Tech for Founder Podcast with Panida Wayrojpitak

Panida Wayrojpitak

Tech for Founder is a podcast for non-technical founders who want to build smarter. Host Panida Wayrojpitak interviews top startup builders—from YC, a16z, and Techstars—about how they launched, grew, and figured it out. Learn more: https://techforfounder.com Business: panida@techforfounder.com Disclaimer: For educational purposes only, not professional advice. Not liable for decisions/actions based on content.

  1. 5 DAYS AGO

    #80 - She Went From Planning Weddings... to Disrupting a $323B Industry

    Build faster, launch smarter: https://techforfounder.com/Join us as we dive into the journey of Virginia Frischkorn, founder of Partytrick, who transitioned from planning luxurious weddings to disrupting the $323 billion event industry with innovative event tech. Learn about the challenges of moving from a service-based business to a tech startup, her passion for creating meaningful experiences, and how Partytrick makes event planning accessible and scalable. Discover the core features of Partytrick, stories of fostering genuine connections, the biggest misconceptions about event planning, and Virginia's advice for aspiring founders in tech. (00:00) The Stressful World of Event Planning (00:20) From Luxurious Weddings to Partytrick (01:01) The Birth of Party Trick (01:26) Who is Party Trick For? (02:17) Challenges of Transitioning to a Tech Startup (02:43) The Reality of Tech Development (04:42) Fostering Genuine Connections (08:15) Balancing Efficiency and Memorable Experiences (12:14) The Misconceptions of Event Planning (16:15) Navigating the Entrepreneurial Journey (18:40) Advice for Aspiring Founders (19:42) Conclusion and Final Thoughts About Virginia Frischkorn: Linkedin: https://www.linkedin.com/in/virginiatfrischkorn/More information on Panida Wayrojpitak and Tech for Founder Podcast:Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitakFollow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitakFollow on Instagram: https://www.instagram.com/panidawayrojpitak/Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounderFor business inquiries & guest bookings: panida@techforfounder.comDisclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions.© Copyright Panida Wayrojpitak 2025.

    20 min

  2. 5 AUG

    #79 - Don’t Start AI Without This Framework

    Build faster, launch smarter: https://techforfounder.com/In this episode, Michael Schank, founder of Process Inventory Advisors, explains why documenting business processes is critical before implementing AI. Addressing data quality issues and common semantic structures, he introduces his framework for creating a detailed process inventory, which aligns data and activities in organizations. Michael also discusses the benefits of a digital twin for organizations, illustrating with real-life examples and addressing common founder concerns. Learn how process clarity can drive operational excellence and safeguard against inefficiencies.(00:00) Introduction to AI and Data Quality Issues(00:22) Meet Michael Schank: Framework for AI Implementation(00:38) Understanding Processes and Semantic Structures(01:55) Building a Digital Twin for Organizations(03:52) Case Study(05:29) AI Readiness and Strategic Alignment(06:19) Documenting Processes for Startups(12:21) Tools and Techniques for Process Inventory(18:01) The Future of Digital Transformation(19:59) Conclusion and Next StepsAbout Michael Schank:Linkedin: https://www.linkedin.com/in/michael-schank/More information on Panida Wayrojpitak and Tech for Founder Podcast:Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitakFollow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitakFollow on Instagram: https://www.instagram.com/panidawayrojpitak/Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounderFor business inquiries & guest bookings: panida@techforfounder.comDisclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions.© Copyright Panida Wayrojpitak 2025.

    20 min

  3. 15 JUL

    #78 - $10M E-commerce Checklist (What 8-Figure Sellers Do Differently)

    Build faster, launch smarter: https://techforfounder.com/ Join us as we dive into an in-depth conversation with an e-commerce expert who scaled multiple businesses, including Branzio Watches, to over $10 million in annual revenue. Discover key insights on running a lean operation with a small team, the value of setting ambitious milestones, and the importance of customer experience. Learn about the critical role of AI in e-commerce, strategies for effective digital marketing, and the significance of maintaining mental health as an entrepreneur. Tune in for actionable advice on building a successful e-commerce portfolio with minimal resources. (00:00) The Next Unicorn: Running Lean with Small Teams (00:21) Milestones and Reflections on Success (01:53) The Journey of Building Branzio Watches (02:35) Challenges and Insights in Retail and Digital Marketing (05:37) The Importance of Dependable Employees (07:09) Leveraging AI and Technology in E-commerce (10:51) Customer Experience and Brand Loyalty (19:39) Mental Health and Personal Well-being in Entrepreneurship (20:34) Final Thoughts and Future Directions About Ronnie Teja: Linkedin: https://www.linkedin.com/in/ronniesteja/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitakFollow on Instagram: https://www.instagram.com/panidawayrojpitak/ Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    21 min

