F1REcast

Forward One Real Estate
F1REcast

Welcome to the Forward One Real Estate Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Mark Morris, New York Times best-selling author and CEO of Keller Williams Forward Living, and Josh Spitzen, CEO of Keller Williams Beverly Hills, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the F1RE podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward. Stay on F1RE.

Episodes

  1. 6 DAYS AGO

    Mastering the Science of Cold Calling (It Isn't Luck)

    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode of Radical Wealth Plan, brought to you by Entrepreneur Media, I sit down with Michael Koshet—a powerhouse in commercial multifamily real estate with over a billion dollars in transactions under his belt. What makes this conversation essential for anyone serious about building wealth is Michael’s no-nonsense approach to scaling a real estate business, cultivating grit, and narrowing your focus to unlock massive returns. We talk about how to identify and seize opportunities most people overlook, the mindset shift that turns cold calls into a thriving deal pipeline, and why choosing a niche isn’t limiting—it’s the gateway to becoming a true expert. Michael also shares how he reinvests half of every commission and why deal flow without discipline leads nowhere. Whether you're an agent, investor, or entrepreneur, this episode delivers rare access to the systems, psychology, and standards behind elite performance in high-stakes real estate. If you're serious about building lasting wealth, this is one you’ll want to hear. Timestamps00:00:00 Introduction & Early Career Beginnings00:00:16 Mentorship & First Cold Calls00:03:38 Overcoming Cold Call Rejection00:05:44 Embracing the Performer Mindset00:12:00 Developing a Winning Routine00:14:04 Personal Challenges & Motivation00:19:29 Transition to Commercial Real Estate00:25:38 Building a Powerful Database & Leveraging Tools00:35:25 Working with Select Buyer Groups00:39:17 Reinvesting Earnings & Building Wealth00:42:24 Balancing Business & Personal Life01:01:12 Leveraging Partnerships & Trusted Networks01:04:32 Mastering Cold Calling Strategies01:11:28 Focusing on Your Niche & Consistency01:27:06 Wrap-Up & Final Thoughts

    1h 28m
  2. 31 MAR

    Most Agents Skip This — And It’s Costing Them Listings

    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. On this episode of Radical Wealth Plan, brought to you by Entrepreneur Media, we’re sitting down with Craig Strong—a standout in Los Angeles real estate with a reputation built not just on sales, but on relentless grit, community investment, and long-term brand strategy. If you've ever wondered how to build a business so rooted in trust that referrals become automatic, or how to transition from chasing deals to becoming the go-to person in your market, this conversation is essential. We unpack what it really means to create a local brand moat, why authenticity trumps aggressive selling, and how working “on the edges” compounds into long-term success. You'll also hear surprising perspectives on marketing tactics that no longer work, how Craig built authority without relying on cold calls, and why floor time—yes, floor time—was once a secret weapon. Whether you’re building a real estate business or scaling your personal brand, this episode will challenge assumptions and sharpen your strategy. Timestamps:00:00:00 Introduction & Guest Welcome00:01:03 From Family Business to Real Estate00:03:11 First Deals & Building Confidence00:05:00 Floor Time & Networking00:08:59 Marketing Innovations & Branding00:13:23 Embracing Technology & Community00:16:02 Establishing a Local Presence00:20:00 Building Trust & Client Relationships00:25:00 Authenticity, Success & Mentorship00:34:01 Evolving Marketing Strategies00:40:00 Overcoming Challenges & Resilience00:46:14 Local Expertise & Listing Preparation00:55:00 Navigating Market Changes & Financing01:12:53 Fire Round

    1h 16m
  3. 24 MAR

    The Text Message That Will Land Your First Deal

    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, I sit down with Tim Gavin—pro skateboarder turned powerhouse real estate entrepreneur—for one of the most honest and insightful conversations we've had yet. Tim shares how he went from skating the streets of LA to building a $120 million global footwear brand, and eventually becoming one of the most trusted names in Southern California real estate. What makes this episode powerful isn’t just the story—it's the mindset behind it. We explore how fear, insecurity, and even desperation can be transformed into fuel for success. Tim reveals the exact strategy that helped him close $27 million in sales during his first year as an agent, and why authenticity and grit still outperform marketing tricks. If you're looking to elevate your business, break into higher price points, or simply understand what it really takes to build trust and long-term value in any industry, this episode will challenge your thinking and sharpen your approach. Timestamps 00:00:00 Introduction 00:00:29 Tim Gavin 00:03:44 Turning Pro 00:05:48 Why Tim Walked Away From Skateboarding 00:07:57 The Power of Fear 00:09:16 Closing $27M in Year One 00:10:00 The First Deal 00:12:27 Skateboarding Grit 00:19:49 Building and Selling a $120M Footwear Brand 00:27:36 Discovering Real Estate Through Social Media 00:32:38 The Text Message Strategy That Got Tim His First Deals 00:35:54 Reframing Insecurity as Fuel for Growth 00:38:09 The Art of the Deal 00:46:50 Why Tim’s Next Goal Is $100M in Sales 00:53:27 Breaking Into High-End Luxury Real Estate 00:58:10 Gratitude, Passion, and the Long Game 01:00:59 Fire Round

