Interview: Christiaan Prins on cocoa sustainability, communications – and life after Barry Callebaut ConfectioneryNews Podcast
-
- Wirtschaft
As VP of Corporate Communications at Barry Callebaut Group, Christiaan Prins was at the forefront of many of the recent sustainability challenges in the cocoa sector. He has now established a new strategic communications consultancy, theLOOP Communications, to use his expertise to help companies enhance their trust factor in supply chains. In an exclusive interview for our latest podcast episode, he reflects on his time at Barry Callebaut and the issues still facing the chocolate industry.
As VP of Corporate Communications at Barry Callebaut Group, Christiaan Prins was at the forefront of many of the recent sustainability challenges in the cocoa sector. He has now established a new strategic communications consultancy, theLOOP Communications, to use his expertise to help companies enhance their trust factor in supply chains. In an exclusive interview for our latest podcast episode, he reflects on his time at Barry Callebaut and the issues still facing the chocolate industry.
16 Min.