Episode 5: Learning from Liu Bang (Scaling up beyond brotherhood Managing and Courting Professionals) 齐心聚人

3 Things Founders need to look out when they try and persuade professionals to join their mission 

短期利益的保障 (His ability to Secure their  short term financial interests)

长期利益的想象 (To maintain the foreseeability/visibility of the long term pay out interests)

成就感的可期待 (The possibility of attaining personal achievement)