    1h 1m
  4. 14 MAR

    Selling the Playboy Mansion

    Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, we sit down with one of the biggest names in luxury real estate, Gary Gold. If you don’t already know Gary, he’s the guy behind some of the most iconic deals in real estate history, including the $100 million sale of the Playboy Mansion. But what makes this conversation so valuable is how open Gary is about his journey—how he went from struggling to get a $3 million listing to closing deals at $150 million.   We talk about recognizing game-changing opportunities, leveraging sales to build momentum, and positioning yourself for the high-end market. Gary shares how he used Zillow in ways most agents never even considered, why open houses are more powerful than ever, and how marketing paired with real relationships can set you apart. This is a deep dive into strategy, mindset, and the practical steps that separate top agents from everyone else. If you’re looking for real, actionable advice from someone who’s mastered the game, this episode is for you. Timestamps 00:00:00 Introduction   00:01:03 Welcome Gary Gold   00:02:35 Selling the Playboy Mansion and Other Iconic Sales   00:04:21 Breaking Into the Luxury Real Estate Market   00:07:12 Reinventing Yourself in Real Estate   00:10:59 The Power of Online Lead Generation   00:15:00 The Importance of Ground Game vs. Air Game in Marketing   00:19:06 Recognizing and Seizing Game-Changing Opportunities   00:25:00 Winning the Playboy Mansion Listing   00:32:43 Strategies for Closing High-End Sales   00:40:15 How Buyers and Sellers Determine Market Value   00:45:55 Educating Clients and Managing Expectations   00:52:12 Building a Brand and Leveraging Marketing   01:00:00 The Power of Providing Value and Building Relationships   01:10:43 Lessons from the Evolution of Real Estate Technology   01:20:00 The Future of Real Estate and the Role of Agents   01:30:28 Mindset, Abundance, and Overcoming Challenges   01:45:43 The Value of Open Houses and Client Engagement   02:00:00 Final Thoughts and Closing Remarks

    2h 3m
  5. 7 MAR

    The Power of Knocking on 80 Doors a Day

    Welcome to the very first episode of F1REcast. I’m Paul Mark Morris, and I’m excited to launch this podcast alongside my co-host, Josh Spitzen. Together, we’ll be having real conversations with top professionals to uncover what drives their success — and today, we’re starting strong with Bart Tipton. Bart is one of the top real estate agents in Bakersfield, and what really stands out about him isn't just his numbers, but his mindset, his work ethic, and the genuine care he has for his clients and his community. In this episode, Bart shares his journey from pharmacist to agent, how he lost $60,000 in his first year, and why door-knocking 80 homes a day helped him build a thriving, referral-based business. We also talk marketing, pricing strategies, and why authenticity and community impact are at the core of everything Bart does. This conversation sets the tone for what F1REcast is all about — learning from people who’ve built extraordinary businesses by staying true to who they are. Enjoy the episode, and welcome to F1REcast. Timestamps 00:00:00 Welcome to F1REcast 00:02:54 Bart Tipton’s Journey to Real Estate 00:05:06 Team Structure and Production Numbers 00:07:20 Listings vs. Buyers 00:09:46 Going Door-to-Door 00:13:30 Initial Challenges 00:17:56 Building a Sphere 00:21:38 Becoming a Neighborhood Expert 00:25:05 Making Your Listings Stand Out 00:29:50 Building Long-Term Client Relationships 00:33:09 Mindset, Rejection, and Consistency 00:36:43 Client Follow-Up 00:39:46 Community Events and Marketing Impact 00:45:10 Growth Mindset and Long-Term Vision 00:48:40 Setting Big Goals 00:56:50 Personal Legacy and Final Reflections 01:02:00 Fire Round

    1h 4m

About

Welcome to the Forward One Real Estate Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Mark Morris, New York Times best-selling author and CEO of Keller Williams Forward Living, and Josh Spitzen, CEO of Keller Williams Beverly Hills, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the F1RE podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward. Stay on F1RE.

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