211 episodes

The Business of Story podcast, hosted by Park Howell, is one of the top brand storytelling podcasts and named among 40 Best Small Business Podcasts in 2017. It will help you reignite within you the one true superpower we all possess - storytelling. Each episode provides the best strategies and secrets from the best content creators, advertising creatives, authors, screenwriters, entrepreneurs, marketers, and brand raconteurs that show you how to make your story marketing stand out. You will learn how to connect with your customers, move them to action, and start creating epic growth for your organization and your people.

Business of Story Park Howell, Trusted Brand Story Strategist

    • Business
    • 5.0, 4 Ratings

The Business of Story podcast, hosted by Park Howell, is one of the top brand storytelling podcasts and named among 40 Best Small Business Podcasts in 2017. It will help you reignite within you the one true superpower we all possess - storytelling. Each episode provides the best strategies and secrets from the best content creators, advertising creatives, authors, screenwriters, entrepreneurs, marketers, and brand raconteurs that show you how to make your story marketing stand out. You will learn how to connect with your customers, move them to action, and start creating epic growth for your organization and your people.

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

benandnic ,

Value and Depth with Heart

The Business of Story episodes always provide great depth and value in and around the topic and guest however with Park as host he always also manages to bring warmth and personality to every interview which makes for really engaging listening. I really recommend this podcast for marketers, business leaders and creatives.

EmilyKThomas ,

Valuable & Entertaining

Loved the episode with Jayde about storytelling in science. Her insights could apply to any field. I learnt a lot from that episode. Great for anyone in branding/Comms/mktg. :)

Leora G, Australia ,

The Business of Story

I love the gift of learning Podcasts give their listeners. The Business of Story does just this. Sharing amazing insights, motivating listeners to find and share their stories but most of all it gifts you with hardcore tactics and strategies to honour you or your company's narrative in a structured, meaningful and contagious way. Thank you Park. Can't wait for you to come to Australia. It is the podcast I recommend to all my clients and friends. True story. Keep em coming.

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