215: Enrolment strategies and great recruitment ads

School marketing and communications with Charlie Maughan, Rita Kilroy and James Tindall

In the first episode of the year, Charlie is joined in the studio by his co-host Rita Kilroy, and imageseven Account Manager – James Tindall. In the Making News segment, the team discuss the top 10 most valuable, and strongest, brands in Australia, and what school marketers can learn from these goliath brands. In the Deep Dive, the team discuss enrolment strategies for the new year and what school marketers and admissions teams could trial. Finally, in the Rants and Raves segment, the team raved about some of the great content promoting teaching and teachers from around the globe.

·       AdNews – The 10 most valuable Australian brands 2024

·       Enrollment Catalyst – 6 Enrollment Marketing Stratgies for Your School in September

·       Department of Education – “Grow like only a teacher can”

·       Melbourne Archdiocese Catholic Schools – “The Biggest Thanks”

·       Chapel Hill – Chauncy Hall – “CH-CH Teachers Receive Emotional Surprise from Previous Students”

·       Campaign Brief - Australian Government Celebrates Teachers’ Mementos And Stories Behind Them In New Exhibition And Campaign Via Clemenger Bbdo

Got more questions for Charlie and the team? You can ask them via the following:

·        Email: smc@imageseven.com.au

·        Survey: imageseven.typeform.com