, but fulfills their lives outside of the business itself. Come fill out an application and we can hop on a free consult call! https://edenstrader.com/creative-business-coaching-for-entrepreneurs   We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.   Come browse the shop! From our best selling Indoor and Artificial Light course to the popular Calling All Brands course, we have incredible education for photographers and creatives. https://edenstrader.com/the-best-education-resources-to-better-your-business#galleries   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    42 min

  8. 26/11/2024

    Paid Ads 101 for Creatives: Tips from Jess Partridge to Scale Your Business

    Ever wondered when the right time is to invest in paid ads? In this episode, marketing strategist Jess Partridge breaks it all down, sharing the ultimate checklist you need before diving into paid advertising! Jess is a digital and social media marketer from Sydney, Australia. She started her own boutique marketing agency specializing in paid ads over 7 years ago, helping e-commerce and service-based businesses scale from 5-figure months.  From nailing your organic sales strategy to setting up email funnels and nurture sequences, Jess emphasizes why having your ducks in a row is crucial. Whether you're a creative service provider or an entrepreneur scaling your business, she offers actionable insights to help you avoid the “paid ads trap” and ensure your investment pays off! Jess gives tips on maximizing ad spend, testing strategies, and leveraging platforms like Facebook and Instagram to attract your dream clients. Come listen!   Find Jess on IG: https://www.instagram.com/jessolutionmarketing/ https://www.instagram.com/itsjesspartridge/   Shop our Black Friday sale - 50% off our entire shop! Use code "BLACKFRIDAY" https://edenstrader.com/the-best-education-resources-to-better-your-business#galleries   We're diving into manifestation, meditation and self empowerment practices for energetic and logistical upgrades within your business! Email hello@edenstrader.com for more information on our newest coaching container.   If you enjoyed today's episode, please:   - Leave a positive review or rating! - Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge - Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you. - Follow (+) our show for new episodes every Monday!

    31 min
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About

“Our personal lives and businesses are so intertwined” - said everyone ever with no further details. That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more. Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business. It’s time for you to learn how to do the same.

Information

  • Creator
    Eden Strader
  • Years Active
    2020 - 2025
  • Episodes
    215
  • Rating
    Explicit
  • Copyright
    © Copyright 2020 All rights reserved.
  • Show Website
    That’s My Personal Business

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