  4. 19 JUN

    # 77 - 11 Secrets to 10x Your Leadership Impact

    Build faster, launch smarter: https://techforfounder.com/ In this episode of Tech for Founder Podcast, Ella Zhang, Founder of the Institute of Growing Capacity, delves into the importance of emotional intelligence in leadership and its role in decision-making processes. She emphasizes the need for leaders to be intentional about their actions to create meaningful impacts. Ella explains how leaders should harness their emotional intelligence to mobilize teams effectively, especially under pressure. The conversation includes insights into the significance of self-awareness, managing egos, and developing habits that lead to a sustainable high performance. Ella also shares practical habits for leaders to maintain clarity and build trust with their teams. Join us to learn how you can amplify your leadership impact through emotional intelligence and daily routines. (00:00) Introduction to Leadership and Emotional Intelligence (00:28) Amplifying Leadership Impact (02:27) The Role of Emotional Intelligence in Leadership (04:47) Managing Stress and Building Trust (07:38) Common Pitfalls in Leadership (15:25) Strategies for Effective Leadership (20:16) Defining True Strength in Leadership (22:04) The Role of Mentorship in Leadership (25:56) Organizational Culture and Leadership Effectiveness (30:02) Avoiding Midlife Crisis Through Self-Discovery (32:37) Advice for New Leaders (39:04) The Importance of Daily Habits More about Ella Zhang:Linkedin: https://www.linkedin.com/in/ellazhangsyd/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitak Follow on Instagram: https://www.instagram.com/panidawayrojpitak/ Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    42 min

  5. 17 JUN

    #76 - AI Gold Rush in Small Business Marketing

    Build Smarter, Launch Faster: https://stan.store/panidawayrojpitak In this episode of Tech for Founder Podcast, Ivan Vislavskiy, Co-founder and CEO of Comrade Digital Marketing Agency, discusses the transformative power of AI in the marketing landscape. Ivan shares insights on how small businesses can leverage AI to enhance efficiency, analyze data trends, prepare for meetings, and drive growth. He addresses common misconceptions about AI, outlines key AI tools for marketing, and explains the future of SEO. Additionally, Ivan highlights the importance of specialization and shares personal experiences of failures and turning points in his entrepreneurial journey. Tune in to learn how AI can be a game-changer for your business. (00:00) Introduction to AI in Marketing (00:14) Meet Ivan: Harnessing AI for Small Business Growth (00:34) Opportunities for Small Businesses with AI (01:39) AI as a Soundboard and Efficiency Tool (02:59) Measuring ROI of AI-Driven Marketing (04:18) Implementing AI in Business Operations (05:11) Addressing Concerns About AI Automation (07:26) Common Misconceptions About AI in Marketing (08:44) Success Stories and Key AI Tools (11:46) The Future of SEO and AI (15:55) Advice for Small Business Owners (16:01) Personal Failures and Lessons Learned (17:49) Turning Points and Specialization (19:33) Final Thoughts on Marketing and Technology More about Ivan Vislavskiy: Linkedin: https://www.linkedin.com/in/ivan-vislavskiy-53bb559/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitak Follow on Instagram: https://www.instagram.com/panidawayrojpitak/Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    20 min

  6. 13 JUN

    #75 - What No One Tells You About Virtual Assistants

    Build Smarter, Launch Faster: https://stan.store/panidawayrojpitak Join this episode of the Tech for Founder Podcast as Barry Coziahr, an expert in scaling small businesses with virtual teams, shares valuable insights on how virtual assistants can dramatically expand your business. Discover the true role of a virtual assistant, key skills they should possess, and effective tools for managing them. Learn actionable tips for integrating a virtual assistant into your business, ensuring a solid working relationship, and avoiding common pitfalls. Barry also discusses the importance of character education, the benefits of delegation, and practical advice for reducing stress and improving productivity through virtual assistants. Tune in for real systems and strategies that can empower your startup journey as a non-technical founder. 00:00 Introduction to Scaling with Virtual Assistants 00:32 Understanding Virtual Assistants 02:12 Effective Tools for Managing Virtual Assistants 02:32 Training and Character Building 05:40 Delegation Strategies 08:30 Integrating Virtual Assistants into Your Business 15:25 Common Misconceptions and Best Practices 17:45 Success Stories and Industry Insights 20:44 Final Thoughts and Personal Journey More about Barry Coziahr: https://www.linkedin.com/in/barrycoziahr/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitak Follow on Instagram: https://www.instagram.com/panidawayrojpitak/ Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    23 min

  7. 10 JUN

    #74 - The No-Code AI Future No One’s Ready For

    Build Smarter, Launch Faster: https://stan.store/panidawayrojpitak Join Xan Hong on the Tech for Founder Podcast as he delves into the transformative power of AI and no-code applications for startups and businesses. Discover how he has saved companies over a million dollars in development costs and thousands of hours through smarter, more efficient solutions. From solving complex inventory challenges for a drop shipping business to addressing common misconceptions about no-code limitations, San provides invaluable insights for non-technical founders. Learn about the integration of AI with no-code tools, real-world success stories, and the future of AI agents in business automation. (00:00) Introduction to No-Code Applications (00:39) Success Story: AI and No-Code in Action (02:48) Challenges and Misconceptions in No-Code Development (06:50) Integrating AI with No-Code Solutions (09:31) Future of AI and Automation (12:59) Advice for Entrepreneurs More about Xan Hong: https://www.linkedin.com/in/leexanhong/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitak Follow on Instagram: https://www.instagram.com/panidawayrojpitak/ Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    15 min

  8. 3 JUN

    #73 - The Policy Mistake EVERY Startup Makes

    Try AskFred ChatGPT for your meetings:https://fireflies.ai/?fpr=techforfounder (affiliate link, I earn a commission at no extra cost to you.) In this episode of Tech for Founder Podcast, Rachel Byfleet, an expert in policy and regulation, joins us to discuss the importance of regulations in driving innovation. Rachel highlights the common mistakes startups make when it comes to compliance and offers practical advice for non-technical founders on staying adaptable to evolving policies. She shares insights on leveraging resources and partners to ease the regulatory burden and emphasizes the role of technology, like blockchain, in solving global challenges such as food security. Tune in for actionable strategies to navigate the complex regulatory landscape and drive your startup to success. (00:00) Introduction to the Tech for Founder Podcast (00:26) Biggest Mistakes Startups Make with Regulations (01:29) Building Adaptable Startups (02:32) Navigating the Regulatory Landscape (03:43) Communicating Compliance to Investors and Customers (04:55) Breaking Down Policy and Compliance Tasks (05:57) Blockchain and Global Challenges (08:08) Balancing Innovation with Compliance (09:42) Real-World Examples of Tech Solving Societal Issues (11:11) Advice for Founders on Legal and Technical Challenges (11:56) Intersection of Policy and Technology (13:50) Conclusion and Final Thoughts More about Rachel Byfleet: Linkedin: https://www.linkedin.com/in/rachelbyfleet/ More information on Panida Wayrojpitak and Tech for Founder Podcast: Subscribe on YouTube: https://www.youtube.com/@PanidaWayrojpitak Follow on LinkedIn: https://th.linkedin.com/in/panidawayrojpitak Follow on Instagram: https://www.instagram.com/panidawayrojpitak/ Follow and listen on your preferred podcast platform for this episode: https://podcasters.spotify.com/pod/show/techforfounder For business inquiries & guest bookings: panida@techforfounder.com Disclaimer: This podcast provides educational content only and is not a substitute for professional, legal, financial, or business advice; we are not liable for any decisions or actions taken based on our discussions. © Copyright Panida Wayrojpitak 2025.

    14 min
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About

Tech for Founder is a podcast for non-technical founders who want to build smarter. Host Panida Wayrojpitak interviews top startup builders—from YC, a16z, and Techstars—about how they launched, grew, and figured it out. Learn more: https://techforfounder.com Business: panida@techforfounder.com Disclaimer: For educational purposes only, not professional advice. Not liable for decisions/actions based on content.

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